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Director Conversion Rate Optimization Jobs in Hamilton, OH

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Self-directed and highly organized, with the ability to manage multiple campaigns and priorities in ... Solid understanding of full-funnel digital marketing strategy and conversion rate optimization best ...

No direct reports; this is a doer's seat. You'll be supported by two shared teams: our eComm Team (site content, conversion rate optimization, friction fighting) and our Creative Team (on-brand ...

No direct reports; this is a doer's seat. You'll be supported by two shared teams: our eComm Team (site content, conversion rate optimization, friction fighting) and our Creative Team (on-brand ...

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Showing results 1-20

Director Conversion Rate Optimization information

See Hamilton, OH salary details

$21.9K

$113.2K

$176.5K

How much do director conversion rate optimization jobs pay per year?

As of Aug 3, 2026, the average yearly pay for director conversion rate optimization in Hamilton, OH is $113,193.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,500.00 and $137,400.00 per year, depending on experience, location, and employer.

How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a Director of Conversion Rate Optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What job categories do people searching Director Conversion Rate Optimization jobs in Hamilton, OH look for? The top searched job categories for Director Conversion Rate Optimization jobs in Hamilton, OH are:
What cities near Hamilton, OH are hiring for Director Conversion Rate Optimization jobs? Cities near Hamilton, OH with the most Director Conversion Rate Optimization job openings:
Infographic showing various Director Conversion Rate Optimization job openings in Hamilton, OH as of July 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $113,193 per year, or $54.4 per hour.

Director of Omnichannel Merchandising & Inventory Strategy

BidFTA

Cincinnati, OH

$90K - $100K/yr

Other

Re-posted 23 days ago


Job description

Description

Location: Remote with some periodic travel to BidFTA offices, facilities, and operating locations as needed for strategic planning, inventory reviews, cross-functional collaboration, and business initiatives. 

Compensation: $90,000-$100,000


Position Overview


BidFTA is seeking a Director of Omnichannel Merchandising & Inventory Strategy to own the strategy, presentation, allocation, and monetization of inventory across all customer-facing sales channels. This role sits at the intersection of merchandising, inventory planning, marketing, ecommerce, operations, and customer experience. The ideal candidate will ensure inventory is positioned effectively across online auctions, bin stores, fixed-price offerings, and future sales channels. This individual will partner closely with leadership, marketing, operations, and external agencies to maximize inventory recovery, sales velocity, customer engagement, and revenue growth.


This position plays a critical role in determining how inventory is monetized across BidFTA's ecosystem. The Director will help shape the company's commercial strategy by ensuring the right inventory reaches the right channel at the right time, maximizing recovery, customer engagement, and long-term growth.


Key Responsibilities


  •  Own omnichannel merchandising strategy across auctions, bin stores, fixed-price channels, and emerging sales channels.
  •  Determine the optimal channel allocation strategy for incoming inventory and liquidation programs.
  • Develop go-to-market strategies for major inventory opportunities.
  • Own digital merchandising standards, assortment visibility, and category presentation.
  • Optimize auction listings, product listings, category structures, and searchability. 
  • Manage inventory planning and merchandising execution on Shopify. 
  • Merchandise homepages, category pages, item pages, and other key customer touchpoints. 
  • Establish and maintain listing standards and merchandising guidelines. 
  • Drive conversion rate optimization initiatives across digital properties
  • Partner with marketing to ensure inventory is showcased effectively across paid media, email, social, and onsite experiences. 
  • Support product catalog creation and maintenance across advertising platforms. 
  • Work with development partners to improve URL structures, SEO, inventory hierarchy, and discoverability.
  • Maintain accurate inventory information and merchandising updates for internal stakeholders. 
  • Inform marketing and leadership teams of major incoming inventory opportunities.
  •  Monitor inventory performance and recommend reallocation strategies to maximize recovery and velocity. 
  • Collaborate with operations and leadership to improve inventory lifecycle performance.


Inventory Lifecycle Ownership


  •  Develop merchandising and monetization plans from acquisition through liquidation.
  • Create frameworks that determine whether inventory should be sold via auction, fixed-price, bin store, marketplace, or future channels.
  • Continuously evaluate inventory performance and adjust channel strategy accordingly. 
  • Maximize inventory recovery, sell-through rates, and revenue generation.


Requirements

  •  5+ years of merchandising, ecommerce, retail, marketplace, or inventory strategy experience. 
  • Experience managing product catalogs, category structures, assortment planning, and digital merchandising.
  • Strong understanding of conversion optimization and customer experience best practices. 
  • Experience working cross-functionally with marketing, operations, inventory, and development teams. 
  • Shopify experience strongly preferred. 
  • Strong analytical and decision-making abilities. 
  • Excellent communication, leadership, and project management skills. 
  • Experience in liquidation, closeout, off-price retail, auction, or marketplace environments is a plus.