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Digital Signage Content Jobs in Virginia (NOW HIRING)

AV Support Engineer II

Richmond, VA · On-site

$73.40 - $97.60/hr

Support special meetings, board meetings, and company town halls. * Assist with monitoring and maintaining LED videowalls and digital signage systems. * Support content updates and basic ...

Communications Specialist

Lynchburg, VA · On-site

$52K - $69K/yr

... digital signage and other channels to reach target audiences. • Develop high-quality content, including announcements, leadership messages, scripts, talking points and campaign materials, with ...

Communications Specialist

Lynchburg, VA · On-site

$52K - $69K/yr

... digital signage and other channels to reach target audiences. • Develop high-quality content, including announcements, leadership messages, scripts, talking points and campaign materials, with ...

... content for and updating the digital signage screens in the GLC; assisting with events from concept to completion. Reporting directly to the Director of Student Services, this individual serves as a ...

Communications Director

Richmond, VA · On-site

$80 - $110/hr

Lead the creation of compelling written, visual, video, and digital content across all ... signage * email * app * graphic design * Maintain quality control across all public-facing ...

Lead the creation of compelling written, visual, video, and digital content across all ... signage * email * app * graphic design * Maintain quality control across all public-facing ...

Lead the creation of compelling written, visual, video, and digital content across all ... signage * email * app * graphic design * Maintain quality control across all public-facing ...

Communications Director

Richmond, VA · On-site

$85 - $120/hr

Lead the creation of compelling written, visual, video, and digital content across all ... signage * email * app * graphic design * Maintain quality control across all public-facing ...

Lead the creation of compelling written, visual, video, and digital content across all ... signage * email * app * graphic design * Maintain quality control across all public-facing ...

Showing results 21-40

Digital Signage Content information

What is digital signage content?

Digital signage content refers to the multimedia messages, images, videos, or interactive elements displayed on digital screens in public or private spaces. This content is designed to inform, advertise, entertain, or engage viewers, and can be updated remotely and in real time. Effective digital signage content is tailored to the target audience, location, and purpose, often using specialized software to schedule and manage what appears on screens. It plays a key role in retail, transportation, hospitality, and corporate environments to convey timely and relevant information.

What are the key skills and qualifications needed to thrive as a digital signage content specialist?

To thrive as a Digital Signage Content Specialist, you need strong graphic design skills, an understanding of visual communication, and experience with digital media formats, typically supported by a degree in design or a related field. Proficiency with design software like Adobe Creative Suite, content management systems (CMS), and digital signage platforms such as Scala or BrightSign is essential. Creativity, attention to detail, and effective collaboration are standout soft skills in this role. These abilities are crucial to producing engaging, brand-consistent digital content that captures audience attention and meets organizational goals.

What are some common challenges faced when creating and managing content for digital signage networks?

One of the main challenges in digital signage content roles is ensuring that content remains timely, relevant, and engaging for diverse audiences. Coordinating with different departments, such as marketing and IT, to update and deploy content seamlessly across multiple screens can be complex. Additionally, adapting designs to various screen sizes and resolutions, while maintaining brand consistency, requires close attention to detail. Managing scheduling, monitoring playback, and troubleshooting technical issues are also regular parts of the job.

What is the difference between Digital Signage Content vs Digital Signage Technician?

AspectDigital Signage ContentDigital Signage Technician
Primary RoleCreating, designing, and managing visual content for digital displaysInstalling, maintaining, and troubleshooting digital signage hardware and software
Skills & CertificationsGraphic design, multimedia editing, content management systemsNetworking, hardware setup, technical troubleshooting
Work EnvironmentDesign studios, remote, or client sites for content updatesOn-site at installation or maintenance locations
Industry UsageMarketing, advertising, retail, corporate communicationsAV integration, technical support, hardware setup

Digital Signage Content focuses on creating engaging visual content for digital displays, while Digital Signage Technicians handle the installation, setup, and maintenance of the hardware and software. Both roles are essential in the digital signage industry but serve different functions in the content delivery process.

What are popular job titles related to Digital Signage Content jobs in Virginia?

For Digital Signage Content jobs in Virginia, the most frequently searched job titles are:

What cities in Virginia are hiring for Digital Signage Content jobs?

Cities in Virginia with the most Digital Signage Content job openings:

$90K - $105K/yr

Full-time

Posted 16 days ago


Job description

Description
POSITION OVERVIEW:
The Senior Assignment Editor, Digital leads our daily news production on PBS.org/Newshour and its associated platforms. This first-of-its-kind position is grounded in trending news and audience, working closely with the deputy managing editor and senior coordinating producer of video to create a new approach to multiplatform daily news.
This person will drive daily news coverage. We're looking for someone who recognizes news opportunities and search potential; who can guide reporters and producers to report and produce relevant, original content; who can write a killer headline, meticulously comb through copy, home in on the perfect sound byte, and put the audience first. They'll have a plan for the biggest stories of the day and make assignments that pique curiosity and feed today's insatiable sense of discovery.
The senior assignment editor will manage a small team focused on news, news video and wire and partner content for the website, and coordinate with other digital team leads to move this reporting across platforms. Strong headline writing and text editing are essential to success, as is a relentless pursuit of better, faster and more relevant content for our audience. We expect a deep understanding of what content is resonating and why, so that our daily assignments and big-picture approach reflect what the audience needs. The editor will work with the senior digital and broadcast leadership to expand the audience reach across all potential platforms and will be a leader in developing new products and approaches to news. This is a leadership position on an innovative digital team that is looking for a creative thinker with strong journalistic skills and editorial integrity.
PRIMARY RESPONSIBILITIES:
  • Assigns, supervises and edits daily news stories in text and other formats.
  • Uses data to plan daily news coverage on site and across platforms.
  • Regularly reports to digital staff on news performance and adjusts assignments accordingly.
  • Works closely with the digital leadership to coordinate publishing news and reporting across platforms.
  • Coordinate staff schedule for daily news desk coverage and fill shifts on that desk when needed, with an eye toward maximizing effective use of existing resources and the creation of distinctive, brand-consistent content.
  • Develop coverage plans for major events, in close consultation with senior digital and broadcast colleagues.
  • Identify future stories of likely interest to existing and potential PBS NewsHour audience
  • Supervise producers/reporters.
  • Mentor and coach staff, particularly on how to shape ideas into actionable and reportable stories.
  • Perform related special projects or other duties as assigned.

ADDITIONAL SKILLS AND QUALIFICATIONS:
  • Superior editorial judgement.
  • Strong news judgment, writing and copy editing skills
  • Exceptional judgment crafting and signing off on final headlines and metadata
  • Track record of using analytics and other tools to drive decision-making and set team goals
  • Experience making daily assignments and high-volume editing in all formats
  • As part of a small team, ability to jump into different stages of production to help move content to publish
  • Experience reshaping processes and tools to attain more efficiency.
  • Experience managing production processes
  • Demonstrated ability to shape content for different platforms and their audiences
  • Project management skills with ability to balance and manage multiple priorities on daily, weekly, and long-term schedules.
  • Fluency with common CMS publishing systems, social media, basic video editing and website analytics software.
  • Strong collaborative skills with ability to develop strong relationships across departments.
  • Effective communication and proven leadership skills.
  • Experience managing reporters and/or producers, and supervising a team.
  • Successful execution of day-parting strategy.

EDUCATION & EXPERIENCE
  • Bachelor's degree in journalism preferred.
  • 7 or more years of experience, ideally three managing online daily news production and guiding movement of stories.
  • Or equivalent combination of training and experience.

LOCATION:
WETA and NewsHour Productions are Washington, DC established media and news organizations. We are a largely local workforce based out of the Campbell Place office in Arlington, VA. WETA and NewsHour Productions value employee flexibility when possible. Most positions based in our Arlington, VA office will be onsite or hybrid, depending upon the role.
COMPANY OVERVIEW:
WETA, the flagship public media station in the nation's capital, produces and distributes content that informs, inspires, and enriches lives.
As the second-largest producing station for the public media system, WETA creates programming to explore history, arts, and culture, partnering with acclaimed filmmakers such as Ken Burns and Dr. Henry Louis Gates, Jr. National WETA productions include The American Revolution and Finding Your Roots, among many others. WETA is also home to PBS News, the primary daily, breaking, and special news producer for PBS. Its broadcast productions include PBS News Hour, Washington Week with The Atlantic, Horizons from PBS News, and Compass Points from PBS News, as well as specials, documentaries, and a robust footprint across digital platforms.
Locally, WETA serves audiences across Washington, D.C., Virginia, and Maryland, through television, radio, and digital platforms. Audiences access WETA on broadcast channels WETA PBS, WETA UK, WETA Metro, WETA World, and WETA PBS Kids, and digitally through the free streaming platform WETA+. Listeners tune into WETA Classical, the exclusive home for classical music in the Greater Washington area, via radio, online, and the WETA Classical app. Benefits | WETA
EQUAL EMPLOYMENT OPPORTUNITY:
WETA and NewsHour Productions are equal opportunity employers committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and internships. WETA and NewsHour Productions make hiring decisions based solely on qualifications, merit, and business needs at the time.
  • #LI-Hybrid