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Digital Optimization Manager Jobs in Washington, DC

Condé Nast

SEO Manager, GQ - 12 month FTC

Adelphi, MD · Hybrid

... digital, video and social platforms. The company's portfolio includes many of the world's most ... We are looking for a data-driven, highly organized content SEO Manager with an editorial search ...

Shatterproof

Digital Operations Specialist

Washington, DC · Remote

$75K - $95K/yr

The Specialist will manage updates across the primary website and microsites; maintain templates and design consistency; safeguard accessibility and SEO fundamentals; troubleshoot issues; and ensure ...

Shatterproof

Digital Operations Specialist

Washington, DC · On-site +1

$75K - $95K/yr

The Specialist will manage updates across the primary website and microsites; maintain templates and design consistency; safeguard accessibility and SEO fundamentals; troubleshoot issues; and ensure ...

GenLogs

Digital Marketing Manager

Washington, DC · On-site

This role will be responsible for executing and managing digital campaigns, social media programs ... Lead SEO and Answer Engine Optimization (AEO) initiatives to drive organic growth * Build, deploy ...

Team Velocity

Digital Performance Manager (DPM)

Herndon, VA · Remote

$90K - $115K/yr

As a Digital Performance Manager (DPM) , you will play a critical role in driving client success by ... Responsibilities Account Performance & Optimization * Manage the day-to-day performance of assigned ...

Team Velocity

Digital Performance Manager (DPM)

Herndon, VA · On-site +1

$90K - $115K/yr

As a Digital Performance Manager (DPM) , you will play a critical role in driving client success by ... Responsibilities Account Performance & Optimization * Manage the day-to-day performance of assigned ...

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All JobsDigital Optimization JobsDigital Optimization Manager JobsDigital Optimization Manager Jobs in Washington, DC

Digital Optimization Manager information

See Washington, DC salary details

$16.4K

$105.2K

$185.7K

How much do digital optimization manager jobs pay per year?

As of Jul 30, 2026, the average yearly pay for digital optimization manager in Washington, DC is $105,240.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,700.00 and $129,700.00 per year, depending on experience, location, and employer.

What is a digital optimisation manager?

A digital optimisation manager is responsible for analyzing and improving digital marketing campaigns, website performance, and user experience to increase engagement and conversions. They often use tools like A/B testing, analytics platforms, and SEO strategies to optimize digital assets. Strong analytical skills and knowledge of digital marketing are essential for this role.

What does an optimization manager do?

An optimization manager is responsible for analyzing and improving digital marketing campaigns, website performance, and user experience to increase engagement and conversions. They use data analytics tools and A/B testing to identify areas for enhancement and implement strategies to achieve business goals. Strong analytical skills and knowledge of digital tools are essential for this role.

What are the key skills and qualifications needed to thrive as a Digital Optimization Manager, and why are they important?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What does a Digital Optimization Manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

Which 3 jobs will survive AI?

Digital Optimization Managers will continue to be essential as AI tools assist in data analysis and user experience improvements, but human oversight remains critical for strategic decision-making. Jobs that require complex problem-solving, creativity, and emotional intelligence—such as healthcare professionals, software developers, and marketing strategists—are also likely to persist despite AI advancements. These roles benefit from skills that complement AI, like critical thinking and interpersonal communication.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are some common challenges faced by Digital Optimization Managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.

What is the highest paying digital job?

The highest paying digital jobs often include roles such as Chief Digital Officer, Digital Director, or Senior Data Scientist, which require advanced skills in data analysis, digital strategy, and leadership. These positions typically offer six-figure salaries and may require extensive experience, certifications, and expertise in digital tools and platforms.
What are popular job titles related to Digital Optimization Manager jobs in Washington, DC? For Digital Optimization Manager jobs in Washington, DC, the most frequently searched job titles are:
What job categories do people searching Digital Optimization Manager jobs in Washington, DC look for? The top searched job categories for Digital Optimization Manager jobs in Washington, DC are:
Digital Optimization Manager jobs near you
Infographic showing various Digital Optimization Manager job openings in Washington, DC as of July 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $105,240 per year, or $50.6 per hour.

SEO Manager, GQ - 12 month FTC

Condé Nast

Adelphi, MD • Hybrid

Full-time

Medical, Retirement, PTO

Posted 12 days ago

Job description

Conde Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company's portfolio includes many of the world's most respected and influential media properties including Vogue, Vanity Fair, Glamour, GQ, The New Yorker, Conde Nast Traveler/Traveller, Allure, AD, Bon Appetit and Wired, among others.Job Description

Location:

London, GB

Conde Nast is a global media company, home to iconic brands including Vogue, GQ, Glamour, CN Traveller, Vanity Fair, Wired, The World of Interiors, House & Garden and Tatler, among many others.

We are headquartered in New York and London and operate in 32 markets worldwide, with a footprint of more than 1 billion consumers across print, digital, video and social platforms.

Conde Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday).

We value diversity of background, views and cultures. We celebrate people for their personal qualities, skills and contributions, recognising the power our brands have to influence and shape culture.

The Role

Our SEO Team works closely with our editorial, audience development, analytics, and product groups to figure out ways to acquire new users from Search and Google Discover to ensure the highest level of discoverability for content across Google's organic platforms. In this role, your work will make a huge impact on Conde Nast's sites.

We are looking for a data-driven, highly organized content SEO Manager with an editorial search engine optimization background to help GQ US and British GQ increase their organic search and Discover traffic through content recommendations. The ideal candidate has a proven track record of editorial SEO at a publisher, news site, agency, or similar. This is not a technical SEO role. This is a full-time 1 year contract maternity cover based out of our office in London and reports to the Global Sr. Manager of SEO.

This role requires you to work four days a week in the London office. You can work remotely on Fridays.

What will you be doing?

  • Lead and develop SEO, Answer Engine, and Google Discover content initiatives for GQ in the US and UK markets, and collaborate with other search and audience experts in other markets

  • Day-to-day execution of organic search and answer engine campaigns and Google Discover tactical support including evergreen keyword research, researched content gap recommendations, strategic optimization of existing content, competitor content analysis, and ad hoc non-technical SEO support

  • Apply top-to-bottom management of SEO content campaigns including writing meta content, creating target keyword lists, improving link architecture, and generally helping GQ publish SEO friendly content.

  • Work with cross-market editorial teams to create SEO content strategies for GQ and work on executing evergreen strategies for existing and new content

  • Monitor content/news trends and provide GQ with SEO content recommendations for major events, and support event and news/Google Discover strategy

  • Document content strategy for major events and tentpole topics and conduct post-analysis afterward

  • Lead ad hoc SEO content projects to support GQ and the centralized SEO Team

  • Proactively anticipate brand's needs and provide strong solutions before requested

  • Educate stakeholders with editorial SEO, AI, and Discover trainings, new best practice documentation, and wider team presentations

  • Leverage SEO strategies and tactics combined with direct traffic data to recommend new approaches to grow brand loyalty, and increase direct traffic

  • Identify key stakeholders on GQ to create change and mentor them in SEO

  • Perform content audits

  • Support traffic analysis & algorithm update recovery

  • Keep abreast of the latest SEO developments and news, and advocate for SEO tactics used in the marketplace that GQ has not utilized yet

  • Undertake any other duties as reasonably required.

About you:

  • Minimum 4 years editorial content SEO experience, preferably for a major media/publishing organization or agency working on editorial content

  • Experience with Google Discover

  • Proven track record - Applicants must submit websites that demonstrate their SEO ability and be prepared to discuss

  • Intrinsic understanding of SEO tactics, including on-page, off-page, industry best practices, current industry trends, and black hat tactics to avoid

  • Expert user of web analytics tools and concepts, particularly Google Search Console

  • Expert user of third-party enterprise SEO tools (e.g. SEMRush, Ahrefs, Screaming Frog, etc)

  • Expert SEO copywriting skills

  • Several years of experience working with Editorial teams

  • Ability to influence stakeholders and change behavior

  • Excellent organizational and time management skills and the ability to multitask and deliver under tight deadlines

Does this sound like you?

Please submit your CV and cover letter/portfolio, which highlights why you'd love to take on this role and why you're a great match for what we're looking for.

We value the time and effort behind every application. All submissions are reviewed by a member of our talent team - we don't use AI-assisted technology to review applications.

What benefits do we offer?

  • 25 days holiday (plus bank holidays) and extra days of annual leave if you move house or want to volunteer.

  • You'll have access to a competitive pension scheme, Bupa Private Healthcare, Season ticket loans and eye tests.

  • We offer a range of tools to support your wellbeing, including core hours, 10 remote days (from home or a country with a Conde Nast office location), access to our Employee Assistance Programme, corporate gym membership and cycle to work scheme.

  • We're a dog-friendly office, plus you'll enjoy discounts and magazine subscriptions, keeping you up to date with all things Conde Nast.

  • We encourage personal and professional growth through the Conde Nast Learning Hub, where you'll find an extensive portfolio of learning courses and training available in local languages.

  • Our Employee Resource Groups provide a platform for employees to identify shared objectives, exchange ideas, and work on community priorities for our global workforce.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Conde Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

Apply