ZipRecruiter

Log In

1

Director Business Optimization Jobs in Wisconsin

Generac

Director B2B Lifecycle Marketing

Sussex, WI · On-site

... optimization. * Strong command of CRM best practices in campaign implementation to provide ... Experience managing direct reports. * Leadership Skills: Proven ability to lead cross-functional ...

Propecta

Search Strategist (SEO) - Remote

Lake Geneva, WI · On-site +1

... B2B and technology brands - and the Search Strategist's job is to lead SEO strategy for a handful ... Direct the SEO strategy of approximately 4-10 accounts (depending on account size) * Build holistic ...

Texas Health Institute

WI · On-site

$100 - $232/hr

Monitor regulatory and industry changes, assess business impact, and direct implementation of ... Policy Quality Assurance & Optimization * Develop and execute strategies to enhance policy ...

New

Clarios, LLC

Sales Director - OPTIMA

Milwaukee, WI · On-site

$140 - $210/hr

## Sales Director - OPTIMAApplyremote type: Hybridlocations: United States, Wisconsin, Milwaukeetime ... Develop solutions that capitalize on channel and new business opportunities for the OPTIMA brand.

Clarios

Sales Director - OPTIMA

Milwaukee, WI · On-site

Develop solutions that capitalize on channel and new business opportunities for the OPTIMA brand ... Lead e-commerce, Amazon, marketplace, and direct-to-consumer growth strategies. Drive specialty ...

next page

Showing results 1-20

All JobsBusiness Optimization JobsDirector Business Optimization JobsDirector Business Optimization Jobs in Wisconsin

Director Business Optimization information

What are the key skills and qualifications needed to thrive as a director of business optimization?

To thrive as a Director of Business Optimization, you need strong analytical, strategic planning, and process improvement skills, typically supported by a relevant degree and experience in operations or management consulting. Familiarity with Lean Six Sigma methodologies, business intelligence tools (like Tableau or Power BI), and ERP systems is often expected. Exceptional leadership, change management, and communication skills help drive cross-functional initiatives and foster team alignment. These abilities are crucial for identifying inefficiencies, implementing solutions, and achieving sustainable business growth.

How does a director of business optimization typically collaborate with cross-functional teams to drive process improvements?

A Director of Business Optimization regularly works with leaders and members from departments such as operations, finance, IT, and sales to identify inefficiencies and implement best practices. This collaboration often involves leading workshops, facilitating data-driven discussions, and coordinating pilot projects to test new solutions. Strong communication and change management skills are essential, as the role requires aligning different stakeholders around shared goals and ensuring smooth adoption of optimized processes across the organization.

What is the difference between Director Business Optimization vs Business Analyst?

AspectDirector Business OptimizationBusiness Analyst
CredentialsTypically requires a bachelor’s degree, often an MBA, with extensive experience in business strategy and operationsUsually holds a bachelor’s degree in business, finance, or related fields; certifications like CBAP are common
Work EnvironmentLeads strategic initiatives, manages teams, and collaborates with executive leadershipAnalyzes data, documents processes, and supports project teams in operational improvements
Employer & Industry UsageFound in corporate, consulting, and industry-specific companies focusing on process and performance improvementsCommon in various industries for process analysis, project support, and data-driven decision making

The main difference is that the Director Business Optimization oversees strategic initiatives and manages teams, while the Business Analyst focuses on data analysis and supporting process improvements. The director role is more senior, with broader responsibilities and leadership duties.

What does a director of business optimization do?

A director of business optimization oversees strategies to improve company efficiency, productivity, and profitability. They analyze processes, implement data-driven solutions, and lead cross-functional teams to enhance operational performance, often utilizing tools like analytics software and process improvement methodologies.

What are the most commonly searched types of Business Optimization jobs in Wisconsin?

The most popular types of Business Optimization jobs in Wisconsin are:

What cities in Wisconsin are hiring for Director Business Optimization jobs?

Cities in Wisconsin with the most Director Business Optimization job openings:

Director Business Optimization jobs near you

Director B2B Lifecycle Marketing

Generac

Sussex, WI • On-site

Full-time

Re-posted 3 days ago

Generac Power Systems rating

7.0

Company rating: 7.0 out of 10

Based on 66 frontline employees who took The Breakroom Quiz

355th of 494 rated machine equipment manufacturers

Job description

We believe power is a promise - a shared commitment to be there for others when it matters most.

For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.


Ready to Power a Smarter World with us?


We are seeking an experienced and strategic leader to fill the role of Director, Lifecycle Marketing for Generac's Commercial and Industrial business. As a key member of our CRM marketing team, you will drive our B2B Marketing transformation by developing and executing customer-centric omnichannel journeys and proactive lead generation to drive business growth and enhance the engagement of buying influencers across marketing channels. The ideal candidate will have B2B lifecycle marketing experience including vertical marketing strategy development, use of ABM tools, and demonstrated partnership across Marketing and Sales.

Key Responsibilities:

  • Market Research and Analysis: Work with Marketing Advanced Analytics team to stay up-to-date on vertical and buying group needs, preferences, and behaviors, and apply these insights to inform segmentation, marketing campaigns, and customer experience initiatives.

  • Customer Experience: Design and implement customer experience strategies and segmentation that drives acquisition, retention, and post sales service, including the development of customer journey maps, personas, and touchpoint optimization.

  • Strong command of CRM best practices in campaign implementation to provide direction to marketing channel operations teams

  • Performance Metrics and Reporting: Responsible for campaign performance across marketing channels. Develop plans that drive key performance indicator (KPI) improvement such as qualified leads, leads conversions, pipeline, and customer lifetime value.

  • Change Management: Lead the transformation from reactive acquisition to proactive lead generation in partnership with both Digital Marketing and Sales teams.

Requirements:

  • Bachelor's Degree: Marketing, Business Administration, or related field.

  • Minimum 8-10 years of experience: B2B Lifecycle marketing, CRM, or related field, with a proven track record of developing and executing successful customer-centric omni-channel vertical campaigns working across different buying personas. Experience managing direct reports.

  • Leadership Skills: Proven ability to lead cross-functional teams and collaborate with senior leadership including demonstrated partnership across Marketing and Sales.

  • Strategic Thinking: Strong strategic thinking and problem-solving skills, with the ability to analyze complex data sets and develop actionable insights.

  • Communication and Influencing Skills: Excellent written and verbal communication skills, with the ability to present complex ideas and influence senior leadership and stakeholders.

  • Data-Driven Decision Making: Experience with data analysis tools and ability to apply data-driven insights to drive improve campaign performance.

Nice to Have:

  • MBA or Advanced Degree: Master's degree in Marketing, Business Administration, or related field.

  • Industry Experience: Power generation, energy, or related industry experience preferred.

  • Platform Experience: Experience with 6sense and Salesforce technology platforms

"We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law."

What Generac Power Systems employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply