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Digital Advertising Manager Jobs in Reston, VA (NOW HIRING)

... advertising, digital engagement and message development. With experience managing high-profile national projects in the United States, FP1's ability to design and deploy a campaign-style, fully ...

... corporate communications, digital, advertising and media buying. PLUS means more! PLUS ... Manage multiple client accounts, overseeing content, campaign execution, and performance tracking

... corporate communications, digital, advertising and media buying. PLUS means more! PLUS ... Manage multiple client accounts, overseeing content, campaign execution, and performance tracking

... corporate communications, digital, advertising and media buying. PLUS means more! PLUS ... Manage multiple client accounts, overseeing content, campaign execution, and performance tracking

Digital Director

Arlington, VA · On-site

$90 - $110/hr

Manage multiple client accounts, overseeing content, campaign execution, and performance tracking ... Collaborate with internal teams, including Design and Digital Advertising, to develop and launch ...

New

Execute and manage pacing of digital advertising campaigns for clients, monitoring performance to ensure delivery * Stay up to date on social media trends, tolls and practices * Develop unique ...

Exposure to paid digital advertising or ads manager tools. * Familiarity with social media scheduling or analytics platforms. Reporting Timeline * This internship will start on September 21, 2026 ...

Senior Director, Digital

Arlington, VA · On-site

$108 - $132/hr

... digital strategy, advertising, and media buying. Empower Strategies Consulting is seeking a ... Serving as a trusted advisor to clients by managing day-to-day relationships, expanding existing ...

Showing results 21-40

Digital Advertising Manager information

See Reston, VA salary details

$34.3K

$91.9K

$136.3K

How much do digital advertising manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for digital advertising manager in Reston, VA is $91,930.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,200.00 and $116,000.00 per year, depending on experience, location, and employer.

What are some typical challenges digital advertising managers face when managing multiple campaigns simultaneously?

Digital Advertising Managers often juggle several campaigns across different platforms, which can present challenges such as maintaining consistent branding, tracking diverse metrics, and optimizing budgets in real time. Balancing the needs of various stakeholders while ensuring each campaign meets performance goals requires strong organizational and analytical skills. Leveraging automation tools and maintaining clear communication with creative and analytics teams can help address these complexities and drive successful results.

What are the key skills and qualifications needed to thrive as a digital advertising manager, and why are they important?

To thrive as a Digital Advertising Manager, you need expertise in campaign strategy, data analysis, and digital marketing principles, often supported by a degree in marketing or communications. Familiarity with ad platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics is typically required, along with relevant certifications. Strong project management, creativity, and communication skills help you collaborate effectively and deliver compelling campaigns. These abilities ensure campaigns are optimized, results-driven, and aligned with business goals in a rapidly evolving digital landscape.

What does a digital advertising manager do?

A Digital Advertising Manager is responsible for planning, executing, and optimizing online advertising campaigns across various digital platforms such as Google Ads, social media, and display networks. They analyze campaign performance, manage budgets, and collaborate with creative and marketing teams to achieve business objectives. Their goal is to drive targeted traffic, generate leads, and increase brand awareness through effective digital ad strategies. Additionally, they stay up-to-date with industry trends and emerging technologies to ensure campaigns remain competitive and effective.

What is the difference between Digital Advertising Manager vs Digital Marketing Specialist?

AspectDigital Advertising ManagerDigital Marketing Specialist
Primary FocusManaging paid advertising campaigns across platformsDeveloping overall digital marketing strategies including content, SEO, and social media
Required SkillsAd platform expertise, campaign optimization, analyticsContent creation, SEO, social media management, analytics
CertificationsGoogle Ads, Facebook Blueprint, Analytics certificationsGoogle Analytics, HubSpot, SEO certifications
Work EnvironmentAdvertising agencies, marketing departments, digital media firmsMarketing agencies, in-house marketing teams, consulting firms

While both roles involve digital marketing, the Digital Advertising Manager primarily focuses on managing paid ad campaigns and optimizing ad spend, whereas the Digital Marketing Specialist handles broader marketing strategies including content, SEO, and social media. The roles often overlap but differ in scope and specialization.

What cities near Reston, VA are hiring for Digital Advertising Manager jobs?

Cities near Reston, VA with the most Digital Advertising Manager job openings:

Infographic showing various Digital Advertising Manager job openings in Reston, VA as of August 2026, with employment types broken down into 5% Internship, 90% Full Time, and 5% Temporary. Highlights an 76% In-person, and 24% Remote job distribution, with an average salary of $91,930 per year, or $44.2 per hour.

Digital Associate, Ads

FP1 Strategies

Arlington, VA • On-site

$55K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 11 days ago


Job description

The Company:
FP1 Strategies is a full-service agency based in Arlington, Virginia specializing in political campaigns work focused on coalition building, grassroots mobilization, advertising, digital engagement and message development.
With experience managing high-profile national projects in the United States, FP1's ability to design and deploy a campaign-style, fully-integrated approach is a core competency that is unique among its competitors. Our grit, creativity and focus are what FP1's "campaign approach" truly represents.
FP1 is looking for an Associate to join its growing Digital Advertising team. The ideal candidate will have familiarity with digital advertising placements on platforms like Facebook or Google, a familiarity with basic KPIs for digital campaigns, and an eagerness to learn and expand their capabilities.
The ideal candidate will have experience in the digital space, an excellent attention to detail, and a can-do attitude to help deliver victories for our public affairs clients.
Responsibilities:
  • Assist with trafficking advertising campaigns on Facebook and Google platforms, developing a strong understanding placement capabilities and optimization strategies to deliver high quality campaigns for clients
  • Provide day-to-day support with pacing updates, campaign monitoring, audience projections and targeting, and other projects
  • Contribute to client advertising reports, utilizing strong Excel skills and an excellent attention to detail to deliver error-free updates
  • Collaborate closely within the digital advertising team

Requirements
About YOU:
  • The equivalent of one semester or 6 months of a digital focused internship or relevant job experience
  • A basic understanding of Excel with the ability to learn and execute fundamental functions and formatting
  • Possess meticulous attention to detail
  • Previous experience working in a fast-paced environment
  • Positive, can-do attitude
  • Previous experience working in or a keen interest in the public affairs or political industry is a plus
  • An understanding of Facebook Business Manager, Google Ads, DCM or other digital first platforms is not a requirement, but a helpful plus

Benefits
This is a full-time position requiring 40 hours per week, with a hybrid schedule that includes both in-office and remote work. This position is non-exempt under the Fair Labor Standards Act (FLSA) and is eligible for overtime pay.
The budgeted salary is $55,000 and there is an opportunity for a year-end bonus. Medical, dental, vision, 401k, and life insurance. We also offer a paid parental leave program, paid vacation and paid sick leave. In addition, we have a work from home hybrid environment.
FP1 Strategies is an Equal Employment Opportunity (EEO) employer.