Marketing strategist with a Conversion Rate Optimization (CRO) mindset * SEM management includes: * Conducting keyword research * Creating campaigns and monitoring performance * Managing campaign ...
Marketing strategist with a Conversion Rate Optimization (CRO) mindset * SEM management includes: * Conducting keyword research * Creating campaigns and monitoring performance * Managing campaign ...
Sr Digital Marketing Manager
Columbia, MO · On-site
$115K/yr
Strong understanding of A/B testing, conversion rate optimization, and funnel performance measurement * Proficiency across paid search, paid social, email, SMS, and digital reporting * Google Ads ...
Sr Digital Marketing Manager
Columbia, MO · On-site
$115K/yr
Strong understanding of A/B testing, conversion rate optimization, and funnel performance measurement * Proficiency across paid search, paid social, email, SMS, and digital reporting * Google Ads ...
... conversion rate, and revenue across multiple digital properties. This is an onsite position, that requires being in-office at our headquarters in Springfield, Missouri. ESSENTIAL FUNCTIONS: Technical ...
... conversion rate, and revenue across multiple digital properties. This is an onsite position, that requires being in-office at our headquarters in Springfield, Missouri. ESSENTIAL FUNCTIONS: Technical ...
Marketing strategist with a Conversion Rate Optimization (CRO) mindset * SEM management includes: * Conducting keyword research * Creating campaigns and monitoring performance * Managing campaign ...
Marketing strategist with a Conversion Rate Optimization (CRO) mindset * SEM management includes: * Conducting keyword research * Creating campaigns and monitoring performance * Managing campaign ...
... and conversion rate optimization is considered an advantage. Benefits * Fully remote position with the flexibility to work from anywhere within India. * Flexible working hours focused on outcomes ...
... and conversion rate optimization is considered an advantage. Benefits * Fully remote position with the flexibility to work from anywhere within India. * Flexible working hours focused on outcomes ...
Director of Marketing
$90K - $120K/yr
... optimization. * Run the conversion funnel: A/B test PDPs, checkout, pricing display, trust badges ... Report weekly on spend, ROAS, CAC, conversion rate, email/SMS revenue, site traffic. Monthly on ...
Quick apply
Director of Marketing
$90K - $120K/yr
... optimization. * Run the conversion funnel: A/B test PDPs, checkout, pricing display, trust badges ... Report weekly on spend, ROAS, CAC, conversion rate, email/SMS revenue, site traffic. Monthly on ...
Senior Manager, Supply Chain Management
Anderson, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Senior Manager, Supply Chain Management
Anderson, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Senior Manager, Supply Chain Management
Noel, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Senior Manager, Supply Chain Management
Noel, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Senior Manager, Supply Chain Management
Cassville, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Senior Manager, Supply Chain Management
Cassville, MO · On-site
$90K - $180K/yr
Team Leadership Lead and develop a high-performing team (2 direct reports), establishing strong ... Conversion Rate * Channel Mix Optimization * Pricing Accuracy vs. Target Qualifications Required ...
Global Digital Marketing Director
California, MO · Remote
$160K - $190K/yr
Digital Discovery: SEO, SEM & AI‑Driven Search * Lead global SEO strategy across technical SEO, ... conversion rates, and ROI. * Champion a test‑and‑learn culture where decisions are driven by ...
New
Global Digital Marketing Director
California, MO · Remote
$160K - $190K/yr
Digital Discovery: SEO, SEM & AI‑Driven Search * Lead global SEO strategy across technical SEO, ... conversion rates, and ROI. * Champion a test‑and‑learn culture where decisions are driven by ...
New
Graphic Designer
Columbia, MO · On-site
... conversion rate optimization, responsive design, and performance-driven creative testing. Here's a snapshot of what you'd be doing: * Coming up with creative campaigns and bring them to life across ...
Graphic Designer
Columbia, MO · On-site
... conversion rate optimization, responsive design, and performance-driven creative testing. Here's a snapshot of what you'd be doing: * Coming up with creative campaigns and bring them to life across ...
... conversion rate optimization, responsive design, and performance-driven creative testing. Here's a snapshot of what you'd be doing: * Coming up with creative campaigns and bring them to life across ...
... conversion rate optimization, responsive design, and performance-driven creative testing. Here's a snapshot of what you'd be doing: * Coming up with creative campaigns and bring them to life across ...
Funnel Optimization & Performance * Own performance end-to end acquisition funnel, from impression ... Proven track record of driving measurable improvements in conversion rates, acquisition efficiency ...
Funnel Optimization & Performance * Own performance end-to end acquisition funnel, from impression ... Proven track record of driving measurable improvements in conversion rates, acquisition efficiency ...
... optimization, and alignment with contractual SLAs. The Account Director serves as a strategic ... Quote-to-order conversion rate * On-time delivery and SLA adherence * Team performance and ...
... optimization, and alignment with contractual SLAs. The Account Director serves as a strategic ... Quote-to-order conversion rate * On-time delivery and SLA adherence * Team performance and ...
Performance optimization: Use campaign feedback, platform performance data, and testing insights to ... CTR, conversion rate, cost per lead, lead-quality indicators, thumb-stop/engagement signals where ...
Performance optimization: Use campaign feedback, platform performance data, and testing insights to ... CTR, conversion rate, cost per lead, lead-quality indicators, thumb-stop/engagement signals where ...
Director of Sales & Coaching Excellence
$150K - $200K/yr
Michael & Associates is seeking a Director of Sales in California to lead a team of sales attorneys ... This role emphasizes coaching and developing representatives, focusing on conversion rates and ...
Director of Sales & Coaching Excellence
$150K - $200K/yr
Michael & Associates is seeking a Director of Sales in California to lead a team of sales attorneys ... This role emphasizes coaching and developing representatives, focusing on conversion rates and ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role will oversee key metrics including site traffic, conversion rates, average order value ... (SEO and SEM), programmatic (display, video), direct marketing (email, SMS), partnerships ...
This role is a key driver of online revenue growth across a multi-market direct-to-consumer ... Your work will span trading strategy, pricing, merchandising, and conversion optimization, ensuring ...
This role is a key driver of online revenue growth across a multi-market direct-to-consumer ... Your work will span trading strategy, pricing, merchandising, and conversion optimization, ensuring ...
Director Conversion Rate Optimization information
How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?
The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.
What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?
To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.
What does a Director of Conversion Rate Optimization do?
A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.
What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?
| Aspect | Director Conversion Rate Optimization | Conversion Analyst |
|---|---|---|
| Responsibilities | Oversees overall CRO strategy, manages teams, and aligns business goals | Analyzes data, runs tests, and provides insights to optimize conversions |
| Required Skills | Strategic thinking, leadership, CRO tools, data analysis | Data analysis, A/B testing, web analytics tools |
| Work Environment | Senior management, cross-department collaboration | Data-driven, technical, focused on testing and analysis |
The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.
What are popular job titles related to Director Conversion Rate Optimization jobs in Missouri? For Director Conversion Rate Optimization jobs in Missouri, the most frequently searched job titles are:
What job categories do people searching Director Conversion Rate Optimization jobs in Missouri look for? The top searched job categories for Director Conversion Rate Optimization jobs in Missouri are:
What cities in Missouri are hiring for Director Conversion Rate Optimization jobs? Cities in Missouri with the most Director Conversion Rate Optimization job openings:
Marketer + Google Ads and Analytics Leader
University City, MO • On-site, Remote
Full-time
Re-posted 26 days ago
Job description
Company Description
Leading web/digital marketing technology agency in St. Louis is seeking an exceptional marketing analyst and writer for the web to join our growing team. We offer a flexible work from anywhere environment.
We are looking for passionate, results driven, left brain / right brain professionals who are naturally curious and hope to change the world via technology and marketing.
We hire people based upon the H's:
Offshore firms and recruiters DO NOT APPLY.
Job Description
Plan, implement and manage data driven client SEO/SEM/PPC programs
Qualifications
Additional Information
Must have a passion for all things web, learning every day and working with the most creative, awesome team in St. Louis.
Feel free to review our employee handbook - https://www.dropbox.com/s/aafwabjis28mxdr/handbook.pdf?dl=1
Offshore firms and recruiters DO NOT APPLY.
Leading web/digital marketing technology agency in St. Louis is seeking an exceptional marketing analyst and writer for the web to join our growing team. We offer a flexible work from anywhere environment.
We are looking for passionate, results driven, left brain / right brain professionals who are naturally curious and hope to change the world via technology and marketing.
We hire people based upon the H's:
- Happy - a zest for life and desire to delight our clients
- Humble - no egos allowed. ever.
- Hungry - will want to change the world
- Honest - always do what you say you're gonna do
Offshore firms and recruiters DO NOT APPLY.
Job Description
Plan, implement and manage data driven client SEO/SEM/PPC programs
- Must be an exceptional writer and communicator
- Marketing strategist with a Conversion Rate Optimization (CRO) mindset
- SEM management includes:
- Conducting keyword research
- Creating campaigns and monitoring performance
- Managing campaign budgets
- Performing A/B testing and audits
- Continually optimize campaigns and landing pages
- SEO management includes:
- Understanding personas to better target identified audiences
- Creating keyword and linking strategies
- Optimizing meta descriptions
- Performing regular audits of SERP rankings, crawlability, page indexing, domain and link structure, sitemaps, page speed and mobile performance
- Providing recommendations to content writers to drive SEO content creation
- Analytics management includes:
- Analyzing data and provide evidence-based recommendations
- Correlating performance metrics against digital marketing KPIs
- Identifying deficiencies and implement solutions in a timely manner
- Presenting data in a meaningful way
- Suggest improvements for process and productivity optimization
- Work with content writers, web developers and marketing teams to properly implement best practices
- Stay up-to-date with the latest SEO-SEM and website content marketing trends, best practices and tools
Qualifications
- Experience with and capacity to quickly learn and utilize the following tools:
- Google Ads
- Google Search Console
- Google Tag Manager
- Google Tag Manager Debugger
- Google Tag Assistant
- Google Analytics
- Google Looker Studio
- Google Optimize
- Google Data Studio
- Google Keyword Planner
- Google Structured Data Testing Tool
- Hotjar/CrazyEgg/MouseFlow/etc.
- Moz/AHREFs/etc.
- Screaming Frog
- SpyFu/SEMRush
- HubSpot
- Schema MarkUp Generator
- Yoast
- Familiarity with HTML, CSS, JavaScript and Amazon Marketing Services
- Possess excellent time management skills
- Have a sense of ownership and pride in performances and its impact on company's success
- Ability to collaborate effectively
- Ability to proactively communicate
- Experience in developing and executing marketing strategies
- Knowledge of online lead generation and content strategy
- Strong analytical skills with the ability to interpret data and trends
- Expertise in branding and social media marketing
- Excellent communication and organizational skills
- Ability to work independently and in a team environment
- Experience in user experience design and HCI is a plus
- Bachelor's degree in Marketing, Business, or related field is a plus
Additional Information
Must have a passion for all things web, learning every day and working with the most creative, awesome team in St. Louis.
Feel free to review our employee handbook - https://www.dropbox.com/s/aafwabjis28mxdr/handbook.pdf?dl=1
Offshore firms and recruiters DO NOT APPLY.