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Digital Performance Manager Jobs in Michigan (NOW HIRING)

Shift Digital

Digital Analyst II

Birmingham, MI · On-site

$93K - $111K/yr

Established in 2008 and headquartered in Birmingham, Michigan, our comprehensive solutions help national brands and their local retailers measure, manage, and improve the performance of their digital ...

Demand.com

Marketing Director (Remote)

Detroit, MI · Remote

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

Apply Early

Sika AG

Digital Communications Manager

Madison Heights, MI · On-site

$80K - $100K/yr

This role drives digital and social media strategy and performance analytics, maintains brand ... Manage key aspects of the Sika USA website , including content updates, and technical support for ...

Kendall Group

Digital Commerce Manager

Portage, MI · On-site

The Manager of Digital Commerce is responsible for shaping and delivering differentiated digital ... Digital Channel Performance & Execution * Monitor B2B digital channel health, adoption, sales ...

SS Digital Media

Digital Marketing Generalist

Troy, MI · On-site

$50K - $85K/yr

Digital Marketing Generalist In this growth-oriented position at SSDM, you will be trained in and ... Management and Performance Evaluations: Your day-to-day responsibilities and development will be ...

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All JobsDigital Performance Manager JobsDigital Performance Manager Jobs in Michigan

Digital Performance Manager information

See Michigan salary details

$34.9K

$86.7K

$133.8K

How much do digital performance manager jobs pay per year?

As of Jul 2, 2026, the average yearly pay for digital performance manager in Michigan is $86,748.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,100.00 and $109,800.00 per year, depending on experience, location, and employer.

What is the difference between Digital Performance Manager vs Digital Marketing Manager?

AspectDigital Performance ManagerDigital Marketing Manager
Primary FocusOptimizing digital campaigns and performance metricsDeveloping overall marketing strategies and brand promotion
Skills & CertificationsData analysis, PPC, SEO, Google AnalyticsContent creation, branding, marketing strategy
Work EnvironmentPerformance marketing teams, digital agenciesMarketing departments, advertising agencies
Common UsageIn industries focusing on ROI and campaign metricsIn broader marketing and brand management roles

The Digital Performance Manager primarily focuses on optimizing digital campaigns through data analysis and performance metrics, while the Digital Marketing Manager oversees overall marketing strategies and brand initiatives. Both roles require digital marketing knowledge, but their core responsibilities differ in scope and focus.

What are the key skills and qualifications needed to thrive as a Digital Performance Manager, and why are they important?

To thrive as a Digital Performance Manager, you need expertise in digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency in analytics platforms like Google Analytics, advertising tools such as Google Ads and Facebook Ads Manager, and familiarity with SEO/SEM strategies are typically required. Strong communication, strategic thinking, and problem-solving skills help in collaborating with cross-functional teams and translating data insights into actionable strategies. These skills and qualities are essential to drive measurable business growth, maximize ROI, and adapt to the fast-evolving digital landscape.

How does a Digital Performance Manager typically collaborate with other teams to optimize campaign outcomes?

Digital Performance Managers work closely with cross-functional teams such as creative, content, analytics, and paid media specialists to ensure campaigns meet business objectives. They often provide data-driven insights to guide creative direction, set measurable KPIs, and adjust strategies in real time. Regular meetings and performance reviews are common, enabling swift responses to trends or underperformance, and fostering a collaborative environment that drives continuous improvement.

What is a Digital Performance Manager?

A Digital Performance Manager is a professional responsible for overseeing and optimizing online marketing campaigns to achieve key business goals, such as increased traffic, conversions, and ROI. They analyze data from various digital channels, including paid advertising, social media, and search engines, to assess performance and identify growth opportunities. Their role involves developing strategies, implementing campaigns, and using analytics tools to track progress and ensure digital initiatives align with overall business objectives.
What are popular job titles related to Digital Performance Manager jobs in Michigan? For Digital Performance Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Digital Performance Manager jobs in Michigan look for? The top searched job categories for Digital Performance Manager jobs in Michigan are:
What cities in Michigan are hiring for Digital Performance Manager jobs? Cities in Michigan with the most Digital Performance Manager job openings:
Digital Performance Manager jobs near you
Infographic showing various Digital Performance Manager job openings in Michigan as of June 2026, with employment types broken down into 85% Full Time, 10% Part Time, 2% Temporary, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $86,748 per year, or $41.7 per hour.
Digital Analyst II

Digital Analyst II

Shift Digital

Birmingham, MI • On-site

$93K - $111K/yr

Full-time

Posted yesterday

Job description

Description
Shift Digital is the leader in digital marketing program optimization. Established in 2008 and headquartered in Birmingham, Michigan, our comprehensive solutions help national brands and their local retailers measure, manage, and improve the performance of their digital marketing and sales initiatives.
The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated professionals who enjoy transforming complex data into meaningful business insights. Our team consists of subject matter experts across Digital Advertising, Customer Leads, Website Experience, Inventory, Sales, and Field Training.
One of the unique advantages of joining Shift as a Digital Analyst is access to an extensive and connected data ecosystem. Our analysts have the opportunity to evaluate performance across the entire customer journey-from Digital Advertising and Website Experience through Lead Generation, Dealership Engagement, and ultimately Vehicle Sales. This end-to-end visibility allows our team to deliver impactful insights that directly influence client success and business strategy.
Key Responsibilities & Highlights
  • Collaborate with a talented team of analysts at one of Metro Detroit's Top Places to Work.
  • Analyze data across Website Performance, Customer Leads, Dealer Sales, Inventory, Digital Advertising, Field Training, and other business areas.
  • Design, develop, and maintain Power BI reporting solutions that enable data-driven decision making.
  • Conduct recurring and ad hoc analyses to identify trends, opportunities, and performance drivers.
  • Translate complex data into clear, actionable insights through effective storytelling and visualization.
  • Present findings and recommendations to clients and internal stakeholders.
  • Partner with clients and account teams to understand business goals and provide analytical guidance.

Examples of projects may include:
  • Developing traffic and advertising pacing models.
  • Evaluating media mix performance across digital channels.
  • Identifying drivers of business performance through exploratory analysis.
  • Delivering data-driven recommendations that support strategic decision-making.

Qualifications
  • 3-5 years of experience in analytics, business intelligence, or a related field.
  • Strong analytical skills and experience working with large, complex datasets.
  • Power BI expertise, including report development, data modeling, DAX, and dashboard design.
  • Ability to communicate insights through compelling data storytelling and presentations.
  • Experience presenting analytical findings to clients, executives, or business stakeholders.
  • Advanced proficiency in Microsoft Excel and PowerPoint.
  • Self-motivated, curious, and driven to solve business problems.

Preferred Qualifications
  • Experience with digital advertising measurement and performance analysis.
  • SQL query writing and data extraction experience.
  • Statistical analysis or predictive modeling experience.
  • Automotive industry experience is a plus, but not required.

Apply