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Digital Content Manager Jobs in Jenison, MI (NOW HIRING)

Working across Digital Marketing, Technology, Data & Analytics, Customer Experience, and Market teams, this role connects data from web, mobile, CRM, SEO, social, content, and digital experience ...

Direct oversight of content and creative execution resources supporting the Digital Experience function. * Direct and manage the assigned web vendor relationship (day-to-day communication, project ...

CAD Designer

Holland, MI · On-site

$25.75 - $35.50/hr

Experience supporting digital content, design systems, or technical workflows in a professional ... Ability to manage multiple tasks and priorities in a deadline-driven setting. * Demonstrated ...

CAD Designer

Holland, MI · On-site

$25.75 - $35.50/hr

Experience supporting digital content, design systems, or technical workflows in a professional ... Ability to manage multiple tasks and priorities in a deadline-driven setting. * Demonstrated ...

... digital content development processes. * Working knowledge of Adobe Creative Cloud applications ... management. * Experience utilizing team performance metrics and KPIs, including project volume ...

Showing results 21-40

Digital Content Manager information

See Jenison, MI salary details

$20.8K

$75.2K

$179.4K

How much do digital content manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for digital content manager in Jenison, MI is $75,214.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,700.00 and $83,600.00 per year, depending on experience, location, and employer.

What is the difference between Digital Content Manager vs Content Strategist?

AspectDigital Content ManagerContent Strategist
Primary FocusOverseeing content creation, publishing, and management across digital platformsDeveloping overall content plans and strategies to align with business goals
Skills & CertificationsContent management systems, SEO, digital marketing, project managementContent planning, SEO, analytics, branding
Work EnvironmentMarketing teams, digital agencies, media companiesMarketing departments, branding agencies, corporate communications

While both roles involve digital content, the Digital Content Manager primarily handles the execution and management of content, whereas the Content Strategist focuses on planning and developing overarching content strategies to meet business objectives.

What does a digital content manager do?

A Digital Content Manager is responsible for planning, creating, publishing, and managing digital content across various online platforms, such as websites, social media, and blogs. They develop content strategies that align with business goals, oversee content production, and ensure consistency in brand messaging. Digital Content Managers often collaborate with writers, designers, and marketing teams to optimize content for search engines and audience engagement. Their role is crucial in driving online presence and supporting digital marketing initiatives.

What is a digital content manager?

A digital content manager is a marketing specialist who updates websites to include new products and product descriptions. As a digital content manager, you work closely with content creators to create copy that accurately describes products and entices customers to make a purchase. Your additional duties are to track site traffic and assess the success of your strategies. Qualifications for this career include job experience as a content writer, a bachelor’s degree in marketing or related field, and skills derived from work in e-commerce. You must also be a strong leader and possess the vision to understand trends in digital sales.

What are the key skills and qualifications needed to thrive as a digital content manager, and why are they important?

To thrive as a Digital Content Manager, you need expertise in content strategy, SEO, digital marketing, and a background in communications or related fields. Familiarity with content management systems (CMS) like WordPress, analytics tools such as Google Analytics, and basic HTML/CSS is typically expected. Strong project management, creativity, and communication skills help you collaborate effectively and produce engaging content. These skills ensure content is optimized, aligns with brand goals, and drives audience engagement and growth.

How does a digital content manager typically collaborate with other departments to execute content strategies?

A Digital Content Manager often works closely with marketing, design, and product teams to ensure content aligns with brand messaging and business goals. Regular meetings and cross-departmental planning sessions are common, allowing the manager to coordinate content calendars, integrate SEO best practices, and support campaigns. This collaborative environment helps ensure that content is consistent across platforms and effectively engages the target audience.
What job categories do people searching Digital Content Manager jobs in Jenison, MI look for? The top searched job categories for Digital Content Manager jobs in Jenison, MI are:
What cities near Jenison, MI are hiring for Digital Content Manager jobs? Cities near Jenison, MI with the most Digital Content Manager job openings:

Digital Marketing Specialist

Bill & Paul's Sporthaus

Grand Rapids, MI

Full-time

Re-posted 14 days ago


Job description

Position Title: Digital Marketing Specialist (Onsite Position)

We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website marketing, and paid advertising. This person should be able to follow a weekly plan, create strong content, track results, and help drive more traffic, engagement, online sales, rental reservations, and store visits.

Main responsibilities would include:

  • Manage Google Ads campaigns for products, rentals, services, sales, and seasonal categories
  • Build and send email campaigns through Klaviyo
  • Create and improve Klaviyo flows, including welcome emails, abandoned cart, browse abandonment, post-purchase, win-back, and seasonal campaigns
  • Manage Facebook and Instagram content with a consistent weekly plan
  • Create posts, stories, reels, product features, rental content, sale posts, and seasonal outdoor content
  • Use real store products, displays, new arrivals, staff picks, rentals, and outdoor lifestyle content
  • Help create SEO-focused blog posts that bring organic traffic to the website
  • Write content around rentals, kayaks, canoes, paddle boards, camping, footwear, apparel, ski, snowboard, and Michigan outdoor activities
  • Support website marketing updates, including banners, landing pages, blog posts, promotional content, and collection page copy
  • Make sure emails, ads, social media, blogs, and campaigns link back to the correct website pages
  • Track performance and report what is working and what needs to improve
  • Follow a weekly digital marketing calendar and complete tasks consistently

Skills we should look for:

  • Google Ads experience
  • Klaviyo experience
  • Email and SMS marketing experience
  • Social media marketing experience
  • SEO and blog-writing knowledge
  • Basic Shopify knowledge
  • Google Analytics knowledge
  • Strong writing and communication skills
  • Good eye for photos, videos, layout, and brand presentation
  • Ability to create content that supports sales, rentals, and customer engagement

Important qualities:

  • Organized and proactive
  • Creative but able to follow a plan
  • Comfortable working with digital tools
  • Understands how websites, email, ads, blogs, and social media work together
  • Can look at results and improve campaigns
  • Understands seasonal retail and local customers
  • Can create content that matches the Bill & Paul's brand
  • Stays aware of what is happening in the store each week and turns that into marketing content

What this person should help improve:

  • Website traffic
  • Google Ads performance
  • Email open rates and click-through rates
  • Online sales
  • Rental reservations
  • Social media consistency
  • SEO blog traffic
  • Customer engagement
  • Digital brand presence
  • Connection between the store, website, email, ads, and social media

A background check is required for all offers of employment.