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Crypto Marketing Jobs (NOW HIRING)

Evoplay

International Lawyer (Crypto / FinTech)

$80K - $105K/yr

! - IT- Evoplay, B2B -. Crypto International Lawyer , , . : - ( ) (, ); - ; - , ; - ; - ; - (Terms & Conditions, Privacy Policy, MiCA ); - KYC/KYB ; - (AML, GDPR, Product, Marketing, Support ...

Milo

Head of Marketing

Miami, FL

Milo pioneered the word's 1st crypto mortgage and is the global leader in the space having closed ... The Head of Marketing will lead our marketing efforts and help accelerate our next phase of growth!

Milo

Head of Marketing

Miami, FL · On-site

Milo pioneered the word's 1st crypto mortgage and is the global leader in the space having closed ... The Head of Marketing will lead our marketing efforts and help accelerate our next phase of growth!

Robinhood

Crypto Product Compliance Lead

Bellevue, WA · On-site

Team members work closely with Product, Legal, Risk, Marketing, and Operations teams to support ... As Crypto Product Compliance Lead, you will support the development and enhancement of Robinhood ...

Hyphen Connect Limited

Drive localized marketing, branding, and user education initiatives to strengthen the company's influence within the Pan EU crypto ecosystem * Monitor and analyze Pan EU crypto market trends ...

OKX

Director, Lifecycle Marketing

New York, NY · On-site

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto ... This is a leadership role for a marketer who thinks in systems, not sends. Someone who is ...

De Circle

Odos - Marketing Manager

San Francisco, CA · On-site +1

About the Role We are seeking an experienced Marketing Manager to lead user acquisition, engagement, and retention for Odos in the crypto and DeFi space. This role is focused on developing and ...

OKX

Director, Lifecycle Marketing

San Jose, CA · On-site

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto ... This is a leadership role for a marketer who thinks in systems, not sends. Someone who is ...

Hyphen Connect Limited

Collaborate with Product, Marketing, and Support teams to streamline the partner onboarding process ... Comprehensive knowledge of crypto trading mechanics, exchange ecosystems, and the nuances of KOL ...

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Crypto Marketing information

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How much do crypto marketing jobs pay per hour?

As of Jun 14, 2026, the average hourly pay for crypto marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is Crypto Marketing?

Crypto marketing refers to the strategies and techniques used to promote cryptocurrencies, blockchain projects, or related products and services. It involves building awareness, trust, and engagement in the crypto community through channels like social media, influencer partnerships, content marketing, and community management. Crypto marketers must stay up-to-date with industry trends, regulations, and digital marketing best practices to effectively reach their target audience. Their goal is to drive adoption, investment, or usage of a specific crypto product or platform.

What is the difference between Crypto Marketing vs Content Marketing?

AspectCrypto MarketingContent Marketing
Required CredentialsMarketing certifications, knowledge of blockchain/cryptocurrencyMarketing or writing certifications, content creation skills
Work EnvironmentCrypto companies, blockchain startups, fintech firmsVarious industries, digital agencies, media companies
Employer & Industry UsageHigh in crypto and blockchain sectorsWidespread across all sectors
Search & Comparison IntentPeople looking to specialize in crypto marketing strategiesPeople seeking to create engaging content across industries

Crypto Marketing focuses on promoting blockchain and cryptocurrency products, requiring industry-specific knowledge and certifications. Content Marketing involves creating valuable content to attract and engage audiences across various sectors. While both roles involve marketing skills, Crypto Marketing is specialized for the crypto industry, whereas Content Marketing is broader and more versatile.

What are the key skills and qualifications needed to thrive as a Crypto Marketing professional, and why are they important?

To thrive as a Crypto Marketing professional, you need a strong understanding of blockchain technology, digital marketing strategies, and a background in marketing or related fields. Familiarity with analytics tools (such as Google Analytics), social media management platforms, and knowledge of crypto-specific channels like Telegram and Discord are typically required. Creativity, adaptability, and excellent communication skills help you engage diverse online communities and respond to rapid industry changes. These skills are crucial for building brand presence, fostering community trust, and driving growth in the fast-evolving crypto market.

What are some common challenges faced in a Crypto Marketing role, and how can candidates prepare for them?

One of the main challenges in Crypto Marketing is staying up-to-date with rapidly evolving regulations and trends within the blockchain space. Additionally, marketers often need to build trust with audiences who may be skeptical due to the volatile nature of cryptocurrencies. Candidates can prepare by developing a deep understanding of blockchain technology, keeping informed on regulatory changes, and learning best practices for building engaged and educated online communities. Familiarity with digital marketing tools and analytics platforms is also essential for measuring and optimizing campaign performance in this fast-paced environment.
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What cities are hiring for Crypto Marketing jobs? Cities with the most Crypto Marketing job openings:
What states have the most Crypto Marketing jobs? States with the most job openings for Crypto Marketing jobs include:
What job categories do people searching Crypto Marketing jobs look for? The top searched job categories for Crypto Marketing jobs are:
Crypto Marketing jobs near you

Product Growth Hacker/ Product Marketing Manager (Exchange)

Crypto.com

Dallas, TX • On-site

$152K/yr

Full-time

Posted 6 days ago

Job description

Crypto.com is on a mission to accelerate the world's transition to cryptocurrency. As we continue to scale our Exchange App, we're hiring a Growth Marketing Hacker to lead on our go-to-market strategy, lifecycle initiatives, and product positioning that fuel global user growth and engagement as we expand.

This role sits at the intersection of product, data, and creative execution: ideal for a strategic marketer who thrives in fast-paced, high-ownership environments. You'll work in close collaboration with product managers and growth teams to align feature rollouts, growth campaigns, and user insights into compelling narratives that resonate across geographies and user segments.

Responsibilities:

1. Strategy & Positioning

  • Partner up with product and strategy teams to own the growth strategy for the Exchange (Advanced) vertical.

  • Develop stories and campaigns that differentiate our platform in a competitive global market.

  • Partner with data, analytics and product to define user personas (e.g. retail traders, crypto newcomers, high-frequency traders) and map tailored journeys for each.

  • Lead on creative/copy positioning and brief submission for growth teams to deliver impactful and localised campaigns.

  • Work closely with product managers to align on roadmap priorities and customer feedback loops.

2. Launch Execution

  • Partner up with the product team to manage the  go-to-market planning for feature launches.

  • Conceptualise integrated marketing campaigns across in-app, email, web, social, and earned media for UA to execute.

  • Partner with marketing, growth and product teams to ensure campaigns are timely, scalable, and data-informed.

  • Coordinate with local market teams and growth to adapt messaging for region-specific rollouts: localisation across product messaging, local behaviour and competitive landscape.

3. Customer Insights & Market Intelligence

  • Analyze market trends and conduct competitive benchmarking to identify opportunities and threats.

  • Run user interviews, feedback loops, and surveys to understand pain points and improve UX/messaging.

  • Feed findings back into product and growth teams to inform prioritization and positioning.

4. Growth & Retention

  • Design lifecycle programs that drive user activation, trading volume, and long-term retention.

  • Conceptualise  promotions, streaks, and incentive programs that reward engagement and boost retention.

  • Work with data, analytics and product teams to identify drop-off points and optimize onboarding and reactivation flows.

5. Performance & Reporting

  • Work with Growth and Product to define KPIs across funnel metrics, retention, and campaign impact.

  • Report using tools like GA4, Tableau, Mixpanel: work closely with analytics and product to iterate quickly.

Requirements:

  • 7+ years of experience in product marketing: ideally crypto or financial background

  • Proven success launching and scaling B2C products or platforms and growing adoption and revenue sustainably.

  • Excellent communication and copywriting skills: you can simplify complex ideas and tell stories that convert.

  • Highly collaborative, with experience working cross-functionally in fast-paced environments. Bias to action.

  • Analytical mindset with proficiency in marketing analytics and user research.

  • Experience in regulated industries or financial services is a plus.

We may use artificial intelligence tools to analyze the content of your Resume/CV against the specific requirements for the position. The purpose is to support our recruitment team in reviewing applications more effectively. These tools assist our recruitment team in their evaluation of your application by providing recommendations, but they do not replace human judgment. Final hiring decisions are ultimately made by humans who consider the insights generated by the tools along with other relevant information. If you would like more details about how your personal information is processed, please contact us.
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