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Direct Wine Sales Jobs (NOW HIRING)

55 Seventy

Executive Wine Director

Houston, TX · On-site

$130K - $180K/yr

... sales, and wine-centric club programming. The Executive Wine Director is equally at home on the ... Operating Partner / COO Direct Reports: Sommelier team of 12-15 AREAS OF RESPONSIBILITY Wine ...

Dry Farm Wines

Custom Wine Concierge

New York, NY · On-site +1

Every wine meets a set of strict criteria, including organic farming practices, lower alcohol ... Self-Directed Responsibility - We get things done with energy, cleverness, and without requiring ...

Dry Farm Wines

Custom Wine Concierge

Napa, CA · Remote

Every wine meets a set of strict criteria, including organic farming practices, lower alcohol ... otherSelf-Directed Responsibility - We get things done with energy, cleverness, and without ...

Dry Farm Wines

Custom Wine Concierge

New York, NY

Every wine meets a set of strict criteria, including organic farming practices, lower alcohol ... Self-Directed Responsibility - We get things done with energy, cleverness, and without requiring ...

Dry Farm Wines

Custom Wine Concierge

New York, NY · Remote

Every wine meets a set of strict criteria, including organic farming practices, lower alcohol ... otherSelf-Directed Responsibility - We get things done with energy, cleverness, and without ...

Dry Farm Wines

Custom Wine Concierge

Napa, CA

Every wine meets a set of strict criteria, including organic farming practices, lower alcohol ... Self-Directed Responsibility - We get things done with energy, cleverness, and without requiring ...

Wine Enthusiast

Wine Cellar Sales Specialist

Valhalla, NY · On-site

$40K - $45K/yr

... direct mail, an e-commerce site, and a business-to-business division. Wine Enthusiast magazine is ... Manage multiple sales consultations simultaneously in a high-volume ecommerce sales center ...

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All JobsDirect Wine Sales Jobs

Direct Wine Sales information

See salary details

$14K

$46.7K

$71.5K

How much do direct wine sales jobs pay per year?

As of Aug 9, 2026, the average yearly pay for direct wine sales in the United States is $46,687.00, according to ZipRecruiter salary data. Most workers in this role earn between $35,500.00 and $57,000.00 per year, depending on experience, location, and employer.

What is the difference between Direct Wine Sales vs Wine Sales Representative?

AspectDirect Wine SalesWine Sales Representative
CredentialsNone specific, often sales experienceSales certifications or industry knowledge beneficial
Work EnvironmentDirectly with consumers, often at events or onlineWith distributors, retailers, or at trade shows
Employer & Industry UsageWineries, direct-to-consumer sales channelsWine distributors, retail stores, wineries
Search & Comparison IntentFocus on direct sales methods, consumer engagementFocus on wholesale, retail, or distributor relationships

Direct Wine Sales involves selling wine directly to consumers, often through events or online platforms, emphasizing personal engagement. Wine Sales Representatives typically work with distributors or retail outlets, focusing on wholesale relationships. Both roles require sales skills but differ in their target audience and sales channels.

What are the key skills and qualifications needed to thrive in direct wine sales, and why are they important?

To thrive in Direct Wine Sales, you need strong sales acumen, product knowledge of wines, and ideally experience or certification in wine (such as WSET). Familiarity with CRM systems, point-of-sale software, and e-commerce platforms is typically required. Exceptional communication, relationship-building skills, and the ability to engage customers make individuals stand out in this field. These skills are critical for building customer trust, driving sales, and ensuring repeat business in a competitive, relationship-driven market.

What is direct wine sales?

Direct wine sales refer to the process of selling wine directly from the producer or winery to consumers, bypassing traditional distributors and retailers. This can include online sales, wine club memberships, tasting rooms, and events where customers purchase wine straight from the source. Direct-to-consumer sales allow wineries to build closer relationships with their customers, offer exclusive products, and often provide better pricing. It has become increasingly popular as a way for wineries to reach a wider audience and increase profitability.

What are some common challenges faced in a direct wine sales role, and how can they be overcome?

In Direct Wine Sales, a common challenge is building and maintaining strong customer relationships in a competitive market. Sales professionals must stay knowledgeable about their wine portfolio, be proactive in outreach, and personalize recommendations to meet individual customer preferences. Overcoming these challenges often involves continual education about products, effective use of customer relationship management tools, and regularly attending wine tastings or events to strengthen connections. Additionally, collaborating closely with marketing and logistics teams can help ensure timely deliveries and customer satisfaction.
More about Direct Wine Sales jobs
What cities are hiring for Direct Wine Sales jobs? Cities with the most Direct Wine Sales job openings:
What states have the most Direct Wine Sales jobs? States with the most job openings for Direct Wine Sales jobs include:
What job categories do people searching Direct Wine Sales jobs look for? The top searched job categories for Direct Wine Sales jobs are:
Direct Wine Sales jobs near you
Infographic showing various Direct Wine Sales job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 82% Physical, 1% Hybrid, and 17% Remote job distribution, with an average salary of $46,687 per year, or $22.4 per hour.

Wine Sales Associate - Hilton Head

Reyes Beverage Group

Hilton Head Island, SC • On-site

$20.15/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 27 days ago

Reyes Beverage Group rating

7.6

Company rating: 7.6 out of 10

Based on 55 frontline employees who took The Breakroom Quiz

164th of 415 rated retail wholesalers

Job description

Represent an exceptional lineup of world-class spirits, beer, and wine — build relationships, grow market share, and elevate your sales career with Reyes Beverage Group!

Shift: Full-time with a 6am start time
Pay: $20.15 per hour + Monthly Car Allowance and Mileage Reimbursement + Overtime Available
Benefits: Medical (default plan free to employees, spouse, and dependents), Dental and Vision (available first of the month following 30 days of employment)
401k with Company match
Vacation Pay and Paid Holidays (when scheduled to work)
Career advancement opportunities after 6 months of employment
Independent work environment
Multiple Employee Events through the Year

Must haves:

MUST BE ABLE TO PASS BACKGROUND CHECK, DRUG TEST & HAVE CLEAN MVR
Requires reliable, personal automobile transportation.  Employees must maintain an acceptable driving record and valid driver's license.  Auto insurance coverage must meet minimum amounts specified by the company and state law.

Position Responsibilities:  

  • Conduct relief sales for the sales department based on open route needs
  • Take inventory and input customer orders with accuracy and timeliness with company-issued technology and systems
  • Maintain proper inventories and product freshness in all assigned accounts
  • Support merchandising by stocking product and ensuring proper rotation to maintain freshness and avoid expired product
  • Other projects or duties as assigned 

Required Education and Experience:  

  • High School Diploma or GED with 0 to 1 plus years of related experience or 1 to 2 plus years of general work experience
  • Requires reliable automobile transportation, maintaining an acceptable driving record and valid driver's license, and maintaining auto insurance coverage at least to the minimum amount specified by the Company and state law.
  • Must be 21 years of age or meet minimum state legal age requirements 

Preferred Education and Experience:  

  • Bachelor's Degree 



Benefits
At the Reyes Family of Businesses, our Total Rewards Strategy prioritizes the holistic well-being of our employees. This position offers a comprehensive benefits package that includes Medical, Dental, Vision coverage, Paid Time Off, Retirement Benefits, and complimentary Health Screenings.
Equal Opportunity Employee & Physical Demands
Reyes Holdings and its businesses are equal opportunity employers. Company policy prohibits discrimination and harassment against any applicant or employee based on race, color, religion, sex, pregnancy or pregnancy-related medical conditions, marital status, sexual orientation, gender identity or expression, age, national origin, citizenship, disability, genetic information, military or veteran status, or any other basis protected by applicable law. In addition, the Company is committed to providing reasonable accommodation to applicants and employees in accordance with applicable law. Requests for accommodation should be directed to your point of contact in the Talent Acquisition or Human Resources departments.
Background Check and Drug Screening
Offers of employment are contingent upon successful completion of a background check and drug screening.
Pay Transparency
Our compensation philosophy embraces diverse factors for fair pay decisions, valuing skills, experience, and the needs of our business. Moreover, this role may have the opportunity to participate in a discretionary incentive program, subject to program rules.Qualifications:

Required Education and Experience:  

  • High School Diploma or GED with 0 to 1 plus years of related experience or 1 to 2 plus years of general work experience
  • Requires reliable automobile transportation, maintaining an acceptable driving record and valid driver's license, and maintaining auto insurance coverage at least to the minimum amount specified by the Company and state law.
  • Must be 21 years of age or meet minimum state legal age requirements 

Preferred Education and Experience:  

  • Bachelor's Degree 


Education:UNAVAILABLEEmployment Type: FULL_TIME

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