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Developer Marketing Manager Jobs in Wisconsin (NOW HIRING)

Alto-Shaam

Product Marketing Manager

Menomonee Falls, WI · On-site

$154K/yr

The Product Marketing Manager is responsible for leading product marketing efforts for Alto-Shaam ... Incorporate competitive analysis from engineering teardowns and product management input. * Own ...

HGA

Marketing Manager - Engineering & E+I

Milwaukee, WI · On-site

$109K - $138K/yr

Marketing Manager Lead HGA's national marketing strategy alongside some of the most brilliant and creative engineering minds in the industry! Locations: Minneapolis, MN; Milwaukee, WI; Washington, DC;

Alto-Shaam

Product Marketing Manager

Menomonee Falls, WI · On-site +1

$154K/yr

The Product Marketing Manager is responsible for leading product marketing efforts for Alto-Shaam ... Incorporate competitive analysis from engineering teardowns and product management input. * Own ...

AriensCo

Product Marketing Manager-RapidCare

Brillion, WI · On-site

$151K/yr

Bachelor's degree in business, marketing, engineering, or a related field required * A minimum of 3 ... Be a self-starter with the ability to manage multiple projects * Prior experience in aftermarket ...

ABB

Product Marketing Manager

New Berlin, WI · On-site

$151K/yr

... engineering, or a related field and 3 years of experience working in sales, marketing, and product ... management. • Must have 3 years of experience in each of the following: o Working with variable ...

ABB

Product Marketing Manager

New Berlin, WI

$150K/yr

Requires a bachelor's or foreign equivalent degree in electronics engineering, electrical engineering, or a related field and 3 years of experience working in sales, marketing, and product management.

Gehc

Global Product Marketing Manager, MR

Waukesha, WI · On-site

$154K/yr

Working with Global Segment Marketing Managers, Region Product Marketing, Product Management, Engineering and Global Design to provide input to the product development roadmap and to develop, test ...

Elkay Manufacturing

Product Marketing Manager

Milwaukee, WI · On-site

$151K/yr

Product Marketing Manager The Company Zurn Elkay Water Solutions Corporation is a thriving, values ... Proven experience working in a cross functional environment with engineering, operations, marketing ...

Elkay Manufacturing

Product Marketing Manager

Milwaukee, WI · On-site

$151K/yr

Product Marketing Manager The Company Zurn Elkay Water Solutions Corporation is a thriving, values ... Proven experience working in a cross functional environment with engineering, operations, marketing ...

Sub-Zero Group, Inc.

Product Marketing Manager

Madison, WI · On-site

$155K/yr

... the engineering teams to realize the vision. Additionally, they play a key role in translating ... marketing throughout the 7-phase product development process. * Manages and develops revenue ...

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Developer Marketing Manager information

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$15

$45

$67

How much do developer marketing manager jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for developer marketing manager in Wisconsin is $45.04, according to ZipRecruiter salary data. Most workers in this role earn between $36.63 and $53.99 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a developer marketing manager, and why are they important?

To thrive as a Developer Marketing Manager, you need a strong understanding of software development concepts, product positioning, and experience with go-to-market strategies, often backed by a degree in marketing, computer science, or a related field. Familiarity with technical content creation, CRM platforms, analytics tools, and marketing automation systems is essential. Exceptional communication, cross-functional collaboration, and the ability to empathize with developer audiences are standout soft skills. These skills are crucial for effectively bridging the gap between technical products and developer communities, ensuring successful adoption and engagement.

How does a developer marketing manager typically collaborate with product and engineering teams?

A Developer Marketing Manager works closely with both product and engineering teams to ensure marketing initiatives accurately reflect technical features and address developer needs. This collaboration often involves participating in product roadmap discussions, translating technical updates into engaging content, and gathering feedback from the developer community to inform future product enhancements. Regular meetings and cross-functional projects are common, requiring strong communication skills and a good grasp of technical concepts to bridge marketing and development effectively.

What is a developer marketing manager?

A Developer Marketing Manager is a professional responsible for creating and executing marketing strategies aimed at software developers and technical audiences. They bridge the gap between a company’s products and the developer community by promoting tools, APIs, and platforms in ways that resonate with developers. Their work often involves producing technical content, organizing developer events, and building relationships with developer influencers. The goal is to increase product adoption and community engagement by understanding and addressing the unique needs of developers.

What is the difference between Developer Marketing Manager vs Product Marketing Manager?

AspectDeveloper Marketing ManagerProduct Marketing Manager
Primary FocusMarketing strategies targeting developers and technical audiencesMarketing strategies for specific products or product lines
Required SkillsTechnical understanding, developer community engagement, content creationMarket research, positioning, messaging, product launches
Work EnvironmentTech companies, developer platforms, SaaS providersBroad industry sectors, tech and non-tech companies
Common CertificationsMarketing certifications, technical certifications (e.g., cloud, coding)Marketing certifications, product management certifications

While both roles involve marketing expertise, the Developer Marketing Manager specializes in engaging developer audiences with technical content and community outreach, whereas the Product Marketing Manager focuses on positioning and promoting specific products across broader markets.

What are popular job titles related to Developer Marketing Manager jobs in Wisconsin? For Developer Marketing Manager jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Developer Marketing Manager jobs in Wisconsin look for? The top searched job categories for Developer Marketing Manager jobs in Wisconsin are:
What cities in Wisconsin are hiring for Developer Marketing Manager jobs? Cities in Wisconsin with the most Developer Marketing Manager job openings:
Developer Marketing Manager jobs near you

Product Marketing Manager

Alto-Shaam

Menomonee Falls, WI • On-site

$154K/yr

Full-time

Re-posted 4 days ago

Alto-Shaam rating

6.6

Company rating: 6.6 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

390th of 487 rated machine equipment manufacturers

Job description

Company Description
Join the Alto-Shaam Team
Virtually Tour our Facility:https://app.cloudpano.com/tours/piGHjskWR
Whether you're just beginning your career or have years of assembly experience-you've come to the right place. Working at Alto-Shaam means you're part of a passionate team of people all working together towards one common goal. We want you on our team, because you believe in getting better every day. That kind of continuous improvement is what leads to promotions, pay raises, and company-wide innovation.
Since 1955, Alto-Shaam has pioneered industry-leading foodservice equipment that anticipates and responds to industry needs. Our solutions have helped generations of foodservice professionals enhance their menus while providing a greater return on their investment.
Job Description
The Product Marketing Manager is responsible for leading product marketing efforts for Alto-Shaam, developing and executing go-to-market and sustainment strategies that drive awareness, demand, and adoption of our products and system solutions. As a product expert and champion, this role partners across the business to develop solutions-based sales tools, training content, innovative marketing strategies and creative campaigns. The product marketing manager equips our sales team and channel partners with information, data and tools to advance channel and e-commerce sales. This role balances strategy and execution with comprehensive plans and engaging storytelling.
The ideal candidate for an Product Marketing Manager would be able to do the following:
  1. Team Leadership and Development
    • Mentor and lead product marketing specialist(s), driving a culture of accountability, innovation, continuous improvement and excellence.
    • Promote collaboration and effective communication within the marketing team and across the organization.
    • Identify and provide training and development opportunities.
  2. Marketing Strategy
    • Assist in the development and execution of the global marketing strategic plan and annual department metrics that support profitable sales growth.
    • Develop the marketing strategy for each product line to drive profitable growth (demand generation, funnel acceleration, sales tool creation) from insights and cross-functional collaboration. Ensure alignment with product management priorities and roadmap.
    • Responsible for go-to-market plan and execution for new product launches and releases. Ensure cross-functional collaboration and partnership with technical publications and integrated marketing.
  3. Product Marketing
    • Participate in cross-functional, new product development (NPD) teams.
    • Develop, manage and execute product go-to-market plans from concept through launch and beyond in collaboration in product management, NPD team, culinary and global sales teams.
    • Help to capture customer, channel, competitor, and consumer insights (Technomic) and participate in market research to inform product development and marketing strategies. Leverage CRM and marketing automation data in decision-making. Actively participate in customer visits and Taste of Alto-Shaam events. Incorporate competitive analysis from engineering teardowns and product management input.
    • Own product branding and messaging. Work in collaboration with product management on unique value propositions and product positioning efforts.
    • Manage global trademark strategy with outside attorneys.
    • Work with the integrated marketing team on product, system and segment campaign development. Define the optimum marketing mix (awareness, lead generation, nurturing) and activities (digital, website, SEO, PPC, e-mail, media, print, tradeshow, content marketing, etc.).
    • Empower the sales team and channel with high-quality, customer-focused tools, product communications, assets, and training materials (presentations, sell sheets, competitor comparisons, videos, etc), working closely with marketing, technical publications, product management, culinary, global sales, and sales enablement teams.
    • Ensure all relevant internal and external partners have accurate product information across channels (digital asset management system, catalogs, websites, e-commerce platforms, etc.).
    • Partner with global sales and key customers on unit placements and case study opportunities.
    • Develop and maintain relationships with reps and key dealers, serving as a product expert.

Qualifications
For a candidate to be successful as a Product Marketing Manager they must have:
  • Bachelor's degree in marketing, business or similar required.
  • 7+ years of product marketing management experience.
  • Strong leadership and talent development skills.
  • Outstanding written and verbal communication skills, including copywriting.
  • Outstanding project management and prioritization skills.
  • Strong analytical skills.
  • Significant product marketing and development experience.
  • Deep understanding of market trends and product lifecycles.
  • Firm grasp of ways to develop strategic product marketing campaigns.
  • High degree of empathy for others' perspectives and circumstances.
  • Sharp negotiation tactics.

Additional Information
For more information about our benefits, job duties, and company values, go to
https://www.alto-shaam.com/en

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