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Direct To Consumer Jobs in Virginia (NOW HIRING)

Stand Together

Consumer Insights Director

Arlington, VA · On-site

We provide our partners with access to resources including funding, thought leadership, a network ... The Director will lead a team responsible for consumer research, audience segmentation, persona ...

Capital One

Sr. Business Director

Mclean, VA · On-site

Lead direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel. Build targeted insights to inform the design and development ...

Capital One

Sr. Business Director, Strategy

Mclean, VA · On-site

Lead direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel. Build targeted insights to inform the design and development ...

TransUnion

Director, Product Management

Reston, VA · On-site

$242K - $253K/yr

... direct-to-consumer credit monitoring, identity protection, and regulatory products which is lead by the Head of Emerging Products. ShareAble is an innovative product enabling consumers to securely ...

Trans Union LLC

Director, Product Management

Reston, VA

$242K - $253K/yr

... direct-to-consumer credit monitoring, identity protection, and regulatory products which is lead by the Head of Emerging Products. ShareAble is an innovative product enabling consumers to securely ...

Transunion

Director, Product Management

Reston, VA

$242K - $253K/yr

... direct-to-consumer credit monitoring, identity protection, and regulatory products which is lead by the Head of Emerging Products. ShareAble is an innovative product enabling consumers to securely ...

LeafHome

LF Sales Rep

Norfolk, VA

$100K/yr

LeafFilter by Leaf Home is North Americas largest direct to consumer entity and the largest home remodeling company in North America. LeafFilter pays the best rates, for less time in the field and ...

LeafHome

LF Sales Rep

Chantilly, VA

$100K/yr

LeafFilter by Leaf Home is North Americas largest direct to consumer entity and the largest home remodeling company in North America. LeafFilter pays the best rates, for less time in the field and ...

Bath Fitter

Outside Sales Consultant

Richmond, VA · On-site

$100K - $200K/yr

Relevant experience in direct to consumer sales with "Best in Class" sales processes * Demonstrated success in Sales and Customer Relations. * Proven track record in meeting and exceeding Sales ...

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All JobsDirect To Consumer JobsDirect To Consumer Jobs in Virginia

Direct To Consumer information

What are the key skills and qualifications needed to thrive as a Direct to Consumer (DTC) Manager, and why are they important?

To thrive as a Direct to Consumer (DTC) Manager, you need a solid background in e-commerce strategy, digital marketing, and analytics, often supported by a degree in marketing, business, or a related field. Familiarity with e-commerce platforms (such as Shopify or Magento), CRM systems, and digital advertising tools like Google Analytics and Facebook Ads Manager is essential. Strong communication, data-driven decision-making, and problem-solving abilities help you stand out in this role. These skills ensure successful customer acquisition, retention, and revenue growth in a rapidly evolving digital marketplace.

How can I make 2000 a week working from home?

A Direct To Consumer role can generate $2000 a week through high-volume sales, effective marketing, and strong customer engagement. Success often requires skills in sales, digital marketing, and familiarity with e-commerce platforms, along with consistent effort and building a reliable client base.

What is a Direct To Consumer (DTC) job?

A Direct To Consumer (DTC) job involves working for a company that sells products or services directly to customers, bypassing traditional retail channels or intermediaries. Professionals in DTC roles focus on building brand relationships, managing online sales channels, optimizing customer experiences, and using data-driven strategies to attract and retain customers. These roles can span marketing, e-commerce, customer support, logistics, and more, all with the goal of delivering a seamless and personalized experience from brand to buyer.

What is a direct to consumer position?

A direct to consumer (DTC) position involves working for a company that sells products or services directly to customers, often through online platforms or retail channels. These roles may include sales, marketing, customer service, or logistics, and typically require skills in communication, digital tools, and understanding of e-commerce strategies.

What is the difference between Direct To Consumer vs Customer Service Representative?

AspectDirect To ConsumerCustomer Service Representative
Required CredentialsVaries; often includes marketing, sales, or business backgroundCustomer service training, communication skills
Work EnvironmentOnline platforms, e-commerce settingsCall centers, retail stores, online support
Employer & IndustryDirect-to-consumer brands, e-commerce companiesAny industry with customer interaction
Search & Comparison IntentUnderstanding sales channels, marketing rolesCustomer support, communication skills

While both roles involve customer interaction, a Direct To Consumer professional focuses on marketing and sales directly to consumers through online channels, whereas a Customer Service Representative handles customer inquiries and support across various industries. The roles differ in skills, environment, and primary objectives but both are essential for customer engagement.

What are some common challenges faced by professionals in Direct To Consumer (DTC) roles, and how can they be addressed?

Professionals in Direct To Consumer roles often encounter challenges such as rapidly shifting consumer preferences, the need for robust digital marketing strategies, and maintaining seamless customer experiences across online platforms. Staying agile and leveraging data analytics to understand customer behavior are key to addressing these challenges. Additionally, close collaboration with marketing, operations, and customer service teams helps ensure consistent messaging and efficient fulfillment, which are crucial for DTC success.

What job makes $10,000 a month without a degree?

A Direct To Consumer (DTC) marketer or entrepreneur can earn $10,000 or more monthly by building online brands, selling products directly to consumers through e-commerce platforms, and utilizing digital marketing skills like social media advertising and email campaigns. Success typically requires strong marketing knowledge, sales skills, and the ability to scale operations without formal degrees.

What is a direct to consumer job description?

A direct to consumer (DTC) job involves managing sales and marketing efforts that connect a company directly with its customers, bypassing third-party retailers. Roles often include digital marketing, customer service, and sales strategy, requiring skills in e-commerce platforms, data analysis, and communication. DTC jobs focus on building brand loyalty and optimizing online sales channels.
What are popular job titles related to Direct To Consumer jobs in Virginia? For Direct To Consumer jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Direct To Consumer jobs in Virginia look for? The top searched job categories for Direct To Consumer jobs in Virginia are:
What cities in Virginia are hiring for Direct To Consumer jobs? Cities in Virginia with the most Direct To Consumer job openings:
Direct To Consumer jobs near you
Consumer Insights Director

Consumer Insights Director

Stand Together

Arlington, VA • On-site

Full-time

Medical, Dental, Retirement

Posted 21 days ago

Job description

Stand Together is a philanthropic community that helps America's boldest changemakers tackle the root causes of our country's biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues. We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society.
Stand Together is a philanthropic community that helps America's boldest changemakers tackle the root causes of our country's biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues. We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society.
Stand Together is seeking a strategic and analytically rigorous Consumer Insights Director to lead and evolve a high-performing consumer insights function focused on audience understanding, brand strategy, messaging effectiveness, and actionable research. This role will set the vision for the team, establish best-in-class research capabilities, and ensure insights meaningfully shape organizational strategy, communications, and audience engagement efforts.
The Director will lead a team responsible for consumer research, audience segmentation, persona development, brand equity measurement, and messaging and content testing. While this leader will oversee the overall research portfolio and manage a team of 4-6 researchers and strategists, they will also personally lead high-impact research initiatives and serve as a senior strategic advisor across the organization.
The ideal candidate combines deep technical expertise in consumer insights with strong leadership, strategic thinking, and the ability to operationalize insights into scalable products, frameworks, and decision-making tools.
How You Will Contribute
Lead the Consumer Insights Function
  • Define and drive the vision, strategy, and roadmap for the Consumer Insights team.
  • Build and lead a high-performing team of 4-6 insights professionals, fostering strong analytical rigor, strategic thinking, and execution excellence.
  • Establish research standards, methodologies, frameworks, and processes that ensure consistent, high-quality insights delivery across the organization.
  • Ensure research products, outputs, and recommendations meet organizational expectations for relevance, rigor, clarity, and strategic value.
  • Prioritize research investments and align team efforts with organizational priorities and strategic objectives.

Consumer & Audience Research
  • Lead end-to-end consumer research initiatives to uncover audience motivations, perceptions, behaviors, barriers, and unmet needs.
  • Oversee qualitative and quantitative research programs using methodologies such as: Surveys, Focus groups, In-depth interviews, Ethnographies, Online communities, Behavioral research, Conjoint and segmentation analyses
  • Personally lead select high-priority or highly strategic research initiatives.
  • Continuously identify emerging trends, shifts in audience sentiment, and opportunities for deeper understanding.

Segmentation & Persona Development
  • Lead the development and refinement of audience segmentation strategies that inform organizational targeting, engagement, and communication approaches.
  • Translate complex research findings into actionable personas, audience frameworks, and journey maps.
  • Ensure segmentation and persona work is practical, scalable, and actively adopted by cross-functional teams.
  • Brand Equity & Perception Research
  • Oversee brand equity tracking and perception research to measure awareness, trust, favorability, differentiation, and relevance.
  • Provide strategic recommendations to strengthen audience connection and improve brand positioning.
  • Help organizational leaders understand how audiences perceive Stand Together and related initiatives.

Messaging & Content Research
  • Lead messaging, narrative, and content testing efforts to evaluate audience resonance and communication effectiveness.
  • Assess how audiences respond to messaging frameworks, tone, framing, storytelling, and creative concepts across channels and formats.
  • Partner closely with communications, marketing, digital, and creative teams to optimize messaging and audience engagement strategies.
  • Translate findings into actionable guidance for campaign development, content creation, and strategic communications.

Insight Activation & Strategic Influence
  • Ensure research insights are translated into clear, compelling, and actionable recommendations for leaders and stakeholders.
  • Build systems, tools, and reporting mechanisms that democratize audience understanding across the organization.
  • Influence strategic decisions through evidence-based insights and strong executive communication.
  • Serve as a trusted thought partner to senior leaders on audience strategy, consumer behavior, and communication effectiveness.

Team Leadership & Collaboration
  • Coach and develop team members to strengthen research capabilities, strategic thinking, and leadership skills.
  • Foster a collaborative, curious, and high-accountability team culture.
  • Manage external research vendors and agency partners as needed.
  • Collaborate cross-functionally to ensure insights are integrated into planning, strategy, and execution across teams.

What You Will Bring
  • 10+ years of experience in consumer insights, market research, audience strategy, brand strategy, or related fields.
  • Significant experience leading and developing high-performing research or insights teams.
  • Deep expertise in:
    • Consumer and audience research
    • Market segmentation and persona development
    • Brand equity and perception research
    • Messaging, narrative, and content testing
    • Insight synthesis and strategic storytelling
  • Demonstrated success translating research findings into actionable strategies and organizational decisions.
  • Strong experience with both qualitative and quantitative research methodologies.
  • Experience influencing senior executives and leading cross-functional initiatives.
  • Enthusiasm to contribute to Stand Together's vision and principled approach to solving problems, and a commitment to stewarding our culture, which champions values including transformation and innovation, entrepreneurialism, humility, and respect.

Standout Candidates Will Bring
  • Familiarity with behavioral science, cultural insights, and values-based communication strategies.
  • Experience building or scaling insights capabilities, functions, or research operations.
  • Experience with research and analytics platforms such as Qualtrics, SPSS, Tableau, or similar tools.

What We Offer
  • Competitive benefits: Enjoy a 6% 401(k) match with immediate vesting, flexible time off, comprehensive health and dental plans, plus wellness and mental health support through Peloton and Talkspace.
  • A meaningful career: Join a passionate community of over 1,300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
  • Commitment to growth: Thrive in a non-hierarchical environment that empowers employees to discover, develop and apply their unique talents.
  • Competitive compensation: Our approach rewards the value you create through competitive salaries and bonus opportunities, allowing you to share in the success you help drive.

Our Values: Working for an organization within the Stand Together philanthropic community is different from many other places. The culture is deeply rooted in Principle Based Management® (PBM®), a framework guided by the principles that drive human progress, such as dignity, openness, and bottom-up empowerment. PBM® empowers employees to be entrepreneurial, to innovate, and to continually drive transformation.
We believe diversity fuels creativity, broadens knowledge, and helps drive success. That is why we're proud to be an Equal Opportunity Employer and strive to treat all employees and applicants with honesty, dignity, and respect.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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