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Digital Pr Jobs in Alabama (NOW HIRING)

OWA

Digital Marketing Mgr

Foley, AL · On-site

Collaborate cross-functionally with the Social Media, PR, and Partnerships teams to ensure all digital and social efforts are aligned with broader marketing initiative QUALIFICATIONS : * 4-6 years of ...

OWA

Digital Marketing Mgr

Foley, AL · On-site

Collaborate cross-functionally with the Social Media, PR, and Partnerships teams to ensure all digital and social efforts are aligned with broader marketing initiative QUALIFICATIONS : * 4-6 years of ...

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Digital Pr information

What is a digital PR?

A Digital PR (Digital Public Relations) professional is responsible for building and maintaining a brand's online presence and reputation through digital channels. This role involves strategies such as creating press releases, collaborating with influencers, securing online media coverage, and earning high-quality backlinks to improve search engine rankings. Digital PR professionals use online platforms to connect with journalists and bloggers, promote content, and enhance brand visibility. Their work helps drive website traffic, improve SEO, and increase brand authority in the digital space.

How does a digital PR professional typically collaborate with other teams within an organization?

Digital PR professionals work closely with marketing, content, and social media teams to ensure cohesive messaging and maximize online visibility. They often coordinate with SEO specialists to optimize press releases and digital content for search engines, and may also partner with product or sales teams to align PR campaigns with business goals. Regular communication and collaboration across departments are essential to amplify brand reputation, respond to online trends, and manage crisis communications effectively.

What are the key skills and qualifications needed to thrive as a digital project manager, and why are they important?

To excel as a Digital Project Manager, you need strong project management skills, a background in digital marketing or IT, and typically a bachelor’s degree in a related field. Familiarity with project management software (like Asana, Trello, or Jira), Agile methodologies, and relevant certifications such as PMP or Scrum Master are highly valued. Exceptional communication, leadership, and problem-solving abilities help you manage teams and stakeholder expectations effectively. These competencies are vital for delivering projects on time, within scope, and aligned with business objectives in today's fast-paced digital landscape.

What is the difference between Digital Pr and Social Media Manager?

AspectDigital PrSocial Media Manager
Primary FocusManaging online reputation, media outreach, press releasesCreating and managing social media content, engagement, campaigns
Required SkillsMedia relations, communication, content writingContent creation, analytics, community management
Work EnvironmentPR agencies, corporate communications teamsMarketing departments, digital agencies
Common CertificationsPR certifications, communication degreesSocial media certifications, digital marketing courses

Digital Pr and Social Media Manager roles overlap in digital communication but differ mainly in focus. Digital Pr emphasizes media relations and reputation management, while Social Media Managers focus on content and engagement on social platforms. Both roles require strong communication skills and digital literacy, but their day-to-day tasks and strategic goals vary.

What does a digital public relations professional do?

A digital public relations professional manages a company's online presence by creating and distributing content, engaging with audiences on social media, and building relationships with digital media outlets. They use tools like social media platforms, analytics, and content management systems to enhance brand reputation and visibility in the digital space.

What are popular job titles related to Digital Pr jobs in Alabama?

For Digital Pr jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Digital Pr jobs in Alabama look for?

The top searched job categories for Digital Pr jobs in Alabama are:

Digital Pr jobs near you
Infographic showing various Digital Pr job openings in Alabama as of August 2026, with employment types broken down into 82% Full Time, 12% Part Time, 1% Temporary, and 5% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution.

Public Relations Supervisor (3669)

Shelby County Schools (AL)

Columbiana, AL • On-site

Full-time

This job post has expired 2 days ago. Applications are no longer accepted.

Shelby County Schools (Alabama) rating

6.8

Company rating: 6.8 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

319th of 644 rated elementary and secondary schools

Job description

JOB TITLE: PUBLIC RELATIONS SUPERVISOR


QUALIFICATIONS: 1. Earned Bachelor's Degree in public relations, education,

communications, or a related area.
2. Demonstrated successful experience in public/community
relations for a minimum of three years.
3. Such alternatives to the above qualifications as the Board may
find appropriate and acceptable.
REPORTS TO: Assistant Superintendent of Student Services
SUPERVISES: Digital Media Specialists
JOB GOAL: Develop and implement a comprehensive communication strategy

to increase public understanding, strengthen community
partnerships, and build widespread support for the good of the
school system.

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
1. Ability to plan, execute, and oversee all areas of public relations within the school
system.
2. Knowledge of current best practices in school public relations.
3. Ability to communicate effectively and efficiently in written and verbal forms.
4. Computer skills, including experience with modern productivity suites (word
processing, spreadsheets), digital/graphics creation tools, video production and
editing, and social media platforms.
5. Ability to prepare and maintain a departmental budget.
6. Knowledge of Board policies, procedures, and organizational goals.
7. Physical mobility and visual acuity to visit various school sites and events.

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