ZipRecruiter

Log In

1

Cpg In Sales Jobs in California (NOW HIRING)

A-SHA Foods USA Co Inc

Sales Associate

Alhambra, CA · On-site

$22.50/hr

This role is ideal for someone with 2-3 years of sales experience in the food or CPG industry who is motivated, coachable, and ready to take ownership in a fast-growing environment. ### Key ...

A-SHA Foods USA Co Inc

Sales Associate

Alhambra, CA · On-site

$22.50/hr

This role is ideal for someone with 2-3 years of sales experience in the food or CPG industry who is motivated, coachable, and ready to take ownership in a fast-growing environment. ### Key ...

A-SHA Foods USA Co Inc

Sales Associate

Alhambra, CA · On-site

$22.50/hr

This role is ideal for someone with 2-3 years of sales experience in the food or CPG industry who is motivated, coachable, and ready to take ownership in a fast-growing environment. ### Key ...

DoorDash

Account Manager, CPG

San Francisco, CA · On-site

You will report into a CPG Industry Manager in our Enterprise Sales & Business Development organization. You're excited about this opportunity because you will... * Be part of the growing DoorDash ...

Paramount

Director, CPG Food Categories

Los Angeles, CA · On-site

$125K - $185K/yr

#WeAreParamount on a mission to unleash the power of content... you in? We've got the brands, we've ... sales, etc.), to drive alignment and support initiatives beyond the immediate scope of the role ...

Paramount

Director, CPG Food Categories

Los Angeles, CA · On-site

$125K - $185K/yr

#WeAreParamount on a mission to unleash the power of content... you in? We've got the brands, we've ... sales, etc.), to drive alignment and support initiatives beyond the immediate scope of the role ...

LiveRamp

Sales Director, Retail & CPG

San Francisco, CA · On-site

$117K - $160K/yr

A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is ... The Sales Director, Brands is responsible for driving new business and expanding strategic ...

next page

Showing results 1-20

All JobsCpg In Sales JobsCpg In Sales Jobs in California

Cpg In Sales information

What is a CPG sales job?

CPG sales jobs involve selling consumer packaged goods, which are products used daily by average consumers and require regular replacement or replenishment, such as food, beverages, and household products. Professionals in CPG sales work with retailers, distributors, or directly with customers to ensure these goods are available and promoted effectively. Their responsibilities often include managing accounts, negotiating deals, analyzing sales data, and building relationships to maximize product visibility and sales. The goal is to drive revenue growth for the company by ensuring their products are well-represented in stores and reach end consumers.

What does a CPG sales professional do?

In a CPG (Consumer Packaged Goods) sales role, a typical week involves a combination of meeting with retail clients, analyzing sales data, and executing promotional strategies. You’ll often spend time visiting stores, building relationships with buyers and managers, and ensuring product displays are appealing and well-stocked. Regular tasks include negotiating shelf space, tracking inventory levels, and collaborating with marketing teams to launch new products. The work environment is fast-paced and dynamic, requiring strong communication and organizational skills to juggle multiple accounts and priorities effectively.

What are the key skills and qualifications needed to thrive as a CPG sales professional?

To thrive in CPG (Consumer Packaged Goods) Sales, you need strong knowledge of sales strategies, market analysis, and an understanding of retail channels, typically supported by a degree in business or marketing. Familiarity with CRM software, sales analytics tools, and retail management systems is commonly required. Excellent communication, relationship-building, and negotiation skills help professionals stand out in building partnerships and closing deals. These abilities are crucial for driving revenue growth, expanding market share, and maintaining long-term client relationships in a highly competitive industry.

What is the difference between Cpg In Sales vs Cpg Account Manager?

AspectCpg In SalesCpg Account Manager
Primary RoleDriving sales, generating new business, and meeting sales targetsManaging client accounts, maintaining relationships, and ensuring customer satisfaction
Required SkillsSales techniques, product knowledge, negotiation skillsCustomer service, account management, communication skills
Work EnvironmentField sales, retail, or office-based sales teamsClient offices, retail accounts, or corporate settings
Common CertificationsSales certifications, industry-specific trainingCustomer relationship management (CRM) training, sales certifications

While both roles involve sales and industry knowledge, Cpg In Sales focuses on acquiring new business and meeting sales targets, whereas Cpg Account Managers prioritize maintaining client relationships and ensuring ongoing satisfaction. Both roles require strong communication skills and industry understanding, but their daily activities and objectives differ significantly.

What is a consumer packaged goods in sales?

In sales roles related to consumer packaged goods (CPG), the focus is on selling products that are packaged for individual consumer use, such as food, beverages, and household items. CPG sales professionals often work with retail stores, manage product displays, and analyze market trends to increase product distribution and sales volume.

What cities in California are hiring for Cpg In Sales jobs?

Cities in California with the most Cpg In Sales job openings:

Cpg In Sales jobs near you

Sales Associate

Alhambra, CA • On-site

A-SHA Foods USA Co Inc
11 - 50 employees
Learn more about A-SHA Foods USA Co Incexternal

$22.50/hr

Full-time

Re-posted 3 days ago

Job description

## Sales Associate – Food CPG
**Location:** Alhambra, CA
**Industry:** Food & Beverage / Consumer Packaged Goods (CPG)
**Employment Type:** Full-Time
### About Us
We are a growing food CPG company focused on expanding our retail footprint, strengthening distributor partnerships, and developing new sales channels. We are looking for an ambitious, relationship-driven Sales Associate who is eager to grow with our team and help scale our sales efforts across Southern California and beyond.
### Position Overview
The Sales Associate will support and expand our sales operations by managing distributor and retailer relationships, identifying new business opportunities, and helping execute sales initiatives across multiple channels. This role is ideal for someone with 2–3 years of sales experience in the food or CPG industry who is motivated, coachable, and ready to take ownership in a fast-growing environment.
### Key Responsibilities
* Develop and maintain strong relationships with distributors, retailers, and key accounts
* Support sales growth initiatives across grocery, specialty, foodservice, and emerging sales channels
* Identify and pursue new business opportunities and market expansion strategies
* Conduct regular store visits, distributor meetings, and customer follow-ups
* Assist with promotional planning, merchandising execution, and product launches
* Coordinate and support promotional activities including temporary price reductions, off-invoice promotions, demos, and retail programs
* Work with distributor partners such as KeHE, UNFI, and regional distributors to support account growth and promotional execution
* Understand and assist with retailer onboarding and launch requirements, including promotional calendars, item setup coordination, and basic retailer/distributor processes
* Monitor sales performance, customer feedback, and market trends
* Coordinate with internal teams on inventory, forecasting, and customer support
* Represent the company at trade shows, industry events, and client meetings
* Travel within assigned territories as needed to support sales efforts
### Qualifications
* Bachelor’s degree required
* 2–3 years of experience in sales, preferably within food, beverage, or CPG industries
* Experience working with food distributors such as KeHE, UNFI, or similar distributor networks preferred
* Familiarity with retail promotions, off-invoice programs, and basic retailer launch processes
* Understanding of distributor-retailer workflows and sales support execution
* Strong communication, relationship-building, and negotiation skills
* Self-starter mentality with a strong desire to learn and grow
* Comfortable working in a fast-paced, entrepreneurial environment
* Proficient in Microsoft Office / Google Workspace; CRM experience is a plus
* Valid driver’s license and willingness to travel regularly
### Preferred Traits
* Hungry, motivated, and proactive attitude
* Passion for food brands and consumer products
* Strong organizational and follow-through skills
* Ability to identify opportunities and help drive execution independently
* Team-oriented mindset with a willingness to wear multiple hats
* Willingness to learn the operational side of distributor and retail account management
### What We Offer
* Competitive salary + performance incentives
* Career growth opportunities within a growing CPG company
* Exposure to multiple sales channels and strategic initiatives
* Collaborative and entrepreneurial work environment
* Travel and networking opportunities within the food industry
### To Apply
Please submit your resume along with a brief introduction outlining your relevant sales and CPG experience.