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Director Conversion Rate Optimization Jobs in Tennessee

Sr. Website Designer

Nashville, TN ยท On-site +1

$110K - $130K/yr

Director of Growth Marketing Compensation: $110,000 - $130,000 / year Description As our Senior Web Designer , you will lead Tithely's website design and conversion rate optimization (CRO) efforts to ...

Director of Marketing Location: Waynesboro, TN or Bellingham, WA (negotiable) Department: Marketing ... Conversion Rate Optimization: Continuously test and optimize every step of the customer ...

Ecommerce Manager - TN

Waynesboro, TN ยท On-site

$70K - $90K/yr

Director of Marketing Location: Waynesboro, TN or Bellingham, WA (negotiable) Department: Marketing ... Conversion Rate Optimization: Continuously test and optimize every step of the customer journey ...

Ecommerce Manager - TN

Waynesboro, TN ยท On-site

$70K - $90K/yr

Director of Marketing Location: Waynesboro, TN or Bellingham, WA (negotiable) Department: Marketing ... Conversion Rate Optimization: Continuously test and optimize every step of the customer journey ...

Sr. Website Designer

Nashville, TN ยท On-site +1

$110K - $130K/yr

Own the strategy and execution of Tithely's conversion rate optimization (CRO) program across the marketing website and signup funnels. * Develop and prioritize a roadmap of experiments using ...

Partner with internal teams and clients to recommend landing page strategy and conversion rate optimization opportunities. * Analyze campaign and business performance data to uncover actionable ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

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Showing results 1-20

Director Conversion Rate Optimization information

How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a Director of Conversion Rate Optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Tennessee? For Director Conversion Rate Optimization jobs in Tennessee, the most frequently searched job titles are:
What job categories do people searching Director Conversion Rate Optimization jobs in Tennessee look for? The top searched job categories for Director Conversion Rate Optimization jobs in Tennessee are:
What cities in Tennessee are hiring for Director Conversion Rate Optimization jobs? Cities in Tennessee with the most Director Conversion Rate Optimization job openings:

Sr. Website Designer

Tithely

Nashville, TN โ€ข On-site, Remote

$110K - $130K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 17 days ago


Job description

Sr. Website Designer
Department: Marketing
Employment Type: Full Time
Location: Remote - USA
Reporting To: Director of Growth Marketing
Compensation: $110,000 - $130,000 / year
Description
As our Senior Web Designer, you will lead Tithely's website design and conversion rate optimization (CRO) efforts to create digital experiences that help churches discover the tools they need to grow and sustain their ministry. By combining exceptional web design with continuous experimentation and data-driven optimization, you'll improve customer acquisition, increase free-to-paid conversion, and help more churches benefit from technology that enables them to simply serve.
Primary Responsibilities of the Role
  • Own the strategy and execution of Tithely's conversion rate optimization (CRO) program across the marketing website and signup funnels.
  • Develop and prioritize a roadmap of experiments using analytics, customer research, heatmaps, and session recordings.
  • Design, build, and analyze A/B tests using VWO, including custom JavaScript and CSS when needed.
  • Define experiment success metrics, evaluate statistical significance, and document learnings that improve future performance.
  • Continuously improve website conversion, free trial activation, and free-to-paid conversion.
  • Design responsive landing pages, product pages, pricing pages, signup flows, and campaign experiences that balance visual excellence with measurable business outcomes.
  • Build and maintain scalable design systems in Figma using components, variants, Auto Layout, and design tokens.
  • Ensure consistency across branding, typography, accessibility, and responsive breakpoints.
  • Build and launch pages in Webflow, Unbounce, and future website platforms as our technology stack evolves.
  • Own website conversion performance and regularly report progress against growth objectives.
  • Implement and validate tracking using Google Analytics 4 and Google Tag Manager.
  • Analyze user behavior, funnels, and conversion data to identify optimization opportunities.
  • Maintain strong Core Web Vitals, accessibility standards, and SEO best practices that support both user experience and organic acquisition.
  • Partner closely with Growth Marketing, Product Marketing, Marketing Operations, Product, and Engineering to deliver high-performing web experiences.
  • Manage external agency relationships when needed for design, development, or analytics initiatives.
  • Collaborate with Marketing Operations to ensure accurate forms, tracking, CRM integrations, and lead routing.

Qualifications
A Successful Candidate Will:
  • Be Action Oriented by consistently turning insights into experiments and measurable improvements that drive business results.
  • Demonstrate Decision Quality by making sound decisions based on data, customer behavior, and experimentation rather than assumptions.
  • Drives Results by taking ownership of conversion goals and continuously improves website performance through disciplined optimization.
  • Be a Nimble Learner wholearns quickly through experimentation and applies insights from both successful and unsuccessful tests.
  • Manage Complexity byconnecting data from multiple sources to identify opportunities and prioritize the highest-impact work.
  • Collaborate throughbuilding strong partnerships across marketing, product, engineering, and external partners to achieve shared goals.

Required Technical Qualifications:
  • 5+ years of experience designing and optimizing high-performing marketing websites for SaaS or B2B organizations.
  • Demonstrated success improving conversion rates through experimentation, supported by a portfolio with measurable business results.
  • Experience designing and analyzing A/B tests using VWO or a similar experimentation platform.
  • Strong experience with Google Analytics 4, Google Tag Manager, and conversion tracking.
  • Advanced proficiency in Figma, including design systems, components, variants, and responsive design.
  • Experience building marketing pages in Webflow or similar CMS platforms.
  • Working knowledge of HTML, CSS, and basic JavaScript.
  • Familiarity with HubSpot forms, landing pages, and marketing integrations.

Preferred Technical Qualifications:
  • Experience working within product-led growth (PLG) or self-service SaaS environments.
  • Experience with JavaScript for customizing and troubleshooting website experiments.
  • Experience supporting high-growth B2B SaaS organizations.
  • Familiarity with AI-powered design, research, or CRO tools.
  • Experience within fintech, nonprofit technology, faith-based organizations, or other mission-driven software companies.

Office Requirements:
  • We are a fully distributed team (100% remote) with travel sometimes required 1-2 times per year.
  • A stable work environment with designated workspace and access to high-speed internet.
  • US-based and legally able to work full time in the US. Sponsorships are not available at this time.
  • Tithely is currently able to employ in the following states: AL, AR, AZ, CA, CO, FL, GA, IA, ID, IL, IN, KS, KY, MA, MI, MN, MT, NC, NE, NJ, NV, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WV

Additional Information
Health insurance, dental, vision for your family, 401K, paid time off, sick leave, parental leave, and more. We believe taking care of our team is important and want to be sure you have what you need.
Tithely is an Equal Opportunity Employer
Yourgiving, Inc. DBA Tithe.ly (herein, "the Company") is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race (including hairstyles), color, alienage or national origin, ancestry, citizenship status, sex, gender, gender identity, pregnancy, childbirth or related medical condition, religious creed, physical disability or handicap, mental disability or handicap, age, medical condition (cancer), marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by federal, state or local law. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.