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Conversion Rate Optimization Jobs in Illinois (NOW HIRING)

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Data Engineer

Naperville, IL

$113K - $136K/yr

Strong understanding of digital sales funnels , customer journey analytics, and conversion rate optimization (CRO) best practices. * Hands-on experience with SQL, Snowflake, DBT, AWS, and Power BI.

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Conversion Rate Optimization information

See Illinois salary details

$5

$61

How much do conversion rate optimization jobs pay per hour?

As of Jun 12, 2026, the average hourly pay for conversion rate optimization in Illinois is $60.56, according to ZipRecruiter salary data. Most workers in this role earn between $60.58 and $60.58 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

How much does a conversion rate optimization specialist make?

A conversion rate optimization (CRO) specialist typically earns between $60,000 and $100,000 annually, depending on experience, location, and company size. Senior roles or those with advanced skills in analytics and A/B testing can earn higher salaries, often exceeding $120,000. Many CRO specialists also work with tools like Google Optimize, Optimizely, or VWO to improve website performance.

What does a conversion rate optimizer do?

A conversion rate optimizer analyzes website data and user behavior to identify ways to increase the percentage of visitors who complete desired actions, such as making a purchase or signing up. They use tools like A/B testing and analytics platforms to implement and measure improvements, often collaborating with designers and marketers to enhance user experience and maximize conversions.

What is a conversion rate optimization specialist job description?

A conversion rate optimization (CRO) specialist analyzes website data and user behavior to improve site performance and increase conversions. They conduct A/B testing, optimize landing pages, and use tools like Google Analytics to identify areas for improvement, often requiring skills in data analysis, UX design, and digital marketing. The role typically involves collaboration with marketing and development teams to implement data-driven strategies.

How to become a conversion rate optimization specialist?

To become a conversion rate optimization (CRO) specialist, develop skills in data analysis, user experience design, and A/B testing, often through online courses or certifications. Gaining experience with analytics tools like Google Analytics and CRO platforms, along with a strong understanding of digital marketing, is essential for success in this role.
What are the most commonly searched types of Conversion Rate Optimization jobs in Illinois? The most popular types of Conversion Rate Optimization jobs in Illinois are:
What are popular job titles related to Conversion Rate Optimization jobs in Illinois? For Conversion Rate Optimization jobs in Illinois, the most frequently searched job titles are:
Senior Marketing Designer

Senior Marketing Designer

Empowered Staffing

Hoffman Estates, IL • Hybrid

Full-time

Posted 8 days ago


Job description

Empowered Staffing is partnered with a leading digital marketing agency recognized as a Great Place to Work and a Top Google Partner, and they are currently seeking a talented Senior Marketing Designer to join their team. This role will play a key part in producing high-impact creative across web, video, advertising, and brand design for both internal initiatives and client campaigns.

Responsibilities

  • Design web graphics, hero images, CRO wireframes, and UI elements for landing pages and digital experiences.
  • Create high-performing creative assets, including display ads, social media ads, video thumbnails, and other performance-focused visuals.
  • Produce and edit short-form vertical video ads (15–90 seconds) as well as longer-form explainer videos.
  • Utilize modern AI tools and stay current with emerging technologies to accelerate and enhance creative production.
  • Develop sales decks, one-pagers, case studies, and other internal marketing materials.
  • Collaborate with marketing and technical team members, including a future front-end/CRO specialist, to optimize landing page layouts and visual hierarchy.

Requirements

  • Strong foundation in layout, visual hierarchy, typography, and brand consistency.
  • Demonstrated ability to quickly produce multiple high-quality creative variations.
  • Advanced video editing skills
  • Ability to write compelling ad copy, headlines, and concise marketing messaging.
  • Familiarity with paid media formats and current digital advertising specifications.
  • Experience creating assets designed to drive marketing performance and conversions.
  • Comfortable working in a fast-paced environment with rapid iteration and direct feedback.

Preferred Qualifications

  • Agency or performance marketing experience.
  • Motion graphics capabilities.
  • Photography or product-shot experience.
  • Basic UI/UX knowledge.
  • Understanding of marketing funnels, GA4 fundamentals, and conversion rate optimization (CRO) principles.

Benefits

  • Competitive salary and benefits package.
  • Hybrid schedule.