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Director Conversion Rate Optimization Jobs in Colorado

Checkr

Web Optimization Manager

Denver, CO

Drive website experimentation that improves conversion rates and measurably contributes to business growth. * Use data to drive growth. Identify revenue-driving content (customer stories, pricing ...

Checkr

Web Optimization Manager

Denver, CO · On-site

$103K - $121K/yr

Drive website experimentation that improves conversion rates and measurably contributes to business growth. * Use data to drive growth. Identify revenue-driving content (customer stories, pricing ...

Bentley Systems

Digital Marketing Specialist

Denver, CO · On-site +1

You will own our conversion rate optimization (CRO) program, running A/B tests and turning analytics into action using tools like Google Analytics, Looker Studio, Salesforce, and Power BI. Strong ...

JD Sports Fashion

Director of Growth

Boulder, CO

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

Jdgroupnam

Director of Growth

Boulder, CO

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

Finish Line, Inc.

Director of Growth

Boulder, CO · On-site

As the Director of Growth for JD Sports North America, you will own the strategy, allocation, and ... Spearhead multi-touch attribution, conversion rate optimization (CRO) testing frameworks, and data ...

EnthuZiastic

Growth Hacker - Remote

Denver, CO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Thornton, CO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Aurora, CO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Karcher North America

Sr ECommerce Manager

Aurora, CO · On-site

... Conversion Rate Optimization (CRO) strategies. It would be WOW if you would bring this in ... A track record of leading projects with minimal supervision and experience mentoring direct reports ...

EnthuZiastic

Growth Hacker - Remote

Fort Collins, CO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Greeley, CO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Karcher

Sr ECommerce Manager

Aurora, CO · On-site

... Conversion Rate Optimization (CRO) strategies. It would be WOW if you would bring this in ... A track record of leading projects with minimal supervision and experience mentoring direct reports ...

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Director Conversion Rate Optimization information

How does the Director of Conversion Rate Optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a Director of Conversion Rate Optimization, and why are they important?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a Director of Conversion Rate Optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Colorado? For Director Conversion Rate Optimization jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Director Conversion Rate Optimization jobs in Colorado look for? The top searched job categories for Director Conversion Rate Optimization jobs in Colorado are:
What cities in Colorado are hiring for Director Conversion Rate Optimization jobs? Cities in Colorado with the most Director Conversion Rate Optimization job openings:
Director Conversion Rate Optimization jobs near you
Infographic showing various Director Conversion Rate Optimization job openings in Colorado as of June 2026, with employment types broken down into 2% As Needed, 54% Full Time, 40% Part Time, 2% Contract, and 2% Nights. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution.
Web Optimization Manager

Web Optimization Manager

Checkr

Denver, CO

Other

Posted 14 days ago

Job description

About the team/role

We are seeking a creative and driven Web Optimization Manager to join our Growth Marketing team and drive Checkr's website growth. This is an individual contributor role where you will own the strategy and execution of our A/B testing roadmap, drive the development of personalization experiences, and lead customer journey optimizations that fuel growth across multiple channels and programs (SEO, SEM, ABM and more). As part of this dynamic marketing role, you will build collaborative relationships with a range of stakeholders, including design, development, content, and product teams; leveraging your creativity, market research, and data to define test strategy and shape website growth initiatives. A core focus of this role is thinking holistically about the full buyer and customer journey: using data to surface our highest-performing content and strategically deploying those touch-points across the site to drive sustained, evergreen growth.

What you'll do

  • Own the testing roadmap. Drive website experimentation that improves conversion rates and measurably contributes to business growth.
  • Use data to drive growth. Identify revenue-driving content (customer stories, pricing, webinars) to deploy strategically across key website touch-points to drive business growth.
  • Elevate website UX. Partner across teams to improve experiences for our key audiences, including small business customers, enterprise customers, individuals, and partners.
  • Optimize conversion paths. Own high-intent landing pages, forms, and navigation flows, reducing friction at every step of the buyer's journey.
  • Grow traffic and conversion. Create engaging website content and experiences that align with marketing and business objectives.
  • Partner cross-functionally. Align website tests and initiatives with broader business goals while helping to shape the overall experimentation strategy.
  • Own measurement and reporting. Build the processes to track website performance and key metrics, translating insights into growth recommendations.
  • Drive multi-product growth. Lead experimentation across Checkr's portfolio, designing and running tests that accelerate adoption and growth for newly launched products.

What you bring

  • 3+ years of relevant experience in website strategy, conversion rate optimization (CRO), or a similar role, with a proven track record of driving measurable growth through data-driven strategies.
  • Deep proficiency with web analytics and A/B testing platforms (VWO, Omni, or similar).
  • Strong analytical and problem-solving skills, with the ability to translate data into actionable insights and influence stakeholders effectively.
  • Hands-on experience with content management systems (Storyblok, WordPress, or similar).
  • Strong working knowledge of digital marketing channels (SEO, SEM, ABM, and others).
  • Experience with HTML and CSS is a plus.
  • An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.

Apply