ZipRecruiter

Log In

1

Digital Performance Manager Jobs in Michigan (NOW HIRING)

Demand.com

Marketing Director (Remote)

Detroit, MI · Remote

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

Sika

Digital Communications Manager

Madison Heights, MI · On-site

$70 - $90/hr

This role drives digital and social media strategy, performance analytics, maintains brand ... Manage key aspects of the Sika USA website, including content updates, and technical support for ...

PRSA Detroit

Digital Marketing Manager

Rochester Hills, MI · On-site

$65 - $90/hr

Use campaign and platform performance data to identify trends, recommend optimizations, and support ... digital marketing performance metrics and campaign results. * Demonstrated project management ...

Haworth, Inc

Web & Digital Marketing Manager

Holland, MI · On-site

$85 - $110/hr

Web & Digital Marketing Manager Posting Start Date: 8/27/26 Join the Future of Workspace Innovation ... Serves as the primary digital marketing expert, overseeing website performance, campaign execution ...

previous page

Showing results 41-60

All JobsDigital Performance JobsDigital Performance Manager JobsDigital Performance Manager Jobs in Michigan

Digital Performance Manager information

See Michigan salary details

$34.9K

$86.7K

$133.8K

How much do digital performance manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for digital performance manager in Michigan is $86,748.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,100.00 and $109,800.00 per year, depending on experience, location, and employer.

What is a digital performance manager?

A Digital Performance Manager is a professional responsible for overseeing and optimizing online marketing campaigns to achieve key business goals, such as increased traffic, conversions, and ROI. They analyze data from various digital channels, including paid advertising, social media, and search engines, to assess performance and identify growth opportunities. Their role involves developing strategies, implementing campaigns, and using analytics tools to track progress and ensure digital initiatives align with overall business objectives.

What are the key skills and qualifications needed to thrive as a digital performance manager?

To thrive as a Digital Performance Manager, you need expertise in digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency in analytics platforms like Google Analytics, advertising tools such as Google Ads and Facebook Ads Manager, and familiarity with SEO/SEM strategies are typically required. Strong communication, strategic thinking, and problem-solving skills help in collaborating with cross-functional teams and translating data insights into actionable strategies. These skills and qualities are essential to drive measurable business growth, maximize ROI, and adapt to the fast-evolving digital landscape.

How does a digital performance manager typically collaborate with other teams to optimize campaign outcomes?

Digital Performance Managers work closely with cross-functional teams such as creative, content, analytics, and paid media specialists to ensure campaigns meet business objectives. They often provide data-driven insights to guide creative direction, set measurable KPIs, and adjust strategies in real time. Regular meetings and performance reviews are common, enabling swift responses to trends or underperformance, and fostering a collaborative environment that drives continuous improvement.

What is the difference between Digital Performance Manager vs Digital Marketing Manager?

AspectDigital Performance ManagerDigital Marketing Manager
Primary FocusOptimizing digital campaigns and performance metricsDeveloping overall marketing strategies and brand promotion
Skills & CertificationsData analysis, PPC, SEO, Google AnalyticsContent creation, branding, marketing strategy
Work EnvironmentPerformance marketing teams, digital agenciesMarketing departments, advertising agencies
Common UsageIn industries focusing on ROI and campaign metricsIn broader marketing and brand management roles

The Digital Performance Manager primarily focuses on optimizing digital campaigns through data analysis and performance metrics, while the Digital Marketing Manager oversees overall marketing strategies and brand initiatives. Both roles require digital marketing knowledge, but their core responsibilities differ in scope and focus.

What does a digital performance manager do?

A digital performance manager oversees online marketing campaigns to improve digital metrics such as traffic, conversions, and ROI. They analyze data using tools like Google Analytics and optimize strategies across channels like paid search, social media, and display advertising to meet business goals.

What cities in Michigan are hiring for Digital Performance Manager jobs?

Cities in Michigan with the most Digital Performance Manager job openings:

Digital Performance Manager jobs near you
Infographic showing various Digital Performance Manager job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 11% Part Time, 2% Temporary, 3% Contract, and 1% Nights. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $86,748 per year, or $41.7 per hour.

Marketing Manager

CommonSail Investment Group

Brighton, MI • On-site

Full-time

Re-posted 10 days ago

Job description

CommonSail Investment Group
Marketing Manager
The Marketing Manager is responsible for executing marketing strategies at the regional or business level, ensuring alignment with enterprise marketing direction while addressing local market needs. This role reports to the Director of Marketing and partners closely with business leaders and Marketing Operations to plan, execute, and optimize marketing initiatives that drive customer acquisition, engagement, and retention.
The Marketing Manager serves as the primary marketing partner to assigned regions or business lines, owning campaign execution, performance tracking, and alignment with sales and operational goals.
Campaign Planning & Execution
  • Plan and execute marketing campaigns aligned with enterprise strategy and regional business needs.
  • Ensure timely and effective execution of campaigns across all channels.
  • Coordinate with Marketing Operations to ensure efficient project delivery.

Customer Acquisition & Retention
  • Execute strategies to drive lead generation, customer acquisition, and retention.
  • Partner with sales and operations teams to align marketing efforts with business performance goals.
  • Monitor lead flow and campaign effectiveness to optimize results.

Brand Management & Execution
  • Ensure consistent application of brand standards across all marketing efforts.
  • Execute messaging and content in alignment with brand guidelines and company strategy.
  • Maintain brand integrity across all local and regional initiatives.

Digital Marketing Oversight
  • Guide and/or execute digital marketing initiatives including social media, email campaigns, and digital content.
  • Monitor and optimize digital performance to drive engagement and conversions.
  • Partner with Marketing Operations to leverage tools and platforms effectively.

Content & Messaging Execution
  • Execute content and messaging strategies aligned with brand and campaign objectives.
  • Ensure content is accurate, consistent, and aligned with target audiences.
  • Collaborate with creative and content teams for asset development.

Market Research & Insights
  • Gather and apply local market insights to inform campaign execution and strategy adjustments.
  • Monitor competitive activity and customer trends within assigned markets.

Performance Measurement & Reporting
  • Track and report on campaign performance, including leads, conversions, and engagement metrics.
  • Use data to identify opportunities for optimization and improved results.

Brand Standards Enforcement
  • Ensure all marketing materials and campaigns adhere to brand guidelines and quality standards.
  • Maintain consistency across all touchpoints within assigned markets.

Marketing Operations Collaboration
  • Partner with Marketing Operations to manage workflows, timelines, and project execution.
  • Ensure adherence to established processes, tools, and systems.

Sales & Regional Partnership
  • Serve as the primary marketing partner to regional and business leaders.
  • Collaborate with sales teams to align marketing initiatives with revenue goals.
  • Provide marketing support for local initiatives, events, and business needs.

Required Qualifications
  • Bachelor's degree in marketing, Communications, Business, or a related field.
  • 3-5+ years of progressive marketing experience; senior living, healthcare, multi-site, or service-based industry experience strongly preferred.
  • Demonstrated success managing integrated marketing campaigns, lead generation, and community-level marketing programs.
  • Strong analytical skills with the ability to interpret data and translate insights into strategy.
  • Excellent communication, relationship-building, and presentation abilities.
  • Highly organized with the ability to manage multiple markets and priorities simultaneously.

Preferred Experience
  • Familiarity with CRM and marketing automation platforms (Salesforce, Yardi, HubSpot, Canva, Marketing Cloud, etc.).

Competencies
  • Strategic thinking
  • Relationship management
  • Data-driven decision-making
  • Market insight & customer understanding
  • Creative problem-solving
  • Cross-functional collaboration
  • Accountability & ownership
  • Strong communication and presentation skills

General Working Conditions:
  • While performing the duties of this job, the employee is required to communicate effectively with others, sit, stand, walk and use hands to handle keyboard, telephone, and other equipment and objects. The employee is occasionally required to reach with hands and arms. This position requires the ability to review detailed documents and read computer screens.

#CSALL

Apply