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Copywriting Marketing Jobs in Reston, VA (NOW HIRING)

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

On our marketing team, you will play an integral role in supporting the growth of our practices ... Strong copywriting, editing skills and attention to detail * Ability to simultaneously and ...

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

On our marketing team, you will play an integral role in supporting the growth of our practices ... Strong copywriting, editing skills and attention to detail * Ability to simultaneously and ...

Marketing Director

Rockville, MD · On-site

$130K - $150K/yr

Exceptional copywriting and persuasive communication skills. Preferred: * Familiarity with Family Law or high-conflict service marketing. * Certifications in Google Ads or HubSpot. * Experience with ...

Marketing Associate

Lanham, MD · On-site +1

$60K - $65K/yr

Coordinates client meetings and collaborates with copywriters, graphic designers, digital vendors, and others to create integrated marketing content. * Conceptualizes, creates, and manages the ...

Own messaging and copywriting for ads, landing pages, emails, one-pagers, case studies, and sales ... Own marketing operations and analytics: UTMs, dashboards, attribution; report on MQLs, SQLs ...

Expertise in content creation/curation, strategic writing/communication, copywriting, marketing, and DoW access control. * Knowledge Management: Expertise in change management, data analysis ...

This role leads marketing for a portfolio of industry conferences and programs and is responsible ... Own and manage the optimization of event websites, including copywriting, SEO, design direction ...

This role leads marketing for a portfolio of industry conferences and programs and is responsible ... Own and manage the optimization of event websites, including copywriting, SEO, design direction ...

Coordinates client meetings and collaborates with copywriters, graphic designers, digital vendors, and others to create integrated marketing content. * Conceptualizes, creates, and manages the ...

Marketing Intern

Rockville, MD · On-site

$15.25 - $20.50/hr

Our ideal intern will be working closely with our marketing department to increase Axle's overall ... Copywriting for press releases and email blasts * Assist in whipping up content and managing Axle ...

Marketing Intern

Rockville, MD

$15.25 - $20.50/hr

Our ideal intern will be working closely with our marketing department to increase Axle's overall ... Copywriting for press releases and email blasts * Assist in whipping up content and managing Axle ...

We're looking for a Development Copywriter to create compelling communications that strengthen ... Bachelor's degree in communications, journalism, English, marketing, public relations, or a related ...

Showing results 41-60

Copywriting Marketing information

See Reston, VA salary details

$33.3K

$71.9K

$137.3K

How much do copywriting marketing jobs pay per year?

As of Sep 2, 2026, the average yearly pay for copywriting marketing in Reston, VA is $71,892.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,200.00 and $84,800.00 per year, depending on experience, location, and employer.

What is copywriting in marketing?

Copywriting in marketing is the process of creating persuasive written content designed to encourage a target audience to take a specific action, such as making a purchase, signing up for a newsletter, or engaging with a brand. Copywriters craft messages for advertisements, websites, emails, social media, and other marketing materials. The primary goal is to communicate a brand’s value and motivate consumers to respond in a way that benefits the business. Effective copywriting combines creativity, strategy, and an understanding of consumer psychology.

What are the key skills and qualifications needed to thrive as a copywriting marketing professional?

To thrive in Copywriting Marketing, you need excellent writing, editing, and research skills, often supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms such as Google Analytics is typically required. Creativity, attention to detail, adaptability, and the ability to collaborate effectively are standout soft skills for this role. These capabilities ensure compelling, targeted messaging that drives engagement and achieves marketing objectives in a competitive digital landscape.

What are some common challenges faced by copywriters in marketing teams, and how can they overcome them?

Copywriters in marketing teams often face challenges such as tight deadlines, balancing creativity with brand guidelines, and adapting their writing for multiple channels (like email, social media, and websites). To overcome these challenges, it’s important to maintain open communication with designers, marketers, and other team members, prioritize tasks effectively, and stay updated on brand messaging requirements. Regular feedback sessions and collaboration help ensure your copy aligns with campaign goals while keeping your work fresh and engaging.

What is the difference between Copywriting Marketing vs Content Marketing?

AspectCopywriting MarketingContent Marketing
Primary FocusCreating persuasive, concise copy to drive immediate actionProducing valuable, informative content to build audience engagement
Skills NeededStrong writing, persuasion, SEO basicsStorytelling, research, content strategy
Work EnvironmentAdvertising agencies, marketing teams, freelanceBrands, media companies, digital platforms
Common UsageSales pages, ads, email campaignsBlogs, videos, social media content

Copywriting Marketing focuses on crafting compelling copy to prompt immediate responses, while Content Marketing emphasizes creating valuable content to nurture long-term audience relationships. Both roles require strong writing skills but serve different strategic purposes within marketing campaigns.

What does a copywriting marketing do in marketing?

A copywriting marketing professional creates persuasive written content to promote products, services, or brands. They develop marketing materials such as advertisements, website content, emails, and social media posts, often using tools like SEO and analytics to optimize engagement and conversions.

What are popular job titles related to Copywriting Marketing jobs in Reston, VA?

For Copywriting Marketing jobs in Reston, VA, the most frequently searched job titles are:

What job categories do people searching Copywriting Marketing jobs in Reston, VA look for?

The top searched job categories for Copywriting Marketing jobs in Reston, VA are:

What cities near Reston, VA are hiring for Copywriting Marketing jobs?

Cities near Reston, VA with the most Copywriting Marketing job openings:

Digital Marketing Specialist

ISI Enterprises

Reston, VA • On-site

Full-time

Posted 13 days ago


Job description

Digital Marketing Specialist
ISI is looking for a Digital Marketing Specialist to support multi-channel marketing campaigns that will span strategic email marketing campaigns, inbound marketing, website conversion optimization, and paid media. This role will support lead generation efforts, driving qualified traffic into the funnel and nurturing each step of their buyer journey, while developing real fluency in the DIB security/compliance landscape so every campaign is grounded in the market we sell into.
Key Responsibilities:
  • Plan, launch, and optimize multi-channel demand generation campaigns from initial concept through performance measurement
  • Build and launch email campaigns and nurture sequences in HubSpot, ensuring accurate segmentation, messaging, and tracking
  • Write and edit marketing copy including emails, landing pages, one-pagers, and campaign assets in the ISI brand voice
  • Bring campaign ideas and creative angles to the table — surface opportunities and point of view rather than waiting to be told what to build
  • Stay on top of emerging AI tools and applications to drive efficiency and creativity across campaigns
  • Monitor performance at every stage of the funnel  and report on what's working and what needs to change
  • Assist with day-to-day HubSpot administration tasks and list management
  • Support the creation and optimization of webinars, landing pages, and SEO/AEO-driven content to expand reach and capture demand
Qualifications:
  • U.S. Citizenship required
  • 3+years of experience in marketing campaign execution (B2B)
  • Demonstrable copywriting skills (across email, landing pages, and short-form campaign assets) and a genuine desire to learn and master a brand's specific voice
  • An eye for clean, effective web design and user experience
  • Comfortable working across multiple channels and tools rather than specializing in one lane
  • Strong attention to detail and ability to manage multiple concurrent projects and deadlines
  • A track record of proposing and pushing forward your own campaign ideas — this is not a ticket-taker role
  • Data-oriented — able to analyze campaign and funnel data, and go beyond reporting numbers to make recommendations based on what's working
Preferred Qualifications:
  • Experience with HubSpot Marketing Hub
  • Experience in cybersecurity, IT operations, compliance or government contracting spaces
  • Experience with analytics and marketing reporting tools
  • Bachelor’s degree in marketing, communications, or related field, or equivalent experience
Hybrid
Salary: $80,000 - $90,000
 

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