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Conversion Rate Optimization Manager Jobs in New Jersey

Bokara Rug Company

Be Seen First

Digital Advertising & Graphic Designer

Secaucus, NJ · On-site

$20 - $24/hr

This role manages campaign structure, targeting, budgets, testing, tracking, and reporting, and ... quality, cost per lead, conversion rate, and return on ad spend * Test audiences, keywords ...

New

Astrana Health, Inc.

$160K - $170K/yr

Manager - Advanced Analytics Department: Data - Analytics Employment Type: Full Time Location: 1668 ... HEDIS measure calculation, gap-to-goal reporting, compliance rate optimization, and RAF accuracy ...

Leap Brands

Experience Design Director -NJ

Fort Lee, NJ · On-site

$140 - $230/hr

Design experiences that support accessibility, usability, and conversion optimization. Design ... Manage project prioritization, resource allocation, and workflow planning. * Implement design ...

HBK Sorce Financial LLC

Marketing Manager

Holmdel, NJ · On-site

$95 - $130/hr

Demonstrated track record of generating qualified leads with measurable conversion rates and cost-per-acquisition metrics in wealth management or financial services. * Manage SEO/SEM strategies, paid ...

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Conversion Rate Optimization Manager information

See New Jersey salary details

$44.7K

$108.5K

$175.6K

How much do conversion rate optimization manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for conversion rate optimization manager in New Jersey is $108,453.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,300.00 and $146,700.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What are the most commonly searched types of Conversion Rate Optimization jobs in New Jersey?

The most popular types of Conversion Rate Optimization jobs in New Jersey are:

What are popular job titles related to Conversion Rate Optimization Manager jobs in New Jersey?

For Conversion Rate Optimization Manager jobs in New Jersey, the most frequently searched job titles are:

What job categories do people searching Conversion Rate Optimization Manager jobs in New Jersey look for?

The top searched job categories for Conversion Rate Optimization Manager jobs in New Jersey are:

What cities in New Jersey are hiring for Conversion Rate Optimization Manager jobs?

Cities in New Jersey with the most Conversion Rate Optimization Manager job openings:

Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in New Jersey as of August 2026, with employment types broken down into 84% Full Time, 12% Part Time, 2% Temporary, and 2% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $108,453 per year, or $52.1 per hour.

Senior Manager, Marketing (Paid, SEO, Affiliate)

What Goes Around Comes Around (WGACA)

Jersey City, NJ • On-site

$125K/yr

Full-time

Re-posted 2 days ago

Job description

Description
The Senior Manager of Marketing will lead the planning, execution, and optimization of our digital marketing efforts, with a focus on paid media, search engine optimization (SEO), and affiliate partnerships. The ideal candidate combines analytical rigor with creative thinking and has a proven track record of driving measurable results across digital channels.
Key Responsibilities:
Paid Marketing
  • Develop and execute paid media strategies across channels (Google Ads, social media, display, retargeting)
  • Optimize campaigns for ROI, conversion rates, and customer acquisition cost (CAC)
  • Collaborate with creative and content teams to produce compelling ad copy and visuals

SEO
  • Lead organic search strategy to improve rankings, traffic, and conversions
  • Conduct keyword research, competitive analysis, and technical SEO audits
  • Collaborate with content, product, and web teams to implement SEO best practices

Affiliate Marketing
  • Build and manage relationships with affiliate partners to drive revenue growth
  • Develop incentive programs, track performance, and optimize affiliate campaigns
  • Monitor and report on affiliate KPIs and ROI

Analytics & Reporting:
  • Establish performance KPIs and dashboards for paid, SEO, and affiliate channels
  • Provide actionable insights to guide strategy and budget allocation

Team Leadership & Collaboration
  • Mentor and manage a small team of marketing specialists or coordinators
  • Collaborate cross-functionally with Product, Sales, and Creative teams

Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field (MBA preferred)
  • 7+ years of experience in digital marketing, including paid media, SEO, and affiliate marketing
  • Proven track record of managing campaigns with significant budget responsibility
  • Strong analytical skills and experience with marketing analytics tools (Google Analytics, SEMrush, Ahrefs, etc.)
  • Excellent project management and communication skills
  • Ability to think strategically while executing tactically in a fast-paced environment

Apply