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Creative Strategy Jobs in New York (NOW HIRING)

Omnicom

Senior Creative Strategist

New York, NY · On-site

Strategy and Planning Job Subfunction: Account Planning and Brand Planning Critical Mass is looking for a Senior Creative Strategist to come and join our amazing ArtBot team! ArtBot is Omnicom's next ...

TrueShort

Creative Strategist (Ads)

New York, NY · On-site

You'll own creative strategy and testing across Meta, TikTok, and YouTube - driving concept development, structured experimentation, and performance analysis. You know what converts. You can build a ...

GeistM

Lead Creative Strategist

Manhattan, NY · On-site

$90K - $110K/yr

This is not a strategy-only role. You will be expected to move comfortably between developing creative concepts, reviewing performance, briefing creators, giving feedback to the internal team ...

Omnicom

Senior Creative Strategist

New York, NY · On-site

Strategy and Planning Job Subfunction: Account Planning and Brand Planning Critical Mass is looking for a Senior Creative Strategist to come and join our amazing ArtBot team! ArtBot is Omnicom's next ...

Stash

Performance Creative Strategist

New York, NY · Hybrid

Own performance creative strategy * Develop and own the creative strategy - leading with Meta and expanding to display, email, TV, audio, and others over time - with a focus on new customer ...

Nen Creative

Creative Producer

New York, NY · Remote

$80K - $100K/yr

Scope and pitch projects, balancing strategy, creative ambition, budget, and timing * Develop proposals, scopes, and pricing with leadership and creative leads Client & Project Leadership * Own the ...

Meta

Creative Strategist

New York, NY

$133K/yr

Identify client's creative challenges and develop, deploy, and scale innovative ideas and solutions Minimum Qualifications: * 8+ years of creative strategy experience with a track record of impact on ...

Stash

Performance Creative Strategist

New York, NY · On-site

Own performance creative strategy * Develop and own the creative strategy - leading with Meta and expanding to display, email, TV, audio, and others over time - with a focus on new customer ...

Phoebe

Creative Strategist

New York, NY · On-site

Own creative strategy and production for paid and organic social across TikTok, Meta, Instagram, and YouTube * Generate high volumes of creative - ads, UGC-style content, clips, hooks - and test ...

Polymarket

Senior Creative Strategist

New York, NY · On-site

We're running paid campaigns across video, static, and motion formats, and we need someone who can own the creative strategy behind all of it - running agency partners, shaping tone and testing ...

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Creative Strategy information

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$59.1K

$110.4K

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How much do creative strategy jobs pay per year?

As of Sep 4, 2026, the average yearly pay for creative strategy in New York is $110,384.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,800.00 and $147,700.00 per year, depending on experience, location, and employer.

What is creative strategy?

Creative strategy is a plan or approach that outlines how to communicate a brand's message, product, or service in a unique and effective way. It combines market research, brand objectives, and creative ideas to develop compelling campaigns that resonate with target audiences. Creative strategists work closely with marketing, design, and content teams to ensure that creative solutions align with business goals and stand out in the marketplace.

How does a creative strategist typically collaborate with other departments within an organization?

Creative Strategists work closely with various teams such as marketing, design, product, and sales to develop and execute effective campaigns. They often act as a bridge between creative and business objectives, ensuring that messaging aligns with brand goals and resonates with target audiences. Regular collaboration may include brainstorming sessions, presenting concepts, and gathering cross-functional feedback to refine strategies. This collaborative environment helps ensure that creative solutions are both innovative and practical, enhancing overall campaign effectiveness.

What are the key skills and qualifications needed to thrive as a creative strategist, and why are they important?

To thrive as a Creative Strategist, you need a solid background in marketing, branding, and consumer behavior, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, analytics tools, and creative software like Adobe Creative Suite is typically required. Exceptional communication, critical thinking, and collaboration skills set standout professionals apart in this role. These skills are crucial for developing compelling, data-driven campaigns that resonate with target audiences and achieve business objectives.

What is the difference between Creative Strategy vs Creative Planning?

AspectCreative StrategyCreative Planning
Primary FocusDeveloping overarching creative concepts and guiding brand messagingOrganizing and scheduling creative campaigns and projects
Skills RequiredStrategic thinking, branding, market analysisProject management, timeline coordination, resource allocation
Work EnvironmentCollaborative with marketing and creative teamsProject-focused, often within advertising agencies or marketing departments

Creative Strategy and Creative Planning are closely related roles within the marketing and advertising industry. Creative Strategy focuses on defining the big-picture ideas and messaging that guide campaigns, while Creative Planning handles the execution timeline and resource management. Both roles require collaboration and a strong understanding of branding, but they differ in their core responsibilities and daily tasks.

Do you need a degree to be a creative strategy?

A degree is not strictly required to work as a creative strategist, but many employers prefer candidates with a background in marketing, advertising, or related fields. Skills such as strategic thinking, creativity, and proficiency with tools like Adobe Creative Suite or data analysis are often more important than formal education. Relevant experience and a strong portfolio can also be key factors in securing a creative strategy role.

What does a creative strategy do?

A creative strategist develops and guides the overall creative approach for marketing campaigns, ensuring messaging aligns with brand goals and target audiences. They analyze market trends, collaborate with creative teams, and use tools like data analytics to craft effective concepts that drive engagement and brand awareness.

What are the most commonly searched types of Creative Strategy jobs in New York?

The most popular types of Creative Strategy jobs in New York are:

What are popular job titles related to Creative Strategy jobs in New York?

For Creative Strategy jobs in New York, the most frequently searched job titles are:

What job categories do people searching Creative Strategy jobs in New York look for?

The top searched job categories for Creative Strategy jobs in New York are:

What cities in New York are hiring for Creative Strategy jobs?

Cities in New York with the most Creative Strategy job openings:

Creative Strategy jobs near you
Infographic showing various Creative Strategy job openings in New York as of August 2026, with employment types broken down into 1% Internship, 92% Full Time, 5% Part Time, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $110,384 per year, or $53.1 per hour.

Director of Brand & Creative Strategy

Addison Group

New York, NY • On-site

$110K - $128K/yr

Other

Medical, Dental, Vision, Retirement

Re-posted 25 days ago

Job description

Job Title: Director of Brand & Creative Strategy

Location (city, state): New York, NY (Hybrid)

Industry: Education / Nonprofit / Marketing

Pay: $110,000 – $128,000 / year

Benefits: This role is eligible for medical, dental, and vision coverage; retirement plan.

Job Description:

Our client is seeking a Director of Brand & Creative Strategy to lead the development and execution of visual storytelling and brand identity across marketing initiatives. This role sits within the broader Marketing function and is responsible for ensuring cohesive, high-quality creative output across campaigns, digital platforms, and community-facing communications.

This individual will serve as a key creative leader, translating organizational priorities into compelling visual narratives while maintaining brand consistency and cultural relevance. The role also partners closely with external agencies and internal stakeholders to deliver integrated campaigns that support key organizational goals.

Key Responsibilities:

  • Lead the development and ongoing evolution of a unified brand identity across marketing channels
  • Oversee creative direction for multi-channel campaigns including recruitment, awareness, and engagement initiatives
  • Translate strategic objectives into clear, compelling creative concepts across digital, print, video, and social platforms
  • Manage relationships with external creative agencies and production partners
  • Ensure consistent storytelling and visual alignment across all brand touchpoints
  • Oversee development of photography, video, and campaign creative assets
  • Maintain and organize brand and creative asset libraries for organization-wide use
  • Collaborate cross-functionally with internal teams to support organizational priorities through creative execution
  • Manage project timelines, approvals, and creative workflows across multiple initiatives
  • Support creative development for events, campaigns, and internal communications as needed

Qualifications:

  • 6+ years of experience in creative direction, brand strategy, or art direction roles
  • Background in nonprofit, education, or mission-driven environments preferred
  • Strong portfolio demonstrating campaign development and multi-platform creative work
  • Experience managing end-to-end creative projects and external vendors/agencies
  • Proficiency in Adobe Creative Suite
  • Spanish preferred

Additional Details:

This is a hybrid role based in New York City requiring in-office presence multiple days per week.

Occasional travel to local sites may be required.

Perks:

  • Opportunity to build and shape a high-visibility brand in a mission-driven organization
  • Broad creative ownership across integrated campaigns

Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Addison Group complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. Reasonable accommodation is available for qualified individuals with disabilities, upon request.

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