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Customer Segmentation Jobs in Texas (NOW HIRING)

Dave & Buster's

Senior Manager, Loyalty & CRM

Coppell, TX

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Utilize customer data, segmentation, and behavioral insights to create targeted campaigns that increase visitation frequency, loyalty participation, and guest lifetime value. * Establish testing ...

eBay, Inc.

Cobrand Card Program Manager

Austin, TX · On-site

$92K - $160K/yr

  • Medical

  • Retirement

  • PTO

Develop customer segmentation and lifecycle strategies that drive card adoption, usage, and loyalty. * Partner with Marketing and CRM teams to optimize customer communications and engagement ...

Northern Base

Salesforce Data 360 Developer

Addison, TX · On-site

$53.75 - $71.25/hr

... customer segments, audience activation workflows, and personalization use cases ✔ Experience integrating Salesforce Data Cloud with Sales Cloud, Service Cloud, Marketing Cloud , and third-party ...

Made In Cookware

CRM Manager

Austin, TX · On-site +1

  • Medical

  • Retirement

Partner with the data team to uncover customer insights and enhance segmentation and automation. * Work with the product development team to inform the creation of customer-centric offerings.

Made In Cookware

CRM Manager

Austin, TX · On-site

  • Medical

  • Retirement

Partner with the data team to uncover customer insights and enhance segmentation and automation. * Work with the product development team to inform the creation of customer-centric offerings.

Made In Cookware

CRM Manager

Austin, TX · On-site

  • Medical

  • Retirement

Partner with the data team to uncover customer insights and enhance segmentation and automation. * Work with the product development team to inform the creation of customer-centric offerings.

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Showing results 21-40

All JobsCustomer Segmentation JobsCustomer Segmentation Jobs in Texas

Customer Segmentation information

What is a customer segmentation?

A Customer Segmentation job involves analyzing customer data to divide a company's customer base into distinct groups based on shared characteristics, behaviors, or preferences. Professionals in this role use data analytics, statistical modeling, and machine learning to identify patterns that help businesses tailor marketing strategies, improve customer experiences, and boost sales. They work closely with marketing, sales, and product teams to create targeted campaigns and optimize business strategies for different customer segments.

What are the typical responsibilities and challenges for someone working in customer segmentation?

Professionals in Customer Segmentation are responsible for analyzing customer data to identify unique groups, building segmentation models, and presenting insights to marketing and product teams. A common challenge in this role is balancing complex data analysis with real-world business goals, ensuring that segmentation strategies are both accurate and actionable. You’ll collaborate closely with marketing, sales, and analytics teams to tailor campaigns and measure their effectiveness. Success in this position requires both analytical rigor and the ability to translate data into strategic recommendations that support business objectives.

What are the key skills and qualifications needed to thrive in the customer segmentation position, and why are they important?

To excel in Customer Segmentation, you need a solid background in data analysis, statistical modeling, and market research, typically supported by a degree in marketing, business, statistics, or a related field. Proficiency with analytics tools like SQL, Python, R, and data visualization platforms such as Tableau or Power BI is often required, along with knowledge of CRM systems. Strong problem-solving abilities, attention to detail, and effective communication skills are essential soft skills in this role. These competencies enable professionals to accurately identify customer groups, inform targeted marketing strategies, and drive business growth.

What are popular job titles related to Customer Segmentation jobs in Texas?

For Customer Segmentation jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Customer Segmentation jobs in Texas look for?

The top searched job categories for Customer Segmentation jobs in Texas are:

Customer Segmentation jobs near you
Infographic showing various Customer Segmentation job openings in Texas as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

CRM and Personalization Manager

Lifespace Communities

Dallas, TX • Hybrid

$96K - $132K/yr

Full-time

Re-posted 9 hours ago

Lifespace Communities rating

7.8

Company rating: 7.8 out of 10

Based on 17 frontline employees who took The Breakroom Quiz

Job description

Community:

Texas Support Center

Address:

3501 Olympus BoulevardDallas, Texas 75019

Pay Range

$96,100.00-$132,100.00+ Annual

Build Personalized Customer Experiences That Make a Difference.

Are you a CRM marketing expert who loves turning customer data into personalized experiences that drive engagement and results?

At Lifespace Communities, we're investing in the future of digital marketing and we're looking for a strategic, hands-on CRM & Personalization Manager to lead our email marketing, customer journey, and marketing automation strategy. This isn't just another email marketing role. You'll own the entire customer lifecycle, partnering with Marketing, Sales, IT, and executive leadership to create meaningful, data-driven experiences that help families make one of life's most important decisions.

What You'll Do

  • Lead enterprise CRM and email marketing strategy

  • Design personalized customer journeys, nurture campaigns, and automated workflows

  • Build audience segmentation using CRM data

  • Optimize campaigns through A/B testing and performance analytics

  • Manage marketing automation platforms and campaign execution

  • Measure ROI and turn insights into smarter marketing decisions

  • Partner across teams to continuously improve the customer experience

What We're Looking For

  • 8+ years of CRM, lifecycle marketing, or email marketing experience

  • Expertise with CRM and marketing automation platforms

  • Strong background in customer segmentation and personalization

  • Data-driven mindset with experience analyzing campaign performance

  • Excellent project management and communication skills

  • Bachelor's degree in Marketing or a related field

Why Join Lifespace?

  • Own the CRM strategy for a growing enterprise organization

  • Work directly with executive leadership

  • Influence customer acquisition, engagement, and retention

  • Hybrid work environment based in Dallas

  • Competitive compensation and comprehensive benefits

  • Join a collaborative team that's transforming the future of senior living

Apply today and help shape the future of customer engagement at Lifespace Communities.

Lifespace has successfully served older adults for 50 years, and this is just the beginning. With new opportunities, continued growth, and the support from your Lifespace team members, get ready to ignite your life and experience Our Space.

COMPANY OVERVIEW:

Lifespace Communities, headquartered in Dallas, Texas, is one of the nation's largest nonprofit senior living organizations. For over 50 years, we have been dedicated to creating vibrant communities across the country where older adults are empowered to live their aspirations with purpose, independence, and peace of mind. Driven by a commitment to exceptional service, innovation, and meaningful connections, our team members work together to enrich the lives of our residents every day. At Lifespace, you'll find more than a career, you'll find an opportunity to make a lasting impact while growing professionally in a collaborative, mission-driven organization.

Equal Opportunity Employer


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