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Digital Pr Strategist Jobs (NOW HIRING)

Beautiful Planning Marketing PR

PR Director

Manhattan, NY · On-site

$85K - $115K/yr

We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...

FIS, Inc.

Senior Director, Public Relations

New York, NY · On-site

$224K - $382K/yr

... digital PR, and influencer strategies • Experience building global PR models leveraging regional and global teams • Familiarity with AI-powered PR tools and platforms, including media monitoring ...

BPM-PR Firm Is Hiring

PR Director

Manhattan, NY · On-site

$85K - $115K/yr

We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...

BPM-PR Firm Is Hiring

PR Director

Manhattan, NY · On-site

$85K - $115K/yr

We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...

SeneGence

Public Relations Manager

Sapulpa, OK · On-site

... strategic partnerships. The PR Manager serves as a key storyteller for the brand, ensuring that SeneGence's values, mission, and product innovations are consistently highlighted across print, digital ...

BPM-PR Firm Is Hiring

PR Director

Manhattan, NY · On-site

$85K - $115K/yr

We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...

Rpillusionscorp

PR Manager

Scottsdale, AZ · On-site

Execute the US PR strategy as defined in collaboration with the Global PR Director, ensuring plans ... Collaborate with digital and social media teams to ensure consistent messaging across US channels ...

Internova Travel Group

Responsibilities This role is focused on PR strategy and planning, media relations and reputation ... digital, broadcast and podcasts. * Proactively identify newsworthy stories, trends and thought ...

Zer0to5ive

Public Relations/Marketing Intern

Devon, PA · On-site

$14.75 - $19.50/hr

Intern will have the opportunity to work directly with PR Strategist within many marketing disciplines, including Social Media, Public Relations, Grass Roots Marketing, etc. This is a non-paid ...

Communications Strategy Group

PR Associate

Denver, CO · On-site

$60K - $75K/yr

... digital engagements) Qualifications: * 2-3 years of experience in PR/media relations or strategic communications; agency experience preferred * Previous experience working in the education, healt ...

Connexa Worx

Public Relations Associate

Houston, TX · On-site

About Us Welcome to Nexxaworks, where creativity, strategy, and innovation come together to craft ... Proficiency in social media platforms and digital communication tools. * Experience with media ...

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Digital Pr Strategist information

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How much do digital pr strategist jobs pay per year?

As of Aug 15, 2026, the average yearly pay for digital pr strategist in the United States is $92,126.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,000.00 and $94,500.00 per year, depending on experience, location, and employer.

What is a digital PR strategist?

A Digital PR Strategist is a professional who plans and executes online public relations campaigns to build brand awareness, improve reputation, and generate high-quality backlinks for a company or client. They leverage digital channels such as social media, blogs, online publications, and influencer partnerships to reach target audiences. Their role involves crafting compelling stories, pitching to journalists, monitoring media coverage, and analyzing campaign performance to refine strategies. Digital PR Strategists work closely with marketing and SEO teams to align PR efforts with broader business goals.

What are the key skills and qualifications needed to thrive as a digital PR strategist?

To thrive as a Digital PR Strategist, you need expertise in media relations, digital marketing, content creation, and a relevant degree such as communications or public relations. Familiarity with tools like Google Analytics, media monitoring platforms, and social media management systems is essential. Outstanding written and verbal communication, creativity, and relationship-building skills help you craft compelling messages and foster media partnerships. These abilities are critical for building brand reputation, increasing online visibility, and effectively managing digital campaigns.

What is the difference between Digital Pr Strategist vs Content Marketing Specialist?

AspectDigital Pr StrategistContent Marketing Specialist
Primary FocusManaging public relations and media outreach onlineCreating and distributing content to attract and engage audiences
Skills & CertificationsMedia relations, communication, digital marketing certificationsContent creation, SEO, analytics certifications
Work EnvironmentPR agencies, corporate communications teams, media outletsMarketing teams, digital agencies, brands

While both roles involve digital communication, a Digital Pr Strategist primarily manages online media relations and reputation, whereas a Content Marketing Specialist focuses on developing content to drive engagement and conversions. Both roles often collaborate but serve different strategic purposes within digital marketing efforts.

How does a digital PR strategist typically collaborate with other teams within an organization?

A Digital PR Strategist often works closely with content creators, social media managers, and SEO specialists to ensure cohesive messaging and maximize online visibility. They coordinate campaign timelines, align strategies with marketing objectives, and share insights on audience engagement. Effective collaboration is essential for securing media placements, creating shareable content, and measuring the impact of PR initiatives. This cross-functional teamwork helps drive brand awareness and achieve organizational goals.
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Digital Pr Strategist jobs near you
Infographic showing various Digital Pr Strategist job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 87% Physical, 4% Hybrid, and 9% Remote job distribution, with an average salary of $92,126 per year, or $44.3 per hour.

Manager, Public Relations Strategy

AccuWeather Careers

State College, PA • On-site

$80K - $105K/yr

Full-time

Re-posted 8 days ago

Job description

The Manager, Public Relations Strategy will lead and execute proactive and strategic media relations efforts that elevate AccuWeather's global brand, reinforce our position as the most accurate and most used source of weather forecasts and warnings in the world, and amplify our mission of saving lives and protecting property. Manager, Public Relations Strategy will report directly to the Vice President of Corporate Communications and will have direct involvement with the Director of Corporate Communications and the Media Relations Supervisor, as well as lead and mentor the corporate communications interns.
This role is responsible for developing and maintaining strong relationships with national, regional, and trade media; providing strategic guidance to secure high-impact coverage of AccuWeather's news and content; shaping compelling narratives around AccuWeather's Superior Accuracy™, products, innovation, leadership, and enterprise solutions; and supporting executive visibility. Manager, Public Relations Strategy will serve as a key strategic advisor, ensuring consistent, timely, and accurate messaging across earned media channels in a fast-paced, high-visibility environment.
KEY RESPONSIBILITIES
  • Develop and execute comprehensive media relations strategies aligned with corporate priorities, product launches, major weather events, research releases, partnerships, and company milestones
  • Cultivate and maintain strong relationships with reporters, editors, producers, and influencers across national, business, technology, science, trade, and broadcast media
  • Draft, edit, and oversee the distribution of press releases, media advisories, statements, talking points, FAQs, and executive messaging
  • Lead proactive media outreach strategy to secure coverage highlighting AccuWeather's Superior Accuracy™, innovation, thought leadership, AccuWeather For Business solutions, and the AccuWeather Network
  • Serve as a primary media contact; manage inbound inquiries and coordinate interviews with executives, meteorologists, and subject matter experts
  • Partner cross-functionally to ensure message alignment and maximize media impact
  • Manage communications during significant weather events and time-sensitive situations
  • Monitor media coverage, analyze results, and provide reporting and insights to leadership
  • Support executive visibility initiatives and thought leadership opportunities
  • Maintain organized media lists, press materials, messaging documents, and coverage archives
  • Work with external PR agencies or vendors as needed
  • Be available to work outside of normal business hours, including nights and weekends, as needed based on company needs and events
  • Perform other duties as assigned

Required Qualifications:
  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field
  • 2-4+ years of progressive experience in media relations, public relations, or corporate communications
  • Proven track record of securing national and top-tier media coverage
  • Exceptional writing, editing, and storytelling skills
  • Experience serving as a spokesperson and managing media inquiries
  • Strong understanding of AP Style and media best practices
  • Ability to thrive in a fast-paced environment, particularly during high-profile weather events

Preferred Qualifications:
  • Experience in broadcast, science, technology, or weather-related communications
  • Familiarity with media monitoring and distribution tools
  • Experience supporting executive communications and thought leadership platforms
  • Background working with B2B and B2C brands

Skills & Competencies:
  • Strategic thinker able to translate complex scientific and technical information into compelling media narratives
  • Strong relationship-building and interpersonal skills
  • Excellent organizational and project management abilities
  • Calm, decisive, and solutions-oriented under pressure
  • Collaborative team player with the ability to work independently
  • High level of professionalism and sound judgment
  • Proficiency in Microsoft Office and digital collaboration tools

Salary Transparency: $80,000-$105,000
ABOUT ACCUWEATHER
AccuWeather, recognized and documented as the most accurate and most used source of weather forecasts and warnings in the world, has saved over 12,000 lives, prevented injury to over 100,000 people, and saved companies tens of billions of dollars through better planning and decision-making.
Billions of people around the world rely on AccuWeather's proven Superior Accuracy™ across our consumer digital platforms. AccuWeather.com is the #1 weather destination and one of the top 100 most-visited websites in the world, and our award-winning AccuWeather app delivers detailed real-time forecasts to millions of smartphones.
AccuWeather forecasts also appear on digital signage, in 700 newspapers, are heard on over 400 radio stations, and viewed on 100 television stations. The AccuWeather Network and AccuWeather NOW® reach an audience of over 125 million on cable and streaming platforms including DirecTV, Charter Communications - Spectrum, Verizon, Philo, Frndly TV, Comcast's Xfinity X1 and Xfinity Stream, Roku, Xumo, Rockbot, LG, and Amazon Freevee.
AccuWeather For Business serves more than half of the Fortune 500 companies and thousands of other businesses and government agencies globally.
Dr. Joel Myers, Founder and Executive Chairman, established AccuWeather in 1962 and is considered the "father of modern commercial meteorology." Myers, a leading creative thinker and visionary, has been called "the most accurate man in weather" by The New York Times and has been recognized as one of the top entrepreneurs in American history by Entrepreneur's Encyclopedia of Entrepreneurs.
COMMITMENT TO DIVERSITY & INCLUSION
AccuWeather is proud to be an Equal Opportunity/Affirmative Action Employer. We are committed to equal employment opportunity to all applicants and existing employees and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
AccuWeather is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to human.resources@accuweather.com and let us know the nature of your request and your contact information.

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