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Conversion Tracking Jobs (NOW HIRING)

National University System

Senior Digital Analyst

$62K - $84K/yr

Define UX event tracking, conversion tracking, across all prospect digital properties * Partner with Analytics on UX metrics to ensure data accuracy, consistency, and alignment across GA4, Full Story ...

Rylo

Growth Engineer, CTO Office

Manhattan, NY · On-site +1

$145K - $180K/yr

Configure and maintain tracking infrastructure: server-side GTM, Google Enhanced Conversions, Meta Pixel + Conversions API, and other ad platforms * Own conversion event schemas across platforms ...

Learning Ally Inc

Digital Marketing Manager

Princeton, NJ · On-site

$100K - $110K/yr

Upload and manage audience lists, conversion tracking, pixels, and remarketing audiences. * Create and QA campaign assets including Ad copy, Creative assets, UTMs, and Audience targeting. * Monitor ...

New

The Vitamin Shoppe

Associate Media Buyer

Secaucus, NJ · On-site

Own endtoend implementation of all tracking across platforms (GA4, GTM, Floodlights, Conversion APIs, pixels, SDK integrations, UTM governance, etc.). * Build and maintain a scalable tracking ...

Learning Ally Inc

Digital Marketing Manager

Princeton, NJ · On-site

$100K - $110K/yr

Upload and manage audience lists, conversion tracking, pixels, and remarketing audiences. * Create and QA campaign assets including Ad copy, Creative assets, UTMs, and Audience targeting. * Monitor ...

New

Advisors Excel

Digital Marketing Associate

Lenexa, KS · On-site

Knowledge of conversion tracking (pixels, CAPI, attribution models) * 1-2 years of experience in digital marketing, paid media, or agency environments What you'll get: * Amazing benefits including ...

iPostal1

SEM Manager

Suffern, NY · Hybrid

Research, develop, and advise on keyword and audience research, competitive analysis, ad copy development, account structure organization, conversion tracking, account linking and integrations, A/B ...

The Vitamin Shoppe

Associate Media Buyer

Secaucus, NJ · On-site

Ensure accuracy and redundancy of conversion tracking (browser + server-side). * Partner with IT/web engineering to deploy, test, and maintain tracking code across properties. Campaign Trafficking ...

Cummings Electrical

Be Seen First

Senior Marketing Operations Manager

Arlington, TX · On-site

$100K - $140K/yr

Maintain GA4 properties, conversion events, and cross-domain tracking * Manage cookie consent and Google Consent Mode v2, and keep tracking aligned with data privacy requirements such as CCPA

Cummings Electrical

Be Seen First

Senior Marketing Operations Manager

Arlington, TX · On-site

$100K - $140K/yr

Maintain GA4 properties, conversion events, and cross-domain tracking * Manage cookie consent and Google Consent Mode v2, and keep tracking aligned with data privacy requirements such as CCPA

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How much do conversion tracking jobs pay per hour?

As of Jul 10, 2026, the average hourly pay for conversion tracking in the United States is $62.50, according to ZipRecruiter salary data. Most workers in this role earn between $62.50 and $62.50 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Conversion Tracking position, and why are they important?

To thrive in a Conversion Tracking role, you need a strong foundation in digital marketing analytics, data interpretation, and experience with tracking implementation, often supported by a degree in marketing, business, or related fields. Proficiency in Google Analytics, Google Tag Manager, Facebook Pixel, various ad platforms, and certification in analytics or digital marketing tools is typically expected. Attention to detail, analytical thinking, and effective communication are vital soft skills for diagnosing issues and explaining complex concepts to stakeholders. These skills are essential to accurately measure marketing performance, drive data-informed decisions, and optimize marketing ROI.

What kind of jobs in media bring in 150,000 a year?

In media, roles such as senior digital marketing managers, media directors, and data-driven advertising specialists can earn $150,000 or more annually. These positions typically require extensive experience, strong analytical skills, and proficiency with tools like Google Analytics and ad platforms, often combined with relevant certifications.

What is a Conversion Tracking job?

A Conversion Tracking job involves setting up, monitoring, and optimizing tracking systems to measure user actions, such as purchases, sign-ups, or other key metrics. Professionals in this role use tools like Google Tag Manager, Google Analytics, and Facebook Pixel to track conversions accurately. They analyze data to improve marketing campaigns, website performance, and return on investment. Their work ensures businesses can measure success and make data-driven decisions.

What are the most common challenges faced in a Conversion Tracking role, and how can I prepare for them?

Professionals in Conversion Tracking often encounter challenges related to accurately implementing and troubleshooting tracking codes across multiple platforms, managing frequent changes in privacy regulations, and keeping up with evolving analytics tools. To prepare, it is helpful to stay current with best practices in tag management, deepen your understanding of both client-side and server-side tracking, and build strong cross-functional communication skills for collaborating with marketing, development, and data teams. Adapting quickly to changes and being proactive in testing and validating new tracking implementations will set you up for success. Additionally, seeking ongoing training and relevant certifications can make you more competitive in this dynamic field.

What is a conversion tracking?

Conversion tracking is a process used by digital marketing and advertising professionals to measure and analyze actions taken by users after interacting with an ad or website, such as purchases or sign-ups. It involves implementing tracking tools like pixels or tags to monitor these actions, helping optimize campaigns and improve return on investment.

What jobs pay $500,000 a year in the US?

In the field of conversion tracking, senior roles such as Conversion Optimization Managers, Digital Marketing Directors, or Data Analytics Leads can reach or exceed $500,000 annually, especially with bonuses and stock options. These positions typically require extensive experience, advanced skills in analytics tools, and a strong understanding of digital marketing strategies. High compensation is often associated with leadership roles in large organizations or agencies with significant budgets.

What is a conversion coordinator job description?

A conversion coordinator manages and optimizes marketing campaigns to improve conversion rates, analyzing data to identify areas for improvement. They often use tools like Google Analytics and marketing automation platforms, and require strong analytical skills and attention to detail. The role involves coordinating efforts across marketing teams to ensure campaign goals are met efficiently.
More about Conversion Tracking jobs
What states have the most Conversion Tracking jobs? States with the most job openings for Conversion Tracking jobs include:
What job categories do people searching Conversion Tracking jobs look for? The top searched job categories for Conversion Tracking jobs are:
Conversion Tracking jobs near you
Infographic showing various Conversion Tracking job openings in the United States as of July 2026, with employment types broken down into 92% Full Time, 6% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $130,000 per year, or $62.5 per hour.
Digital Marketing and advertising Specialist

Digital Marketing and advertising Specialist

CATALINA CREATIVE PHOTOGRAPHY LLC

Los Angeles, CA • Remote

$17 - $25/day

Part-time

Re-posted 2 days ago

Job description

Ability to create, manage, and optimize ad campaigns on platforms like:

  • Google (Search, Display, YouTube ads)
  • Facebook / Instagram
  • Linkedin
  • TikTok

Key abilities:

  • Keyword research
  • Audience targeting
  • Budget management
  • A/B testing
  • Cost-per-lead optimization

Lead Generation Strategy

  • Building landing pages that convert
  • Creating strong calls-to-action (CTAs)
  • Funnel planning (ad → landing page → form → follow-up)
  • Tracking phone calls & form submissions

Goal: Turn clicks into actual inquiries.

Copywriting & Messaging

  • Writing compelling ad headlines
  • Clear value propositions
  • Persuasive landing page content
  • Understanding buyer psychology

Good copy directly affects conversion rates.

Data & Analytics

Must know how to read and act on data.

Common tools:

  • Google Analytics
  • Google Ads Manager
  • Meta Ads Manager

Key metrics:

  • Cost per lead (CPL)
  • Conversion rate
  • Click-through rate (CTR)
  • Return on ad spend (ROAS)

SEO Knowledge (Search Engine

Optimization)

  • Keyword research
  • On-page optimization
  • Basic technical SEO
  • Local SEO (especially for service businesses)
  • knows how to use Wix SEO 

This helps generate inbound traffic without paying for every click.

Basic Technical Skills

  • Understanding tracking pixels
  • CRM integration
  • Email automation setup
  • Website builders (WordPress, Webflow, etc.)

They don't need to be a developer - but must understand how systems connect.

Strategic Thinking

  • Understanding target audiences
  • Competitor research
  • Offer positioning
  • Scaling winning campaigns

This separates beginners from high-level marketers.

Budget & ROI Management

A strong digital marketer:

  • Controls ad spend
  • Tests small before scaling
  • Focuses on profitability, not vanity metrics

Campaign Strategy & Planning

  • Define campaign goals (leads, sales, traffic, bookings)
  • Identify target audiences
  • Conduct competitor research
  • Choose the right advertising platforms
  • Allocate budget strategically

Sign up

2 Ad Platform Management

Create, launch, and manage campaigns on platforms such as:

  • Google Ads (Search, Display, YouTube)
  • Facebook & Instagram (Meta Ads Manager)
  • Linkedin Ads

• TikTok Ads

Responsibilities include:

  • Campaign setup
  • Keyword research
  • Audience targeting
  • Bid strategy selection /

Ad Creation & Copywriting

  • Write compelling headlines and descriptions
  • Develop ad creatives (images, videos, graphics)
  • Create strong calls-to-action (CTAs)
  • Align messaging with landing pages

4

Conversion Tracking & Technical

Setup

  • Install tracking pixels
  • Set up conversion tracking
  • Configure event tracking (form fills, calls, purchases)
  • Integrate with CRM systems

Without tracking, optimization isn't possible.

Optimization & Performance

Monitoring

Daily/weekly review of:

  • Click-through rate (CTR)
  • Cost per click (CPC)
  • Cost per lead (CPL)
  • Conversion rate
  • Return on ad spend (ROAS)

They:

  • Pause underperforming ads
  • Adjust bids
  • Test new creatives
  • Improve targeting
  • Scale profitable campaigns
  • Test headlines
  • Test audiences
  • Test landing pages
  • Test offers
  • Analyze results and iterate

Continuous testing improves ROI.

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Reporting & Communication

  • Provide performance reports
  • Explain ROl and metrics clearly
  • Make recommendations for scaling or adjusting campaigns
  • Forecast future performance

Budget & ROI Responsibility

  • Ensure ad spend generates profit
  • Prevent overspending
  • Scale campaigns responsibly

Their main KPI is usually:

Generate the highest number of quality leads or sales at the lowest possible cost.