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Database Marketing Jobs in Nevada (NOW HIRING)

Overview It is the responsibility of the Database Marketing Analyst under the direction of the Director - Database Marketing to provide in-depth analysis and guidance across the entire business in ...

Oversee & manage Database Marketing department. Responsibilities * Ability to configure offers and promotions for recurring DM and Special Event campaigns. * Conduct tracking to determine individual ...

Marketing Campaign Manager

Las Vegas, NV · On-site

$90K - $110K/yr

Builds and maintains active database marketing programs, including, but not limited to Direct Mail and Email Marketing. Execute integrated marketing campaigns based on market segments to gain new ...

Marketing Campaign Manager

Las Vegas, NV · On-site

$90K - $110K/yr

Builds and maintains active database marketing programs, including, but not limited to Direct Mail and Email Marketing. Execute integrated marketing campaigns based on market segments to gain new ...

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Database Marketing information

See Nevada salary details

$43.3K

$83.6K

$99.3K

How much do database marketing jobs pay per year?

As of Sep 7, 2026, the average yearly pay for database marketing in Nevada is $83,596.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,400.00 and $91,600.00 per year, depending on experience, location, and employer.

What is database marketing?

Database marketing is a form of direct marketing that uses databases of customers and potential customers to create personalized communications in order to promote products or services. It involves collecting, analyzing, and managing customer data to segment audiences and tailor marketing campaigns for higher engagement and conversion rates. By leveraging data-driven insights, businesses can improve targeting, measure results more effectively, and build stronger customer relationships.

What are the key skills and qualifications needed to thrive as a database marketing professional?

To thrive as a Database Marketing professional, you need strong analytical skills, proficiency in data management, and a background in marketing, often supported by a degree in marketing, statistics, or a related field. Familiarity with CRM systems, SQL databases, marketing automation tools, and data visualization platforms is typically required. Attention to detail, critical thinking, and effective communication are crucial soft skills for interpreting data and collaborating with teams. These abilities enable targeted marketing strategies, data-driven decision-making, and measurable campaign success.

What are some common challenges faced in a database marketing role, and how can they be addressed?

One common challenge in Database Marketing is maintaining data accuracy and quality, as outdated or incorrect information can lead to ineffective campaigns and wasted resources. Another challenge is integrating data from multiple sources to create a unified customer view, which requires collaboration with IT and analytics teams. To address these issues, it's essential to implement regular data hygiene practices, work closely with cross-functional teams, and leverage advanced marketing automation tools. By staying proactive, database marketers can ensure their campaigns are targeted, relevant, and successful.

What is the difference between Database Marketing vs Data Analyst?

AspectDatabase MarketingData Analyst
Primary FocusUsing customer data to develop targeted marketing campaignsAnalyzing data to identify trends and support decision-making
Skills & CertificationsDatabase management, marketing analytics, CRM toolsStatistical analysis, data visualization, SQL, Excel
Work EnvironmentMarketing departments, CRM systems, campaign platformsData teams, business intelligence tools, spreadsheets
Industry UsageMarketing, advertising, retailFinance, healthcare, consulting

While both roles involve working with data, Database Marketing focuses on leveraging customer databases to create targeted marketing strategies, whereas Data Analysts interpret data to inform broader business decisions. Understanding these differences helps professionals choose the right career path or role based on their skills and interests.

What are database marketing jobs?

Database marketing jobs involve managing and analyzing customer data to develop targeted marketing campaigns. Roles often require skills in data analysis, database management, and marketing tools like CRM software, with responsibilities including segmentation, customer profiling, and campaign execution.

What does a database marketing do?

A database marketing professional manages and analyzes customer data to develop targeted marketing campaigns. They use tools like customer relationship management (CRM) systems and data analysis software to identify trends, segment audiences, and improve marketing effectiveness.

What are the most commonly searched types of Database Marketing jobs in Nevada?

The most popular types of Database Marketing jobs in Nevada are:

What are popular job titles related to Database Marketing jobs in Nevada?

For Database Marketing jobs in Nevada, the most frequently searched job titles are:

What cities in Nevada are hiring for Database Marketing jobs?

Cities in Nevada with the most Database Marketing job openings:

Infographic showing various Database Marketing job openings in Nevada as of August 2026, with employment types broken down into 1% Internship, 92% Full Time, 6% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $83,596 per year, or $40.2 per hour.

Database Marketing Analyst

Golden Nugget

Las Vegas, NV • On-site

Full-time

Re-posted 1 hour ago


Golden Nugget rating

4.9

Company rating: 4.9 out of 10

Based on 48 frontline employees who took The Breakroom Quiz

157th of 164 rated casinos


Job description

Overview
It is the responsibility of the Database Marketing Analyst under the direction of the Director - Database Marketing to provide in-depth analysis and guidance across the entire business in support of the divisional executive's efforts to further grow the business, generate revenue and optimize profitability.
Responsibilities
  • Exhibit conduct in accordance with all Gaming Commission Regulations, Federal and State laws and regulations, and Golden Nugget and departmental policies and procedures.
  • Develop and generate daily/weekly/monthly marketing and other statistical reports and analyses.
  • Coordinate and support marketing planning, including short and long term forecasting.
  • Maintain databases for marketing and other statistical data.
  • Continually expected to improve and support the annual budget process.
  • Develops historical, current and potential future trend analysis.
  • Assists in assessing and communicating marketing results to senior management.
  • Supports review meetings with managers to identify and implement process improvements.
  • Communicates effectively with all levels of management.
  • Maintain excellent communication skills and interpersonal relations with guests, vendors, visitors and Golden Nugget staff.
  • Performs all other related and compatible duties as assigned, weekend shifts required.

Qualifications
  • Must be proficient with Microsoft Excel--ability to create pivot table, formulas and VLOOKUP.
  • Excellent analytical, problem solving, administrative, multi-tasking, organization and prioritization skills.
  • Excellent interpersonal and communication skills (verbal and written), fluent English and articulate.
  • Ability to work efficiently, independently and cohesively, consistently producing quality results.
  • Must have demonstrated ability to take initiative, be detail oriented and self-motivated.
  • Must be able to obtain a Nevada Gaming Registration.
  • Minimum age requirement is 21.
  • Bachelor's Degree in the area of Finance, Business or Accounting required.
  • Strong mathematical skills and data analysis skills required.
  • Must possess basic and advanced mathematical skills to include arithmetic, algebra, graphing, probability and statistics specific to position responsibilities.
  • Ability to read and understand all policies and procedures.
  • Must be able to communicate effectively with guests, employees, and members of management in English, specific to position duties and responsibilities.
  • Must be able to complete standard forms and reports.

Disclaimer: The above information is intended as a high-level overview of the responsibilities and qualifications for the position and does not represent the full job description which will include all responsibilities, skills, duties, requirements, and working conditions associated with the job. For more information or to see the full job description, contact the Human Resources department at the location in which you are applying.
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This position does not earn tips

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