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Director Conversion Rate Optimization Jobs in Colorado

General Manager, eCommerce

Englewood, CO · On-site

$110K - $157K/yr

... direct-to-consumer channels in enterprise environments. * Strong skills in web analytics, conversion rate optimization (CRO), and A/B testing platforms to interpret data and identify growth ...

New

... direct-to-consumer channels in enterprise environments. * Strong skills in web analytics, conversion rate optimization (CRO), and A/B testing platforms to interpret data and identify growth ...

New

Director of ECommerce Reports to: VP of Marketing | Location: Hybrid (Broomfield, CO) About Drip EZ ... site merchandising, conversion rate optimization, promotions calendar, testing and checkout ...

New

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

... Conversion Rate Optimization (CRO) strategies. It would be WOW if you would bring this in ... A track record of leading projects with minimal supervision and experience mentoring direct reports ...

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Director Conversion Rate Optimization information

How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a Director of Conversion Rate Optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Colorado? For Director Conversion Rate Optimization jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Director Conversion Rate Optimization jobs in Colorado look for? The top searched job categories for Director Conversion Rate Optimization jobs in Colorado are:
What cities in Colorado are hiring for Director Conversion Rate Optimization jobs? Cities in Colorado with the most Director Conversion Rate Optimization job openings:
Conversion Rate Optimization (CRO) & Growth Specialist

Conversion Rate Optimization (CRO) & Growth Specialist

American Financing Corp

Aurora, CO

$80K - $95K/yr

Full-time

Posted 8 days ago


Job description

Compensation: $80K - $95,000 annually

At American Financing, we're innovators with imagination. We do what it takes to help customers achieve their financial goals. And we stay ahead of the competition by challenging ourselves to become more efficient. We are one of the fastest-growing national mortgage lenders because we don't follow the status quo.

See what it's like to work for a national mortgage lender that truly values its employees. Wherever your passions lie, you can find rewarding work and new opportunities here.

  • Casual work environment
  • Hybrid schedule for local employees
  • Family-owned, Customer-focused
  • Denver Post Top Workplace
  • Top 50 Family-Owned Business
  • Best of Colorado Business
  • Inc. 5000 Fastest-growing Private Company

JOB SUMMARY

We are seeking a data-first, highly analytical CRO & Growth Specialist who looks at digital interfaces through the lens of user psychology, friction reduction, and revenue metrics. In this role, you will be the strategic driver responsible for diagnosing, testing, and optimizing our public web presence and digital application funnels. We aren't looking for a corporate strategist who wants to sit in endless meetings—we need an active builder who can dive into user behavior data, formulate bulletproof hypotheses, mock up the visual solutions, and deploy high-impact experiments. If you love solving the math equation of user behavior, this is your sandbox.

WHAT YOU WILL BRING

  • 2–4 Years of Direct Experience running digital conversion experiments, optimizing landing pages, or driving growth metrics (Fintech or high-velocity agency experience is highly preferred).

  • Data Stack Mastery: Advanced proficiency with web analytics platforms and dedicated A/B testing software. You don't guess what looks good; you let user data dictate layout logic.

  • Figma Literacy: Strong execution skills in Figma. You don't need to be an illustrator, but you must be able to spin up clean, modern, grid-aligned digital layouts that feel premium and fintech-native.

  • Psychology & Copywriting Fluency: A deep understanding of how micro-interactions, visual hierarchy, and persuasive copywriting intersect to influence consumer behavior.

  • A Fast-Paced Operator: Experience working inside lean pods where speed-to-market, rapid execution, and iterative testing are valued over endless corporate alignment.

DUTIES AND RESPONSIBILITIES

  • Diagnose the Funnel: Run continuous quantitative and qualitative audits using our web analytics (GA4) and user behavior tools (Hotjar, heatmaps, data tables) to identify and prioritize conversion leaks.

  • Build & Execute the Testing Roadmap: Formulate clear A/B and multivariate testing hypotheses. You will design the initial high-fidelity wireframes, interface layouts, and prototypes in Figma to map out changes clearly for our engineering team.

  • Own the Dev Bridge: Work hand-in-hand with our software engineers. You will hand off dev-ready assets, review staging environments for visual QA, and define layout logic so no engineering hours are wasted guessing how a design should behave.

  • Collaborate on AI Search Strategy: Partner with our external search agencies to embed structural schema and Q&A blocks into beautiful interface layouts that seamlessly satisfy both modern AI crawlers and human conversion eyes.

Compensation: $80K - $95,000 annually

WHAT WE BRING

  • Medical, Dental, Vision, 401k
  • Paid time off and sick days
  • Paid holidays
  • Long-term paid disability
  • Paid maternity and bonding leave
  • Full desk equipment provided

American Financing Corporation (AFC) is an Equal Opportunity Employer. AFC does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis protected by law. All employment is decided on the basis of qualifications, merit and business need.