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Digital Analytics Manager Jobs in Santa Rosa, CA

Develops web, social and digital media strategies to stay abreast with changing consumer behavior ... Leads annual development of strategic brand plan by analyzing product, category, consumer, and ...

Develops web, social and digital media strategies to stay abreast with changing consumer behavior ... Leads annual development of strategic brand plan by analyzing product, category, consumer, and ...

Trade Marketing Manager

Novato, CA · On-site

$120K - $130K/yr

The Trade Marketing Department at WX Brands is seeking an analytical, collaborative, and results ... Manage the ongoing development and optimization of the digital shelf through third-party partners ...

... digital collateral. This role works closely with the development team to craft donor-facing ... Monitor website performance and engagement analytics, using data to inform content and structure ...

Senior AI Business & System Analyst

Bodega Bay, CA · On-site

$109K - $141K/yr

Knowledge of PRM and CRM * AI certification is a plus, Google AI Essentials, IIBA CBDA, etc Core Competencies * AI & Digital Transformation * Strategic Business Analysis * Program & Operational ...

Senior Brand Manager

Novato, CA · On-site

$140K - $160K/yr

The Senior Brand Manager is also responsible for all digital media in the US & Canada for this ... business analysis efforts. Continuously monitors business and brand health performance using ...

... retail, supply chain, and digital operations. This is a working manager role ideal for a ... Lead root-cause analysis and implement durable fixes to improve system stability and reliability ...

New

... Manager, Commercial Strategy. In this role, you'll help define the strategy behind how our games ... analytics role, ideally within gaming, entertainment, or a digital consumer business * Advanced ...

Showing results 21-40

Digital Analytics Manager information

See Santa Rosa, CA salary details

$42.6K

$125K

$164K

How much do digital analytics manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for digital analytics manager in Santa Rosa, CA is $124,989.00, according to ZipRecruiter salary data. Most workers in this role earn between $109,900.00 and $147,100.00 per year, depending on experience, location, and employer.

How does a digital analytics manager typically collaborate with marketing and product teams?

A Digital Analytics Manager works closely with marketing and product teams to interpret data, define KPIs, and provide actionable insights that drive campaign optimization and product improvements. Regular meetings are often held to discuss performance trends, align on reporting needs, and brainstorm data-driven strategies. Effective communication and the ability to translate complex analytics into clear recommendations are essential for ensuring that all teams are aligned and working toward shared business goals.

What is a digital analytics manager?

A Digital Analytics Manager is a professional responsible for collecting, analyzing, and interpreting data from digital channels such as websites, social media, and online campaigns. Their main goal is to provide insights that help businesses make data-driven decisions to optimize marketing strategies and improve user experience. They often work with various analytics tools, create reports, and collaborate with different teams to implement data-backed recommendations. This role requires strong analytical skills, technical expertise in digital analytics platforms, and the ability to communicate findings effectively to stakeholders.

What are the key skills and qualifications needed to thrive as a digital analytics manager, and why are they important?

To thrive as a Digital Analytics Manager, you need strong analytical skills, experience with data interpretation, and a background in marketing, statistics, or a related field, often supported by a relevant degree. Proficiency in analytics platforms like Google Analytics, Adobe Analytics, and data visualization tools such as Tableau or Power BI, along with certifications in these tools, is typically required. Exceptional communication, problem-solving abilities, and leadership skills help you translate complex data into actionable insights and collaborate across teams. These skills ensure you can drive data-informed strategies that optimize digital performance and business outcomes.

What is the difference between Digital Analytics Manager vs Data Analyst?

AspectDigital Analytics ManagerData Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; experience with analytics toolsBachelor's degree in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentOversees digital marketing data, collaborates with marketing teamsAnalyzes data sets across departments, often in a more technical role
Employer & Industry UsageUsed in marketing, e-commerce, advertising sectorsCommon across finance, healthcare, tech, and other industries

The Digital Analytics Manager focuses on managing digital marketing data and strategies, while the Data Analyst handles broader data analysis tasks across various departments. Both roles require analytical skills and familiarity with data tools, but the Digital Analytics Manager emphasizes digital marketing insights and team leadership.

What are the most commonly searched types of Digital Analytics jobs in Santa Rosa, CA? The most popular types of Digital Analytics jobs in Santa Rosa, CA are:
What are popular job titles related to Digital Analytics Manager jobs in Santa Rosa, CA? For Digital Analytics Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:
What job categories do people searching Digital Analytics Manager jobs in Santa Rosa, CA look for? The top searched job categories for Digital Analytics Manager jobs in Santa Rosa, CA are:
What cities near Santa Rosa, CA are hiring for Digital Analytics Manager jobs? Cities near Santa Rosa, CA with the most Digital Analytics Manager job openings:
Infographic showing various Digital Analytics Manager job openings in Santa Rosa, CA as of June 2026, with employment types broken down into 1% As Needed, 93% Full Time, 4% Part Time, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $124,989 per year, or $60.1 per hour.

Procurement Center of Excellence Manager

Trinchero Family Estates

Napa, CA • On-site

$105K - $195K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 10 days ago


Job description

Req ID: 7085 

Department: Supply Chain 

Status: Reg F-T Exempt, Exempt  

Location: Napa, California (US-CA)  

Workplace Location:  

Job Summary:

The Procurement Center of Excellence (CoE) Manager is responsible for establishing, updating, and leading initiatives and projects that drive Indirect and Direct Procurement standardization, best practices, analytics, governance, and capability development across the organization. This role partners with category management and procurement execution, QC, Operations, Marketing, Finance, and IT to improve procurement performance, enable digital transformation, and deliver measurable value.

Essential Functions:

The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time due to reasonable accommodation or other reasons.

 

Strategy & Governance

  • Define and maintain the Procurement CoE strategy and roadmap
  • Maintain and improve policies, standards, and procedures across sourcing, contracting, procurement execution, and supplier management
  • Drive compliance to procurement policies and improve governance frameworks
  • Support executive leadership with decision frameworks and procurement insights
  • Lead key initiatives such as cost savings across enterprise

 Process Standardization & Continuous Improvement

  • Design and implement standard procurement processes
  • Lead process optimization and continuous improvement initiatives
  • Identify and eliminate inefficiencies across sites and categories
  • Develop and maintain playbooks, SOPs, and templates

Data, Analytics & Reporting

  • Maintain and improve procurement analytics capabilities
  • Continuing development of dashboards and KPI reporting (savings, compliance, supplier performance, etc.)
  • Enable data-driven decision making across sourcing and supplier management
  • Ensure data quality

Digital & Systems Enablement

  • Lead procurement technology initiatives (e.g., A.I ERP, P2P, Supplier Management, PLM/SMS systems)
  • Partner with IT on any new system implications
  • Drive adoption of digital tools and automation (e.g., RFP tools, contract lifecycle management)
  • Act as business owner for procurement systems and enhancements

 Supplier Management Framework

  • Develop and standardize supplier onboarding, segmentation, and performance management frameworks
  • Continue to develop and improve scorecards, SLAs, and governance cadence for key suppliers
  • Support critical supplier escalations and continuous improvement initiatives
  • Enable cross-functional collaboration (Quality, Operations, Finance)

 Capability Building & Training

  • Enhance procurement team capabilities through training programs and knowledge sharing
  • Establish competency frameworks and skill development plans
  • Lead change management initiatives to ensure adoption of new processes/systems
  • Mentor and coach procurement team members

Category & Project Support

  • Provide tools and methodologies for strategic sourcing and category management
  • Support major sourcing events and transformation projects

Examples of Key Performance Indicators (KPIs) under this role’s leadership

  • Procurement savings (% and absolute value)
  • Policy compliance rates
  • Cycle time reduction (RFx, contracting, onboarding)
  • Spend under management
  • Supplier performance improvements
  • System adoption and data quality metrics
  • Stakeholder satisfaction
Qualifications & Experience:

Education

  • Bachelor’s degree in Supply Chain, Business, Finance, or related field
  • MBA or advanced degree preferred

Experience

  • 8–12+ years in procurement, sourcing, or supply chain roles
  • 3–5+ years in process improvement, transformation, or CoE-type roles
  • Experience in manufacturing or CPG (wine/food & beverage preferred) a plus
  • Proven track record in procurement transformation and systems implementation
Skills and Competencies:
  • Strong process design and continuous improvement mindset (Lean/Six Sigma preferred)
  • Advanced analytics and data interpretation capability
  • Experience with procurement tools (SAP, Power BI for analytics)
  • Excellent stakeholder management and cross-functional leadership
  • Ability to influence without direct authority
  • Strong communication and executive presentation skills

 

Working Conditions:
  • Office environment
  • Extensive computer work
  • May be required to work at any of TFE's office locations
  • Occasional travel to visit suppliers
  • Frequent deadline pressures and long work hours
  • Numerous projects in progress at any given time
  • Comply with company safety regulations

Salary Range: $105,400.00 -  $195,700.00  

The starting pay will be based on several factors, including but not limited to experience, training, education, and geographic location. TFE offers a comprehensive benefits package that includes medical, dental, vision, life insurance coverage, disability benefits, PTO, wellness programs and fertility and family building benefits.   We also provide a 401(k) plan where TFE may make a discretionary profit-sharing contribution.

Trinchero Family Estates provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Trinchero Family Estates complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.