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Dealer Performance Manager Jobs in California (NOW HIRING)

Team Velocity

$65K - $80K/yr

As a Website Performance Manager (WPM) , you are the Website relationship owner for our automotive ... You will support and respond to all dealership inquiries quickly, solving most issues instantly.

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Dealer Performance Manager information

See California salary details

$39.5K

$98.2K

$151.5K

How much do dealer performance manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for dealer performance manager in California is $98,224.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,600.00 and $124,400.00 per year, depending on experience, location, and employer.

What is a dealer performance manager?

Dealer Performance Managers are professionals who work with automotive dealerships to help improve their sales, operations, customer satisfaction, and profitability. They analyze dealership performance metrics, identify growth opportunities, and implement best practices to boost overall efficiency. Dealer Performance Managers also provide training, coaching, and ongoing support to dealership teams to ensure they meet manufacturer standards and business goals.

What are the key skills and qualifications needed to thrive as a dealer performance manager?

To excel as a Dealer Performance Manager, you typically need a background in business, sales management, or automotive operations, often supported by a relevant bachelor’s degree. Familiarity with CRM systems, dealership management software, and performance analytics tools is crucial. Strong relationship-building, negotiation, and problem-solving skills help you effectively partner with dealers and drive improvement. These competencies ensure you can analyze performance data, implement effective strategies, and foster partnerships that lead to increased sales and customer satisfaction.

What are some common challenges faced by dealer performance managers, and how can they effectively address them?

Dealer Performance Managers often encounter challenges such as aligning dealer goals with company objectives, addressing performance gaps, and fostering improvement across diverse dealer networks. To effectively address these challenges, they need strong communication and analytical skills to assess performance data, provide actionable feedback, and build trusting relationships with dealers. Regular site visits, collaborative goal-setting, and tailored training programs are key strategies for supporting dealers and driving consistent performance improvements.

What is the difference between Dealer Performance Manager vs Sales Manager?

AspectDealer Performance ManagerSales Manager
Primary FocusOptimizing dealer operations, performance metrics, and dealer relationshipsManaging sales teams, driving sales targets, and customer acquisition
Required CredentialsExperience in automotive or dealership operations, relevant certificationsSales experience, leadership skills, often sales certifications
Work EnvironmentDealerships, corporate offices, dealer networksDealerships, sales floors, corporate offices
Industry UsageCommonly used in automotive, heavy equipment, and retail dealershipsWidely used across various retail and automotive sales sectors

The Dealer Performance Manager focuses on improving dealer operations and performance, while the Sales Manager concentrates on leading sales teams and achieving sales targets. Both roles require industry-specific experience but differ in their core responsibilities and focus areas.

What does a dealer performance manager do?

A dealer performance manager oversees the performance of automotive or retail dealers by analyzing sales data, implementing strategies to improve dealer efficiency, and ensuring compliance with company standards. They often collaborate with sales teams, use performance management tools, and may require industry certifications or experience in sales or dealership operations.

What are popular job titles related to Dealer Performance Manager jobs in California?

For Dealer Performance Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Dealer Performance Manager jobs in California look for?

The top searched job categories for Dealer Performance Manager jobs in California are:

What cities in California are hiring for Dealer Performance Manager jobs?

Cities in California with the most Dealer Performance Manager job openings:

Dealer Performance Manager jobs near you
Infographic showing various Dealer Performance Manager job openings in California as of August 2026, with employment types broken down into 1% As Needed, 90% Full Time, 7% Part Time, and 2% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $98,224 per year, or $47.2 per hour.

Manager, Dealer Training

Hyundai Motor Company

Fountain Valley, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago

Job description

At Hyundai, we've rethought our business and created cars that combine performance, quality, design and innovation into a complete package.
It's time you rethink what you expect from an employer.
At Hyundai, we understand you're not just building a career - you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.
WORK MODEL
#LI-OnSite
WHAT YOU WILL DO
  • Manages dealer reward and recognition programs to reduce turnover, boost retention, and enhance engagement with Hyundai, driving sales, customer experience, and profitability.
  • Leads collaboration on reward program development to drive dealer performance. Leads and manages key dealer training projects through project management, managing supplier relationships, updates training systems and materials, and assists with annual training budget planning.
  • Responsible for developing, implementing, and evaluating Hyundai's national dealer training programs, including product and dealership best practices, online and in-person training, and competitive materials.
  • Monitors and analyzes program performance.
  • Acts as liaison between HMA stakeholders and sponsors for training initiatives, collaborating with sales, aftersales, field teams, and other departments.

HOW YOU WILL MAKE AN IMPACT
  • Drive Sales and Aftersales retention through incentives.
  • Enhance customer satisfaction and parts sales through targeted incentives and promotions
  • Create communication strategies to increase dealer and field engagement with service incentive programs.
  • Support and guide stakeholders on training, retention, and performance initiatives.
  • Collaborate with Sales, Training, Parts, Aftersales, Warranty, Regional Management, Purchasing, and Field Operations teams.
  • Develop dealer and field communications that promote best practices, training opportunities, and improved performance.
  • Respond to management, dealer, and customer inquiries while supporting business objectives.
  • Manage customer satisfaction and dealer performance programs from planning through execution.
  • Oversee supplier selection, RFP development, contracts, deliverables, and vendor relationships.
  • Maintain agreements, purchase orders, invoices, and budget activities, including forecasting and reconciliation.
  • Coordinate program launches and communicate progress through reports, presentations, and analytics.
  • Document processes and identify opportunities for continuous improvement.
  • Compile and distribute reports for corporate and regional leadership.
  • Analyze data, identify trends, and recommend operational improvements.
  • Develop executive presentations, dashboards, and performance metrics.
  • Manage project scope, timelines, budgets, and deliverables.
  • Support cross-functional training initiatives and strategic projects.
  • Oversee supplier performance and communications.
  • Create executive-level reports and presentations supporting key business decisions.

WHAT YOU WILL BRING TO THE ROLE
  • Must be a high school graduate.
  • Bachelor's degree preferred.
  • Six or more years of automotive industry work experience of which at least three years are directly related experience in automotive parts or service.
  • Experience in fast paced environment.
  • Program management and vendor relations experience required.
  • Marketing and Merchandising experience and knowledge required.
  • SQL and Microsoft Access experience desired.
  • Supervisory experience is preferred.
  • Excellent verbal and written communications skills to allow effective interaction with all levels of the organization.
  • Ability to work independently, under pressure of deadlines, handle multiple priorities and pay close attention to detail.
  • High degree of proficiency in Microsoft Office (Excel, Access, Publisher, Word, PowerPoint, and Outlook).
  • Ability to thrive in a team environment.
  • Proficiency with LMS.
  • Analytical and Data-Driven thinking.

WHAT HYUNDAI CAN OFFER YOU
  • Compensation Range: $91,000 - $130,000
  • Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
  • Holiday Pay - the company shuts down with pay between Christmas and New Years.
  • Vacation and sick time off
  • Healthcare insurance (medical, dental, and vision)
  • 401(K) company match
  • Additional 401(K) Employer Enhanced Contribution program - eligible after 1 year of employment, in addition to the regular employer matching contribution
  • Basic life insurance, short- and long-term disability
  • Mental health, wellbeing, and employee assistance program
  • Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)

WHAT HAPPENS NEXT
Express your interest by submitting an application. Once your application is received, our recruiting team will review your application to see if you meet the basic and preferred qualifications listed on the job description. For more information on our hiring process please visit our How We Hire page.
OTHER DETAILS
  • Physical requirements: Normal office duties.

Our Company adheres to the equal employment opportunity guidelines set forth by federal, state and local laws. The information requested on this form is sought in good faith and will not be used to discriminate against the applicant based on race, religion or creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic characteristics, marital status, sex or gender (which includes pregnancy, childbirth, or related circumstances), gender identity, gender expression, age, citizenship, sexual orientation, family care or medical leave status, military and veteran status, political affiliation, or any other characteristic protected by federal, state and local laws.

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