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Copywriter Jobs in Reston, VA (NOW HIRING)

Multichannel Copywriter

Lanham, MD ยท On-site +1

$80K - $90K/yr

Description As the Copywriter , you'll play a key role in bringing powerful nonprofit stories to life- creating campaigns that inspire action and drive meaningful impact. You'll concept and write ...

HSP Direct's Political Department is seeking a Campaign Copywriter with a passion for conservative politics to develop copy for their political campaign clients. HSP's Political Department works ...

HSP Direct's Political Department is seeking a Campaign Copywriter with a passion for conservative politics to develop copy for their political campaign clients. HSP's Political Department works ...

HSP Direct's Political Department is seeking a Campaign Copywriter with a passion for conservative politics to develop copy for their political campaign clients. HSP's Political Department works ...

As the Copywriter , you'll play a key role in bringing powerful nonprofit stories to life- creating campaigns that inspire action and drive meaningful impact. You'll concept and write across channels ...

HSP Direct is seeking a Copywriter with a passion for conservative politics to develop copy for its direct mail fundraising programs for nonprofit organizations, issue-advocacy organizations, PACs ...

We're looking for a Development Copywriter to create compelling communications that strengthen relationships with current and prospective philanthropic partners. In this role, you will craft polished ...

Copywriter

Ashburn, VA ยท On-site

HSP Direct is seeking a Copywriter with a passion for conservative politics to develop copy for its direct mail fundraising programs for nonprofit organizations, issue-advocacy organizations, PACs ...

Copywriter/Project Lead

Washington, DC ยท Hybrid

$85K - $105K/yr

We're hiring a copywriter who can write across formats - headlines, scripts, social posts, memes, blog copy - and who sits comfortably at the intersection of politics, culture, and global trends like ...

We're hiring a copywriter who can write across formats - headlines, scripts, social posts, memes, blog copy - and who sits comfortably at the intersection of politics, culture, and global trends like ...

Copywriter/Project Lead

Washington, DC ยท On-site

$85K - $105K/yr

We're hiring a copywriter who can write across formats headlines, scripts, social posts, memes, blog copy and who sits comfortably at the intersection of politics, culture, and global trends like ...

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Copywriter information

See Reston, VA salary details

$15

$38

$70

How much do copywriter jobs pay per hour?

As of Jun 23, 2026, the average hourly pay for copywriter in Reston, VA is $38.22, according to ZipRecruiter salary data. Most workers in this role earn between $28.99 and $43.27 per hour, depending on experience, location, and employer.

What is the difference between Copywriter vs Content Writer?

AspectCopywriterContent Writer
Primary FocusCreating persuasive, marketing-oriented content to drive sales or actionsProducing informative, educational, or entertaining content for audiences
Work EnvironmentAdvertising agencies, marketing teams, corporate marketing departmentsBlogs, online publications, corporate websites, content platforms
Required SkillsMarketing knowledge, persuasive writing, SEO basicsResearch skills, storytelling, informational writing
Common UsageAdvertising campaigns, sales pages, product descriptionsArticles, blog posts, whitepapers, newsletters

While both copywriters and content writers create written material, copywriters focus on persuasive content aimed at marketing and sales, whereas content writers produce informative content to engage and educate audiences. Understanding these differences helps employers and job seekers target the right roles and skills.

Can you make $10,000 a month with copywriting?

Copywriters can earn $10,000 or more per month, especially those with specialized skills, extensive experience, or who work with high-paying clients or agencies. Achieving this income often requires building a strong portfolio, networking, and possibly freelancing or working in niche markets. Income levels vary widely based on skill, reputation, and workload.

What qualifications do I need for copywriting?

Copywriters typically need a bachelor's degree in communications, marketing, journalism, or a related field. Strong writing, editing skills, creativity, and familiarity with digital tools like content management systems are essential. Building a portfolio of writing samples can also improve job prospects.

What does a copywriter do?

A copywriter is a professional who creates written content for advertising, marketing, and promotional materials. Their main goal is to craft persuasive and engaging copy that encourages people to take action, such as buying a product, subscribing to a service, or learning more about a brand. Copywriters work on a variety of materials, including advertisements, websites, emails, social media posts, and product descriptions. They often collaborate with designers, marketers, and clients to ensure the messaging aligns with brand objectives.

What are some common challenges copywriters face when collaborating with designers and marketing teams?

Copywriters often need to balance creativity with strategic messaging while working closely with designers and marketing teams. One common challenge is ensuring that the written content aligns seamlessly with the visual elements and overall brand voice. Effective communication and flexibility are crucial, as feedback from multiple stakeholders may require revisions to meet campaign goals. Building strong relationships and maintaining an open feedback loop can help copywriters overcome these challenges and produce cohesive, impactful content.

What Do Copywriters Do?

Copywriters are writing professionals who write text and content for advertising and marketing purposes. The primary responsibility of Copywriters is to create text that informs the targeted audience about a product, service, or another project the company offers. Copywriters may be on staff or work independently as a freelancer. In this role, you research your topic to collect data about your subject so that you can include relevant information in your text, then you develop short- or long-form content for your company, depending on the project. For example, some Copywriters may write for direct mail campaigns and have more space to explain the product or service you are marketing, while others focus primarily on digital forums such as social media.

Is copywriting still in demand?

Copywriting remains in demand as businesses seek skilled writers to create marketing content, websites, and advertising materials. The role often requires proficiency in SEO, content management tools, and adapting to digital platforms, making it a relevant and evolving profession.

What are the key skills and qualifications needed to thrive as a Copywriter, and why are they important?

To thrive as a Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Creativity, attention to detail, and the ability to work under tight deadlines are standout soft skills in this role. These skills ensure that copywriters can produce compelling, targeted content that meets client objectives and drives engagement.

What exactly does a copywriter do?

A copywriter creates written content for advertising, marketing, and promotional materials to persuade or inform target audiences. They develop clear, engaging messages for websites, ads, emails, and other media, often using tools like style guides and SEO techniques to optimize their work. Strong writing skills and understanding of the target audience are essential for this role.
What are the most commonly searched types of Copywriter jobs in Reston, VA? The most popular types of Copywriter jobs in Reston, VA are:
What job categories do people searching Copywriter jobs in Reston, VA look for? The top searched job categories for Copywriter jobs in Reston, VA are:
What cities near Reston, VA are hiring for Copywriter jobs? Cities near Reston, VA with the most Copywriter job openings:
Infographic showing various Copywriter job openings in Reston, VA as of June 2026, with employment types broken down into 86% Full Time, 7% Part Time, 2% Temporary, and 5% Contract. Highlights an 79% Physical, 7% Hybrid, and 14% Remote job distribution, with an average salary of $79,496 per year, or $38.2 per hour.
Multichannel Copywriter

Multichannel Copywriter

Moore DM Group LLC

Lanham, MD โ€ข On-site, Remote

$80K - $90K/yr

Full-time

Medical, PTO

Posted 21 days ago


Job description

Description
As the Copywriter, you'll play a key role in bringing powerful nonprofit stories to life- creating campaigns that inspire action and drive meaningful impact. You'll concept and write across channels (direct mail, email, and other digital media), transforming audience insights into compelling, high-performing direct response fundraising campaigns. You must be deadline-driven and passionate about marrying great, mission-driven ideas with nonprofit direct response best practices. Your copy will be powerful, motivating, on brand, and move audiences into action. The ideal candidate will have in-house or agency experience as a copywriter, understand how to turn data-driven insights into audience messaging, and write equally powerful copy for both print and digital channels. You will know how to tell a compelling story and position and offer, and enjoy working in a fast-paced creative environment while raising money for great causes.
Moore Media and Digital, a division of Moore, works to build donor surround sound with video, audio, and other digital messages. Part of this is through addressable media where you know who the person is you are targeting; this includes programmatic video, CTV, programmatic display, email, texting, and some social ads. And part is through non-addressable media like DRTV, traditional radio advertising, and other digital services like website design.
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with clients across education, association, political and commercial sectors.
Your Impact:
  • Create concepts, write direct mail packages and emails, and craft storytelling across channels to generate a desired goal: donations, awareness, engagement, and reactivation.
  • Collaborate with art directors/design partners, Creative Directors, and other agency partners to conceptualize, develop and execute fully integrated, omnichannel direct response campaigns (direct mail, email, newsletters, digital display, social).
  • Work with account team partners to understand and effectively develop creative campaigns that raise money.
  • Review copy developed by other internal and external team members.
  • Stay on top of fundraising copywriting best practices across channels and the industry.
  • Manage and adhere to client brand standards.
  • Be receptive to internal and client feedback.
  • Review campaign results and apply learnings.
  • Supplement writing resources provided with online research and other content.
  • Deliver a quality product in a high-volume, fast-paced agency environment.

Your Profile:
  • Bachelor's degree or equivalent experience, with 3 or more years of copywriting experience (agency or in-house; nonprofit/fundraising experience a plus).
  • Proficiency in Word, PowerPoint, and Excel.
  • Samples that show your writing and range.
  • Strong creative vision and copy skills across different channels.
  • Strong ability to translate complex concepts into clear, concise, compelling content.
  • Extreme attention to detail and the ability to manage multiple projects across multiple channels simultaneously while meeting critical deadlines.
  • Deadline-driven where you thrive under pressure, be outgoing and amiable, and work well across teams and departments in a fast-paced environment (some prior project management software experience [Workfront] is a plus).
  • Organized, self-sufficient, and can manage workload and timelines across multiple channels and clients.
  • Outstanding verbal and written communication skills.

How We'll Support You:
  • Join the largest marketing and fundraising company in North America serving the nonprofit industry where we prioritize innovation and professional growth.
  • Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
  • To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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