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Digital Content Writer Jobs in Raleigh, NC (NOW HIRING)

NCSU

Science Writer

Raleigh, NC · On-site

Apply exceptional editing skills to content produced by the writer and by others. Project ... Digital & Accessibility Standards: Working knowledge of plain language, SEO/AEO (search/answer ...

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Digital Content Writer information

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$13

$39

$96

How much do digital content writer jobs pay per hour?

As of Aug 22, 2026, the average hourly pay for digital content writer in Raleigh, NC is $39.33, according to ZipRecruiter salary data. Most workers in this role earn between $22.88 and $45.10 per hour, depending on experience, location, and employer.

What is a digital content writer?

A Digital Content Writer is a professional who creates written content specifically for online platforms such as websites, blogs, social media, and email newsletters. Their work involves researching topics, crafting engaging and SEO-friendly articles, and ensuring the content aligns with a brand's voice and goals. Digital Content Writers play a key role in attracting and retaining online audiences by producing informative, persuasive, and relevant content. They often collaborate with marketing teams to optimize content for search engines and drive traffic to digital platforms.

How does a digital content writer typically collaborate with marketing and design teams?

Digital Content Writers often work closely with marketing and design teams to ensure that written content aligns with broader campaign goals and visual branding. This collaboration involves regular meetings to discuss content strategy, providing feedback on layout or multimedia elements, and adjusting writing style or format to fit specific platforms. Effective communication and openness to feedback are key, as writers must balance creative ideas with brand guidelines and campaign objectives. This team-based approach helps ensure content is engaging, consistent, and optimized for audience reach.

What are the key skills and qualifications needed to thrive as a digital content writer, and why are they important?

To thrive as a Digital Content Writer, you need excellent writing, editing, and research skills, typically supported by a degree in communications, journalism, or a related field. Familiarity with content management systems (CMS) like WordPress, SEO tools, and basic knowledge of analytics platforms are commonly required. Creativity, adaptability, and strong time management help writers produce engaging content and meet tight deadlines. These skills are crucial for creating high-impact digital content that drives audience engagement and supports business objectives.

What is the difference between Digital Content Writer vs Content Marketing Specialist?

AspectDigital Content WriterContent Marketing Specialist
Primary FocusCreating written digital content for websites, blogs, social mediaDeveloping and executing content strategies to promote brand awareness
Skills & CredentialsStrong writing, SEO knowledge, basic marketing understandingContent creation, marketing strategy, analytics skills
Work EnvironmentFreelance, agency, or in-house digital teamsMarketing departments, agencies, in-house teams
Common UsageContent creation for digital platformsContent planning and marketing campaigns

While both roles involve digital content, a Digital Content Writer primarily focuses on producing engaging written material, whereas a Content Marketing Specialist develops broader strategies to promote content and achieve marketing goals. Understanding these differences helps in choosing the right career path or job search focus.

Are digital content writers still in demand?

Digital content writers remain in demand as businesses continue to prioritize online presence and content marketing. Skills in SEO, social media, and content management tools enhance employability in this evolving field.

How to become a digital content writer?

To become a digital content writer, you should develop strong writing skills, gain experience through creating online content, and become familiar with content management systems and SEO principles. A bachelor's degree in English, journalism, or a related field is often preferred, and building a portfolio can help demonstrate your abilities to potential employers.

What are popular job titles related to Digital Content Writer jobs in Raleigh, NC?

For Digital Content Writer jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Digital Content Writer jobs in Raleigh, NC look for?

The top searched job categories for Digital Content Writer jobs in Raleigh, NC are:

Digital Content Writer jobs near you
Infographic showing various Digital Content Writer job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 14% Part Time, 1% Temporary, and 4% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $81,802 per year, or $39.3 per hour.

Multi-Platform Breaking News Responder

Tribune Media

Raleigh, NC • On-site

Full-time

Re-posted 20 hours ago

Job description

WNCN-TV/CBS 17, the Nexstar station in Raleigh, is looking for a Digital Breaking News Responder. This is a unique position that requires a special skillset. The ideal candidate must be self-sufficient, proactive, and aggressive covering breaking news. The job requires the ability to listen to and respond to police scanners, as well as shoot, write, and edit content from the scene of breaking news in a manner that is clear, engaging and meaningful to news consumers. The Breaking News Responder will work closely with our weekend team to produce content for our linear and digital platforms, including CBS17.com and CBS 17 Plus.

  • Bachelor's degree in Broadcast Journalism, or a related field, or an equivalent combination of education and work-related experience
  • Excellent communication skills, both oral and written
  • Minimum one year experience in local TV news
  • Proactive in responding to breaking news across the Raleigh-Durham market
  • Ability to gather urgent information on-scene from witnesses and law enforcement
  • Ability to shoot, write and edit using various technology
  • Ability to create digital content/web stories for digital platforms
  • Ensures that all content meets company standards for journalistic integrity and production quality
  • Interacts with viewers/users on social media sites
  • Performs special projects and other duties as assigned
  • Valid driver's license with a good driving record
  • Flexibility to work any shift

  • #LI-Onsite

SCAM ALERT:

Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us atcorporaterecruiters@nexstar.tv.

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