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Digital Media Associate Jobs in Delaware (NOW HIRING)

$51K - $57K/yr

This role produces original content across platforms including social media and the Owens.edu ... Minimum Qualifications: * Associate degree and one (1) year of relevant digital marketing ...

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Digital Media Associate information

See Delaware salary details

$42K

$85.1K

$162.6K

How much do digital media associate jobs pay per year?

As of Jul 14, 2026, the average yearly pay for digital media associate in Delaware is $85,125.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $85,100.00 per year, depending on experience, location, and employer.

What is the difference between Digital Media Associate vs Content Coordinator?

AspectDigital Media AssociateContent Coordinator
Required CredentialsAssociate's degree in marketing, communications, or related field; familiarity with digital toolsSimilar educational background; focus on content management systems
Work EnvironmentDigital marketing teams, advertising agencies, media companiesMarketing departments, media firms, online publishing
Employer & Industry UsageUsed across advertising, media, and digital marketing sectorsCommon in content creation, publishing, and media industries
Search & Comparison IntentOften compared for digital marketing rolesCompared for content management and publishing roles

The Digital Media Associate and Content Coordinator roles share similarities in educational background and work environments, often overlapping in digital marketing and media industries. While the Digital Media Associate focuses more on digital campaigns, social media, and analytics, the Content Coordinator emphasizes content creation, editing, and publishing. Both roles are essential in digital content strategies but serve different primary functions within marketing teams.

What does a Digital Media Associate do?

A Digital Media Associate supports the creation, management, and distribution of digital content across various platforms such as social media, websites, and email campaigns. They assist in developing engaging content, analyzing digital performance metrics, and coordinating with different teams to ensure cohesive online branding. Their role also involves monitoring trends, optimizing content for digital channels, and sometimes handling basic graphic design or video editing tasks. This position is crucial for helping organizations build and maintain a strong online presence.

What are some common challenges Digital Media Associates face when managing multiple campaigns simultaneously?

Digital Media Associates often juggle several campaigns at once, each with unique goals, platforms, and audiences. Balancing tight deadlines, adapting to rapidly changing digital trends, and maintaining consistent messaging across channels can be challenging. Effective time management, clear communication with team members, and strong organizational skills are essential to staying on track and ensuring campaign success. Proactively using project management tools and regularly reviewing analytics helps in prioritizing tasks and optimizing campaign performance.

What are the key skills and qualifications needed to thrive as a Digital Media Associate, and why are they important?

To thrive as a Digital Media Associate, you need a strong grasp of digital marketing principles, content creation, and analytics, often supported by a bachelor's degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), social media platforms, digital advertising tools, and analytics software like Google Analytics is typically required. Creativity, attention to detail, and strong organizational and communication skills help set top candidates apart. These competencies are crucial for executing effective digital campaigns, analyzing performance, and adapting strategies in a rapidly changing digital landscape.
What are the most commonly searched types of Digital Media jobs in Delaware? The most popular types of Digital Media jobs in Delaware are:
What are popular job titles related to Digital Media Associate jobs in Delaware? For Digital Media Associate jobs in Delaware, the most frequently searched job titles are:
What cities in Delaware are hiring for Digital Media Associate jobs? Cities in Delaware with the most Digital Media Associate job openings:
Infographic showing various Digital Media Associate job openings in Delaware as of July 2026, with employment types broken down into 1% As Needed, 70% Full Time, 27% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $85,125 per year, or $40.9 per hour.
Digital Marketing Strategist

$51K - $57K/yr

Full-time

Posted 5 days ago


Job description

Advertised Position Title:
Digital Marketing Strategist
Job Description:

The Digital Marketing Strategist executes strategic social media and digital marketing initiatives. This role produces original content across platforms including social media and the Owens.edu website, ensuring brand alignment and effective communication of mission and vision. The position manages in-house and outsourced digital projects, monitors performance metrics, leads organic social strategy, collaborates with cross-functional teams, evaluates and improves digital strategy, and ensures ROI of digital marketing efforts. The potential start date for this position is July 1st, 2026.

Essential Functions:

  • Develop engaging and visually compelling content for all digital platforms in collaboration with the Strategic Marketing & Communications Team.

  • Create and curate content to assist in recruitment of prospective students.

  • Execute strategic digital and brand management campaigns utilizing digital advertising, marketing, social media, and SEO.

  • Track, analyze, and report on all digital marketing efforts. Recommend on-going content improvements.

  • Regularly manage Social Media audits on the multiple Owens-related social media accounts.

  • Create and maintain editorial calendar for social media initiatives.

  • Serve as in-house expert on emerging social media trends and tools.

  • Build engagement among target audiences including prospective students, alumni, media, and the public.

  • Moderate and report online feedback to assist in managing Owens' brand online.

Knowledge, Skills, and Abilities:

Knowledge

  • Understanding of higher education enrollment recruitment cycle.

  • Social media platforms and strategy.

  • Paid advertising channels and tracking capabilities (including UTM codes).

  • Digital marketing strategy and web best practices.

  • Knowledge of current market trends and prospective student behaviors.

Skills

  • Excellent writing, editing, and proofreading skills.

  • Strong analytical, interpersonal, communication, and problem-solving skills.

  • Excellent project management and organizational skills.

  • Experience with Microsoft Office and marketing software tools.

  • Experience Google Analytics, Google Ads, Google Tag Manager.

  • Experience with Data Studio, Facebook Business Manager, LinkedIn Ads, and social media tools.

  • Experience in the creation of original social media content, including the development of reels and short videos.

Abilities

  • Ability to complete multiple projects simultaneously with minimal supervision.

  • Ability to develop collaborative professional relationships.

  • Ability to work under deadlines and manage multiple priorities.

  • Ability to analyze data and optimize marketing efficiency and ROI.

  • Ability to work with individuals across all levels of the organization.

Minimum Qualifications:

  • Associate degree and one (1) year of relevant digital marketing experience (including internships or similar experience), or an equivalent combination of education and experience

Preferred Qualifications:

  • Bachelor's degree in a related field

  • Two (2) years of digital marketing experience

  • Relevant professional certifications (e.g., social media marketing, digital marketing, Google Analytics, YouTube)

Job Classification:

Staff

Duty Days:

260 Days

Work Schedule:

Monday - Friday, 8am - 5pm

Grant Funded Position:

No - Not Grant Funded

FLSA Status:

United States of America (Exempt)

Pay Basis:

Salary

Hiring Range

$51,300.00-$57,700.00

Retirement System:

SERS - SERS (Retirement System Classification)