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Digital Merchandising Manager Jobs in California

AMain.com, Inc.

Digital Merchandiser - Cycling

Chico, CA

$17.25 - $20.25/hr

Merchandising Manager / Director of Merchandising / VP of Ecom Position Summary This role is ... The Digital Merchandiser is responsible for creating exceptional online shopping experiences by ...

Amain Com Inc

Digital Merchandiser - Cycling

Chico, CA · On-site

$17.25 - $20.25/hr

Merchandising Manager / Director of Merchandising / VP of Ecom Position Summary This role is ... The Digital Merchandiser is responsible for creating exceptional online shopping experiences by ...

AMain.com, Inc.

Digital Merchandiser - Cycling

Chico, CA · On-site

$17.25 - $20.25/hr

Merchandising Manager / Director of Merchandising / VP of Ecom Position Summary This role is ... The Digital Merchandiser is responsible for creating exceptional online shopping experiences by ...

Gopuff

Digital Merchandising Coordinator

Concord, CA · On-site

$70K - $75K/yr

A Digital Merchandising Coordinator in eCommerce optimizes the online shopping experience to drive sales, managing product launches, site navigation, and visual merchandising. They act as a liaison ...

Beach House Group

Site Merchandising Manager

Los Angeles, CA · On-site

$53K - $66K/yr

ABOUT THE JOB The Site Merchandising Manager is the owner of the BÉIS digital storefront. This role blends strategy and execution, curating how customers discover products, experience the brand, and ...

Gopuff

Digital Merchandising Coordinator

Concord, CA · On-site

$70K - $75K/yr

A Digital Merchandising Coordinator in eCommerce optimizes the online shopping experience to drive sales, managing product launches, site navigation, and visual merchandising. They act as a liaison ...

Beach House Group

Site Merchandising Manager

Los Angeles, CA · On-site

$53K - $66K/yr

ABOUT THE JOB The Site Merchandising Manager is the owner of the BEIS digital storefront. This role blends strategy and execution, curating how customers discover products, experience the brand, and ...

Beach House Group

Site Merchandising Manager

Los Angeles, CA · On-site

$53K - $66K/yr

ABOUT THE JOB The Site Merchandising Manager is the owner of the BÉIS digital storefront. This role blends strategy and execution, curating how customers discover products, experience the brand, and ...

2Modern

Merchandising Manager

Mill Valley, CA · On-site

$60K - $74K/yr

... digital marketplace. Combining strong merchandising instincts with data-driven decision-making, you ... Merchandising Strategy & Assortment Management * Develop curated assortments that reflect customer ...

2Modern

Merchandising Manager

Mill Valley, CA · On-site +1

$60K - $74K/yr

... digital marketplace. Combining strong merchandising instincts with data-driven decision-making, you ... Merchandising Strategy & Assortment Management * Develop curated assortments that reflect customer ...

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All JobsDigital Merchandising JobsDigital Merchandising Manager JobsDigital Merchandising Manager Jobs in California

Digital Merchandising Manager information

See California salary details

$30.1K

$57.6K

$97.7K

How much do digital merchandising manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for digital merchandising manager in California is $57,570.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,300.00 and $60,700.00 per year, depending on experience, location, and employer.

What is a digital merchandising manager?

A Digital Merchandising Manager is responsible for optimizing the presentation and promotion of products on a company's digital platforms, such as websites and mobile apps. They analyze online shopping behaviors, manage product placement and categorization, and collaborate with marketing and design teams to enhance the customer experience. Their goal is to drive online sales by ensuring products are attractively displayed, easy to find, and aligned with consumer trends. Digital Merchandising Managers also use data analytics to assess the effectiveness of merchandising strategies and make informed adjustments.

How does a digital merchandising manager typically collaborate with marketing and product teams to optimize online sales?

Digital Merchandising Managers work closely with both marketing and product teams to ensure that online product assortments, promotions, and content align with broader business goals. They often coordinate with marketing to plan effective campaigns, analyze consumer data, and adjust digital displays to drive engagement and conversions. Regular meetings and shared analytics dashboards help maintain alignment, while input from product teams ensures accurate and compelling product information. This collaboration is essential for delivering a seamless, on-brand shopping experience that boosts sales and customer satisfaction.

What are the key skills and qualifications needed to thrive as a digital merchandising manager, and why are they important?

To thrive as a Digital Merchandising Manager, you need a strong background in e-commerce, data analysis, and product merchandising, usually supported by a degree in marketing, business, or a related field. Experience with content management systems (CMS), analytics tools like Google Analytics, and merchandising platforms is highly valuable. Creativity, attention to detail, and strong communication skills help in crafting compelling online shopping experiences and collaborating across teams. These skills and qualities are crucial for driving online sales, optimizing the customer journey, and ensuring business growth in a competitive digital landscape.

What is the difference between Digital Merchandising Manager vs E-commerce Merchandising Specialist?

AspectDigital Merchandising ManagerE-commerce Merchandising Specialist
CredentialsBachelor's degree in marketing, business, or related field; experience in digital marketingSimilar educational background; focus on e-commerce platforms
Work EnvironmentOversees digital product presentation, collaborates with marketing and sales teamsFocuses on online product listings, optimizing e-commerce site content
Industry UsageUsed across retail, fashion, electronics, and morePrimarily in retail and online marketplaces
Search & Comparison IntentOften searched for in relation to digital marketing and online sales strategiesCommonly compared when optimizing online product displays and sales

The Digital Merchandising Manager and E-commerce Merchandising Specialist roles share similar credentials and work environments, but the manager typically oversees broader digital strategies, while the specialist focuses on online product presentation and optimization.

What are the most commonly searched types of Digital Merchandising jobs in California?

The most popular types of Digital Merchandising jobs in California are:

What are popular job titles related to Digital Merchandising Manager jobs in California?

For Digital Merchandising Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Digital Merchandising Manager jobs in California look for?

The top searched job categories for Digital Merchandising Manager jobs in California are:

What cities in California are hiring for Digital Merchandising Manager jobs?

Cities in California with the most Digital Merchandising Manager job openings:

Digital Merchandising Manager jobs near you
Infographic showing various Digital Merchandising Manager job openings in California as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $57,570 per year, or $27.7 per hour.

Associate Manager, Site Merchandising

Ariat

San Leandro, CA • On-site

$85K - $95K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 16 days ago

Ariat rating

6.2

Company rating: 6.2 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

Job description

About the Role
We are seeking an Associate Site Merchandising Manager, Footwear to own the online merchandising strategy and customer experience for Ariat's Footwear business on Ariat.com. This role is responsible for delivering a best-in-class digital shopping experience by combining data-driven merchandising with compelling product storytelling, seasonal trends, and cross-functional collaboration.
The Associate Site Merchandising Manager will manage the end-to-end site experience for the Footwear category, including navigation, category landing pages, product assortment, search optimization, seasonal campaigns, and trend merchandising. This individual will leverage customer insights, web analytics, competitive research, and emerging ecommerce best practices to continuously improve engagement, conversion, and overall customer experience.
Reporting to the Director of Site Merchandising, this role partners closely with Product, Marketing, Planning, Analytics, UX, SEO, Site Operations, and Technology teams to bring merchandising strategies to life. The ideal candidate is highly organized, analytical, customer-focused, and passionate about creating premium digital shopping experiences.
You'll Make a Difference By
  • Owning the day-to-day site merchandising strategy and execution for Ariat's Footwear business across Ariat.com.
  • Curating engaging category and landing page experiences that showcase seasonal product launches, key stories, trends, and brand priorities.
  • Developing and managing curated product assortments, sort strategies, and promotional experiences that support business objectives and improve conversion.
  • Partnering with Product, Marketing, and Brand teams to translate seasonal strategies into compelling online customer experiences.
  • Managing trend merchandising initiatives by identifying emerging customer trends, seasonal opportunities, and relevant product stories that improve product discovery and engagement.
  • Continuously optimizing navigation, product listing pages, search results, filters, and merchandising rules using customer behavior, analytics, and testing insights.
  • Monitoring key ecommerce KPIs including conversion, click-through rate, bounce rate, engagement, and revenue, providing actionable recommendations to improve performance.
  • Conducting competitive analysis and stay current on ecommerce trends, digital merchandising best practices, and emerging technologies.
  • Identifying opportunities for personalization, A/B testing, AI-driven merchandising, and customer journey enhancements.
  • Collaborating with Site Operations to ensure accurate setup, QA, validation, and execution of all merchandising updates and seasonal launches.
  • Partnering with SEO, UX, Analytics, and Product teams to improve product discoverability and overall site usability.
  • Identifying process improvements, document best practices, and contribute to the evolution of the Site Merchandising function.
  • Supporting major product launches, promotional events, and seasonal campaigns while ensuring consistent, premium customer experience.
  • Assisting with other responsibilities based on business needs.

About You
  • 3-5 years of ecommerce, digital merchandising, or online retail experience, preferably within apparel, footwear, or consumer products.
  • Experience owning or managing a product category within an ecommerce environment.
  • Strong analytical skills with experience using web analytics platforms (Google Analytics, Adobe Analytics, or similar) to inform merchandising decisions.
  • Familiarity with ecommerce merchandising platforms, CMS tools, search and browse technologies, and product information systems.
  • Experience using AI-powered merchandising, personalization, or recommendation tools is a plus.
  • Excellent communication and cross-functional collaboration skills with the ability to influence multiple stakeholders.
  • Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
  • Detail-oriented with exceptional execution and follow-through.
  • Customer-first mindset with a passion for digital merchandising, product storytelling, and ecommerce innovation.
  • Demonstrated ability to identify opportunities, solve problems proactively, and drive continuous improvement.
  • Ability to work in a hybrid environment, with onsite presence required three days per week at Ariat's San Leandro, CA headquarters.

About Ariat
Ariat is an innovative, outdoor global brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors, and care about performance, quality, comfort, and style.
The salary range for this position is $85,000-$95,000 per year.
The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.
Ariat's holistic benefits package for full-time team members includes (but is not limited to):
  • Medical, dental, vision, and life insurance options
  • Expanded wellness and mental health benefits
  • Paid time off (PTO), paid holidays, and paid volunteer days
  • 401(k) with company match
  • Bonus incentive plans
  • Team member discount on Ariat merchandise

Note: Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.
Ariat will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis protected under federal, state, or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, email human.resources@ariat.com.
Please see our Employment Candidate Privacy Policy at www.ariat.com/careers to learn more about how we collect, use, retain and disclose Personal Information.
Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.

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