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Creative Strategy Jobs in California (NOW HIRING)

Snap, Inc.

Manager, Creative Strategy

Los Angeles, CA · On-site

We're looking for a Manager, Creative Strategy, to join our LCS team in the Americas. This role requires a dynamic leader who can combine strategic vision with hands-on execution, balancing global ...

Snapchat

Manager, Creative Strategy

Los Angeles, CA

We're looking for a Manager, Creative Strategy, to join our LCS team in the Americas. This role requires a dynamic leader who can combine strategic vision with hands-on execution, balancing global ...

Snapchat

Manager, Creative Strategy

Santa Clarita, CA · On-site

$173 - $259/hr

We're looking for a Manager, Creative Strategy, to join our LCS team in the Americas. This role requires a dynamic leader who can combine strategic vision with hands-on execution, balancing global ...

Snap, Inc.

Manager, Creative Strategy

Los Angeles, CA · On-site

We're looking for a Manager, Creative Strategy, to join our LCS team in the Americas. This role requires a dynamic leader who can combine strategic vision with hands-on execution, balancing global ...

Aquent

Creative Strategist

San Diego, CA · On-site

$75K - $105K/yr

Lead creative strategy across a portfolio of client accounts within a dedicated industry vertical. * Translate client business objectives into clear, actionable creative strategies. * Analyze ...

DealMaker

Creative Strategist

Los Angeles, CA · On-site

$80K/yr

You'll own creative strategy across campaigns, from concept to performance, and play a key role in scaling how we produce and optimize creative. You'll also leverage AI as a tool to move faster, test ...

Maven Clinic

Creative Strategist

San Francisco, CA · On-site +1

$145K - $170K/yr

Own the creative strategy for paid acquisition, developing and maintaining a weekly and monthly brief cadence across Meta, TikTok, and other paid channels; treat brief quality as the highest-leverage ...

AppLovin

Creative Strategist

Palo Alto, CA

In this role, you'll own the creative strategy behind our paid social advertising. You'll concept, brief, and iterate on ads that are genuinely enriching, while staying deeply connected to the ...

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Creative Strategy information

See California salary details

$53.3K

$99.6K

$148K

How much do creative strategy jobs pay per year?

As of Sep 6, 2026, the average yearly pay for creative strategy in California is $99,575.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,600.00 and $133,200.00 per year, depending on experience, location, and employer.

What is creative strategy?

Creative strategy is a plan or approach that outlines how to communicate a brand's message, product, or service in a unique and effective way. It combines market research, brand objectives, and creative ideas to develop compelling campaigns that resonate with target audiences. Creative strategists work closely with marketing, design, and content teams to ensure that creative solutions align with business goals and stand out in the marketplace.

How does a creative strategist typically collaborate with other departments within an organization?

Creative Strategists work closely with various teams such as marketing, design, product, and sales to develop and execute effective campaigns. They often act as a bridge between creative and business objectives, ensuring that messaging aligns with brand goals and resonates with target audiences. Regular collaboration may include brainstorming sessions, presenting concepts, and gathering cross-functional feedback to refine strategies. This collaborative environment helps ensure that creative solutions are both innovative and practical, enhancing overall campaign effectiveness.

What are the key skills and qualifications needed to thrive as a creative strategist, and why are they important?

To thrive as a Creative Strategist, you need a solid background in marketing, branding, and consumer behavior, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, analytics tools, and creative software like Adobe Creative Suite is typically required. Exceptional communication, critical thinking, and collaboration skills set standout professionals apart in this role. These skills are crucial for developing compelling, data-driven campaigns that resonate with target audiences and achieve business objectives.

What is the difference between Creative Strategy vs Creative Planning?

AspectCreative StrategyCreative Planning
Primary FocusDeveloping overarching creative concepts and guiding brand messagingOrganizing and scheduling creative campaigns and projects
Skills RequiredStrategic thinking, branding, market analysisProject management, timeline coordination, resource allocation
Work EnvironmentCollaborative with marketing and creative teamsProject-focused, often within advertising agencies or marketing departments

Creative Strategy and Creative Planning are closely related roles within the marketing and advertising industry. Creative Strategy focuses on defining the big-picture ideas and messaging that guide campaigns, while Creative Planning handles the execution timeline and resource management. Both roles require collaboration and a strong understanding of branding, but they differ in their core responsibilities and daily tasks.

Do you need a degree to be a creative strategy?

A degree is not strictly required to work as a creative strategist, but many employers prefer candidates with a background in marketing, advertising, or related fields. Skills such as strategic thinking, creativity, and proficiency with tools like Adobe Creative Suite or data analysis are often more important than formal education. Relevant experience and a strong portfolio can also be key factors in securing a creative strategy role.

What does a creative strategy do?

A creative strategist develops and guides the overall creative approach for marketing campaigns, ensuring messaging aligns with brand goals and target audiences. They analyze market trends, collaborate with creative teams, and use tools like data analytics to craft effective concepts that drive engagement and brand awareness.

What are the most commonly searched types of Creative Strategy jobs in California?

The most popular types of Creative Strategy jobs in California are:

What are popular job titles related to Creative Strategy jobs in California?

For Creative Strategy jobs in California, the most frequently searched job titles are:

What job categories do people searching Creative Strategy jobs in California look for?

The top searched job categories for Creative Strategy jobs in California are:

What cities in California are hiring for Creative Strategy jobs?

Cities in California with the most Creative Strategy job openings:

Creative Strategy jobs near you
Infographic showing various Creative Strategy job openings in California as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 9% Part Time, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $99,575 per year, or $47.9 per hour.

Manager, Creative Strategy

Snap, Inc.

Los Angeles, CA • On-site

Full-time

Medical

Re-posted 3 days ago

Job description

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
We're looking for a Manager, Creative Strategy, to join our LCS team in the Americas. This role requires a dynamic leader who can combine strategic vision with hands-on execution, balancing global team management with direct client engagement. With a strong background in both creative ideation, brand strategy and performance marketing solutions, you will drive growth for Snap's largest clients in the Americas region while leading and developing a high-performing team based in the Americas.
What You'll Do:
  • Team Leadership: Manage, mentor, and inspire a team of Creative Strategists, fostering a culture of collaboration, innovation, and excellence.
  • Client Engagement: Work hands-on with key large-sized clients across the Americas to develop creative advertising strategies that leverage Snap's suite of Ad Products.
  • Collaborate Across Functions: Partner with Sales, Product, and Marketing teams to ensure alignment on business objectives and seamless execution of creative solutions.
  • Strategic Oversight: Lead the development and implementation of creative strategies that align with Snap's business goals and address the unique needs of large clients.
  • Performance and Brand Balance: Leverage expertise in both performance and brand marketing to deliver holistic solutions that drive measurable outcomes while building long-term brand equity.
  • Data-Driven Creativity: Use insights and analytics to inform creative strategies, ensuring campaigns deliver results that meet or exceed client objectives.
  • Thought Leadership: Represent Snap Inc. as a subject matter expert at client meetings, industry events, and internal forums, showcasing innovative approaches to advertising.

Knowledge, Skills, & Abilities:
  • Proven expertise in both Performance and Brand advertising, with a strong track record of delivering impactful social marketing solutions.
  • A core knowledge of creator marketing - demonstrating the ability to engineer strategic solutions for organic and paid - to deliver on client's performance and brand goals.
  • Exceptional leadership and people management skills, with the ability to motivate and develop a team.
  • Deep understanding of compelling creative strategies for our largest clients.
  • Strong communication and presentation skills, with the ability to influence senior stakeholders and inspire clients.
  • Analytical mindset, with the ability to leverage data and insights to inform creative decisions.
  • Ability to work effectively in a fast-paced, cross-functional environment.

Minimum Qualifications:
  • 10+ years of experience in creative strategy, brand marketing, or a related field.
  • 3+ years of experience managing and developing teams.
  • Demonstrated success in delivering both DR and Brand campaigns.
  • Hands-on experience working with large clients across a range of categories.

Preferred Qualifications:
  • Strong knowledge of Snapchat's tools and platforms, with the ability to leverage them effectively.
  • Experience developing scalable, repeatable creative frameworks.
  • Proven ability to balance hands-on client work with team management responsibilities.
  • Passion for innovation and creativity in advertising.
  • Experience working in a sales-facing role within a creative strategy team at a platform.
  • Proven experience in motivating and working with high-performance global teams.

If you have a disability or special need that requires accommodation, please don't be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
Our Benefits: Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long-term success!
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.These pay zones may be modified in the future.
Zone A (CA, WA, NYC):
The base salary range for this position is $173,000-$259,000 annually.
Zone B:
The base salary range for this position is $164,000-$246,000 annually.
Zone C:
The base salary range for this position is $147,000-$220,000 annually.
This position is eligible for equity in the form of RSUs.

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