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Digital Strategy Jobs in Riverside, CA (NOW HIRING)

APTIM

Digital Marketing Specialist

Irvine, CA · On-site

... global growth strategy while supporting meaningful work for clients, communities, and the ... The Digital Marketing Specialist will be involved in content development, website updates, email ...

Esri

Sr. Campaign Strategist

Redlands, CA · On-site

Drive marketing strategy, oversee multi-channel digital marketing efforts, and implement cutting-edge analytics to evaluate effectiveness. Contribute to the development of best practices for digital ...

Esri

Sr. Campaign Strategist

Redlands, CA · On-site

$108K - $173K/yr

Drive marketing strategy, oversee multi-channel digital marketing efforts, and implement cutting-edge analytics to evaluate effectiveness. Contribute to the development of best practices for digital ...

Prosum Inc.

CRO & Digital Experience Manager

Irvine, CA · On-site

$114K - $148K/yr

Develop and execute conversion rate optimization (CRO) and digital experience strategies aligned with business growth objectives. * Build and manage a structured testing roadmap focused on improving ...

Prosites Corporate

Digital Services Manager

Murrieta, CA · On-site

$95K - $115K/yr

Digital Services Manager Job Summary The Digital Services Manager, will oversee daily operations ... Strategic Growth & Innovation * Stay ahead of industry trends, emerging platforms, and best ...

Esri

Digital Asset Specialist

Redlands, CA · On-site

$70K - $93K/yr

In this role, you'll ensure digital assets are easy to find, properly tagged, and accessible across ... Base salary is one component of our total rewards strategy. Compensation decisions and the base ...

T-Mobile

Digital Designer

Irvine, CA · On-site

$61K - $110K/yr

It involves crafting, editing, and improving digital builds for websites, social channels, emails ... content strategy for projects. * Contribute to the creation and evolution of fullbars design ...

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All JobsDigital Strategy JobsDigital Strategy Jobs in Riverside, CA

Digital Strategy information

See Riverside, CA salary details

$68.9K

$116.6K

$175.3K

How much do digital strategy jobs pay per year?

As of Jul 5, 2026, the average yearly pay for digital strategy in Riverside, CA is $116,562.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,100.00 and $141,900.00 per year, depending on experience, location, and employer.

What is the highest paying digital job?

The highest paying digital jobs often include roles such as Chief Digital Officer, Digital Marketing Director, or Data Scientist, with senior executive positions typically earning the highest salaries. These roles require advanced skills in data analysis, strategic planning, and leadership, and often involve overseeing digital transformation initiatives or large teams.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What does a digital strategist do?

A digital strategist develops and implements online marketing plans to improve a company's digital presence. They analyze data, identify target audiences, and use tools like SEO, social media, and content marketing to achieve business goals. Strong analytical skills and familiarity with digital analytics platforms are essential for this role.

How much money do digital strategists make?

Digital strategists typically earn a median annual salary ranging from $60,000 to $100,000, depending on experience, location, and industry. Senior roles or those with specialized skills in analytics or marketing tools can earn higher salaries, often exceeding $120,000 annually.

How do you become a digital strategist?

To become a digital strategist, individuals typically need a bachelor's degree in marketing, communications, or a related field, along with experience in digital marketing, data analysis, and content creation. Developing skills in SEO, social media, analytics tools, and strategic planning is essential, and certifications like Google Analytics or HubSpot can enhance credibility. Gaining practical experience through internships or entry-level roles helps build the expertise required for a digital strategist position.

What are the key skills and qualifications needed to thrive as a Digital Strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a Digital Strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.
What are the most commonly searched types of Digital Strategy jobs in Riverside, CA? The most popular types of Digital Strategy jobs in Riverside, CA are:
What are popular job titles related to Digital Strategy jobs in Riverside, CA? For Digital Strategy jobs in Riverside, CA, the most frequently searched job titles are:
What job categories do people searching Digital Strategy jobs in Riverside, CA look for? The top searched job categories for Digital Strategy jobs in Riverside, CA are:
What cities near Riverside, CA are hiring for Digital Strategy jobs? Cities near Riverside, CA with the most Digital Strategy job openings:
Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in Riverside, CA as of June 2026, with employment types broken down into 83% Full Time, 13% Part Time, 2% Temporary, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $116,562 per year, or $56 per hour.
Digital Marketing Specialist

Digital Marketing Specialist

APTIM

Irvine, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

APTIM rating

8.8

Company rating: 8.8 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

Job Overview:
APTIM's Marketing & Communications team seeks a digitally versatile, growth-minded Digital Marketing Specialist to help plan, launch, and optimize integrated campaigns that build brand awareness, strengthen business development efforts, and generate leads across digital channels.
This is an opportunity for a motivated marketing professional to contribute to APTIM's global growth strategy while supporting meaningful work for clients, communities, and the ecosystems within our world's natural environments.
This role operates within APTIM's Corporate Marketing & Communications team, where the Digital Marketing function serves as a strategic hub for campaigns, content, analytics, digital experiences, and marketing technology. The Digital Marketing Specialist will be involved in content development, website updates, email marketing, social media, SEO/GEO/AEO, analytics, multimedia content, AI-enabled workflows, and cross-channel campaign support.
The Digital Marketing team functions as a cross-trained, collaborative unit. While team members may have primary areas of focus, they are expected to support broader marketing priorities rather than work within rigid channel silos.
The ideal candidate is resourceful, adaptable, and comfortable learning new systems and processes independently. This role is well suited for someone with a startup mentality who enjoys solving problems, figuring things out, wearing multiple hats, and helping move projects forward wherever needed.
Success requires initiative, collaboration, creative judgment, operational thinking, excellent content and design instincts, and a willingness to continuously learn as modern marketing practices evolve. Candidates should also bring practical experience using generative AI tools to support research, content creation, optimization, and campaign development.
The Digital Marketing Specialist reports directly to the Digital Marketing Manager.
Key Responsibilities/Accountabilities:
  • Support the execution and optimization of integrated marketing campaigns across email, web, social media, paid media, events, and digital platforms.
  • Collaborate with business units, subject matter experts (SMEs), business development teams, and Marketing & Communications leadership to support marketing and business objectives.
  • Assist in lead-generation and nurture marketing initiatives, including email workflows, landing pages, webinars, retargeting campaigns, social campaigns, and content syndication efforts.
  • Support funnel-based marketing initiatives by helping align content and campaigns to audience needs, engagement stages, and conversion opportunities.
  • Assist in the coordination and implementation of account-based marketing (ABM) and targeted audience campaigns.
  • Create, edit, and optimize digital marketing content across formats, including: website copy, landing pages, email campaigns, blogs and articles, social media content, case studies, promotional assets, and short-form multimedia content.
  • Translate technical or complex information into clear, engaging, audience-focused marketing content.
  • Support webpage creation and updates through content management systems such as WordPress.
  • Apply SEO/GEO/AEO best practices, keyword optimization, and user-focused formatting across digital content.
  • Assist in the creation and editing of multimedia content, including short-form video, audio clips, podcast support content, and visual-first social content.
  • Utilize modern creator tools, AI-assisted creative applications, and digital platforms to support efficient content production workflows.
  • Use generative AI platforms and tools within OpenAI, Anthropic, Microsoft, Perplexity, or similar platforms to support research, content development, workflow acceleration, audience analysis, and campaign optimization.
  • Apply AI prompt best practices and critically evaluate AI-generated content for quality, clarity, accuracy, and brand alignment.
  • Execute email campaigns and support automated nurture and drip workflows using marketing automation platforms.
  • Assist with campaign implementation across CRM, CMS, analytics, social publishing, and marketing automation systems.
  • Monitor campaign performance, engagement metrics, and digital KPIs while helping identify optimization opportunities and actionable insights.
  • Support A/B and multivariate testing initiatives across email, landing pages, and campaign assets.
  • Support conferences, trade shows, webinars, and digital event promotion efforts.
  • Maintain awareness of evolving digital marketing trends, AI advancements, content formats, audience behavior, and platform changes.

Basic Qualifications:
  • Bachelor's degree in marketing, communications, journalism, public relations, business, or a related field.
  • 3-5 years of experience in digital marketing, marketing communications, content marketing, campaign execution, or related roles. Experience in the AEC, environmental, energy, infrastructure, or professional services sectors is a plus.
  • Experience working in fast-paced, collaborative, or lean-team environments where adaptability and self-direction were required.
  • Experience working within digital campaign environments involving email marketing, audience segmentation, campaign reporting, analytics, social publishing, content management systems, or marketing automation workflows.
  • Strong written and verbal communication skills with the ability to collaborate effectively with cross-functional teams and stakeholders and help to develop clear, audience-focused messaging and content for technical, business, and client audiences.
  • Strong project management and organizational skills, with the ability to manage multiple projects, timelines, workflows, and deadlines in a fast-paced environment.
  • Familiarity with funnel-based marketing, lead generation concepts, customer journeys, and account-based marketing (ABM).
  • Strong creative judgment and understanding of modern digital content best practices.
  • Familiarity with modern marketing technology ecosystems, including CRM systems, marketing automation platforms, CMS platforms, analytics tools, social media publishing tools, AI platforms, and creator-focused applications .
  • Comfort learning new tools, systems, and digital workflows independently.
  • Practical experience using generative AI tools within marketing workflows and an understanding of prompt engineering best practices.
  • Experience with modern creator and content production tools video editing, audio editing, podcast support, or multimedia content production is a plus.
  • Basic understanding of HTML and website formatting is a plus.
  • Proficiency with Microsoft Office suite (i.e., Word, Excel, PowerPoint, SharePoint); Additional proficiencies with Microsoft applications (i.e., Power Automate, Forms, Planner) is a plus.

Professional Development & Cross-Training:
Because the Digital Marketing team operates as a cross-trained execution unit, team members are expected to continuously expand their capabilities across digital marketing disciplines, platforms, and workflows.
Training and development plans are tailored based on existing experience, self-assessment discussions, operational needs, and collaborative working sessions to support ongoing growth across campaign execution, content development, digital platforms, analytics, AI-enabled workflows, and marketing operations.
Application Materials:
To be considered for this position, please submit:
  • Resume
  • Cover letter
  • 5-6 work samples demonstrating digital marketing, content creation, campaign execution, multimedia content, analytics/reporting, or AI-assisted marketing work. Portfolio links or examples of multimedia/social content are encouraged.

About APTIM
APTIM enhances the quality of the environment, wellbeing of people, resilience of communities, and opportunity for employees to make a difference, not just a living. A leading professional solutions firm, we specialize in environmental, sustainability, resilience, and infrastructure solutions. Our team of experts provide these integrated solutions for forward-thinking government agencies, commercial and industrial clients, and energy customers. Together, we create sustainable and resilient communities for all.
What you can expect from APTIM:
  • Work that is worthy of your time and talent
  • Respect and flexibility to live a full life at work and at home
  • Dogged determination to deliver for our clients and communities
  • A voice in making our company better
  • Investment into your personal and professional development

As of the date of this posting, a good faith estimate of the current pay range for this position is $38.00 to $40.87 per hour. Compensation depends on several factors including: experience, education, key skills, geographic location of the position, client requirements, external market competitiveness, and internal equity among other employees within APTIM.
Employee Benefits
APTIM CORP is committed to providing an extensive range of benefits that protect and promote the health and financial well-being of our employees and their families through the APTIM Benefits Marketplace https://aptim.makeityoursource.com/.
  • Medical, vision, and dental insurance: Through the marketplace, our employees can choose benefits from five metallic levels and several carriers to find the right benefits that work for them in their location.
  • Company paid and optional Life insurance
  • Short-term and long-term disability insurance
  • Accident, Critical Illness, and Hospital Indemnity coverage
  • Paid holidays, vacation, and sick leave (eligibility based on company policy and applicable law)
  • 401(k) APTIM offers three 401k plans through the Aon Pooled Employer Plan (PEP). The specific plan you are eligible for depends on the business unit you are in. The details of the largest plan are found here:
    • APTIM 401(k) Guide
    • APTIM - Helpful Documents

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