1

Conversion Rate Optimisation Jobs in Tennessee (NOW HIRING)

Deep understanding of sales funnels (MQL/SQL workflows), conversion rate optimization, UX/UI principles, digital marketing, and Agile product delivery. * Advanced proficiency in Web CMS (Sitecore ...

Improved conversion rates from content visitors to known leads and subscribers * Increased SEO/AEO visibility, organic traffic, priority keyword rankings, and content discoverability * Consistent ...

Improved conversion rates from content visitors to known leads and subscribers * Increased SEO/AEO visibility, organic traffic, priority keyword rankings, and content discoverability * Consistent ...

... and customer conversion rates. Collaborate with Data Science and Analytics teams to enhance ... Proven experience managing and optimizing large-scale digital advertising budgets. Deep expertise ...

... and customer conversion rates. Collaborate with Data Science and Analytics teams to enhance ... Proven experience managing and optimizing large-scale digital advertising budgets. Deep expertise ...

Senior Paid Social Specialist

Nashville, TN · On-site

$75K - $93K/yr

... and customer conversion rates. Collaborate with Data Science and Analytics teams to enhance ... Proven experience managing and optimizing large-scale digital advertising budgets. Deep expertise ...

Senior Paid Social Specialist

Knoxville, TN · On-site

$74K - $92K/yr

... and customer conversion rates. Collaborate with Data Science and Analytics teams to enhance ... Proven experience managing and optimizing large-scale digital advertising budgets. Deep expertise ...

next page

Showing results 1-20

Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Tennessee? For Conversion Rate Optimisation jobs in Tennessee, the most frequently searched job titles are:
Infographic showing various Conversion Rate Optimisation job openings in Tennessee as of June 2026, with employment types broken down into 4% As Needed, 84% Full Time, 8% Part Time, and 4% Nights. Highlights an 90% Physical, 5% Hybrid, and 5% Remote job distribution.
Manager, Residential Web & eCommerce

Manager, Residential Web & eCommerce

Rentokil

Memphis, TN • Remote

$103K - $134K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 6 days ago


Key responsibilities

  • Own end-to-end website performance and partner with cross-functional teams to design, test, and scale customer journeys that increase sales and appointment bookings.

  • Define business requirements, manage and prioritize the website product backlog, and participate in Agile ceremonies.

  • Oversee the digital experience platform ecosystem and collaborate with IT to optimize integrations with backend systems.


Rentokil rating

7.0

Company rating: 7.0 out of 10

Based on 117 frontline employees who took The Breakroom Quiz

14th of 33 rated pest control companies


Job description

Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period!

For more information about our benefits, see below!

We are proud to be a member of the Rentokil family of companies, the global leader in Pest Control and other services across more than 90 countries. We pride ourselves on being a trusted partner to many of the world's leading brands and serve consumer and business customers across multiple industries. We are extremely proud of our legacy of excellence and constantly work to fulfill our mission to "protect people, enhance lives, and preserve the planet."

Job Summary

Responsible for delivering the overall digital strategy for the residential web ecosystem, led by Terminix.com and affiliated brand websites, through the optimization of customer acquisition, lead generation, e-commerce, and self-service experiences. Drives execution of strategic initiatives that improve online revenue, conversion performance, customer engagement, and business growth while ensuring alignment with broader marketing, technology, and customer experience objectives.

This role serves as the primary business owner for the residential website experience and is responsible for translating business objectives into digital solutions that improve customer acquisition, Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), appointment bookings, online sales, and overall conversion performance.

 

Principal Duties and Responsibilities

  • Own end-to-end website performance. Partner with UX, CRO, SEO, and Paid Media teams to design, test, and scale seamless customer journeys that increase sales and appointment bookings.

  • Define business requirements, user stories, and acceptance criteria. Manage and prioritize the website product backlog and actively participate in Program Increment (PI) planning and Agile ceremonies.

  • Oversee the digital experience platform ecosystem (Sitecore, GA4, Figma, and A/B testing tools). 

  • Collaborate with IT to optimize integrations with backend customer data platforms, pricing engines, and scheduling systems.

  • Monitor web KPIs and customer behavior analytics. Translate data into actionable insights and executive-level presentations to fund and prioritize growth initiatives.

  • Lead, coach, and develop Website Administrators. 

  • Establish web governance frameworks, manage external agency/vendor relationships, and oversee operational readiness for new digital rollouts.

Required Experience

  • 5+ years managing enterprise e-commerce, lead-generation, or digital product platforms with a proven track record of driving revenue growth.

  • Deep understanding of sales funnels (MQL/SQL workflows), conversion rate optimization, UX/UI principles, digital marketing, and Agile product delivery.

  • Advanced proficiency in Web CMS (Sitecore preferred), Google Analytics 4 (GA4), Figma, and data integration environments (scheduling, lead routing, product catalogs).

  • Familiarity with Agentic/Generative AI and AI-powered customer engagement tools to support personalization, automated workflows, and self-service optimization.

Required Leadership Traits and Characteristics

  • Ability to effectively manage, lead, and inspire

  • Communication skills to keep leadership aware of and involved with key decisions, roadblocks, and accomplishments

  • Desire to take ownership of the KPIs and manage progress against them

  • A strategic thinker with strong commercial acumen who connects digital investments to measurable ROI.

  • Exceptional stakeholder management skills with the ability to influence cross-functional teams and navigate fast-paced, ambiguous environments.

  • A self-motivated leader with a strong sense of ownership over business outcomes.

 

Formal Education, Qualifications or Training

  • Bachelor’s degree in Marketing, Business Administration, Digital Commerce, Information Systems, Communications, Computer Science, or a related field required. Master's degree or advanced business, marketing, or technology education preferred.

No sponsorship or OPT available

Base Pay Range $103,500 - $134,600/ year

 

While starting pay falls within the given range, it can vary based on factors like geographic location, skills, education, and experience. Total earnings may also be affected by overtime, incentives, commissions, performance, and route assignment (where applicable).

#LI-Remote

Why Choose Us?
A career with the Rentokil family of companies can be a professional trajectory filled with opportunity. We pride ourselves on being a world-class team that rewards high performance, and we love to promote from within. We offer competitive pay and many of our roles offer performance incentives.
Below you'll find information about some of what we have to offer. All Full-Time Colleagues qualify for the following and Part-Time Colleagues qualify for most benefits after they meet certain criteria.
Click here to read more about our Total Rewards Program which includes: 
Professional and Personal Growth

  • Multiple avenues to grow your career 

  • Training and development programs available

  • Tuition Reimbursement benefits (for FT Colleagues)


Health and Wellness

  • Full-time colleagues are eligible to begin enrollment immediately upon hire with benefits starting on day 1

  • Health benefits including Medical, Dental, Vision, Disability, and Life Insurance plus much more


Savings and Retirement

  • 401(k) retirement plan with company-matching contributions 

Work-Life Balance

  • Vacation days & sick days

  • Company-paid holidays & floating holidays

  • A company mindset that prioritizes health, safety, and flexibility


We are looking for individuals who want to make a difference where our customers live and work.  Is that you?
 

This company is a Drug Free workplace.

Rentokil is committed to complying with all Federal, State, and local laws related to the employment of qualified individuals with disabilities.

California residents click here to review your privacy rights.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

By applying to this job, you agree to receive initial texts from systems used on behalf of Rentokil North America, Inc., possibly including Workday, Loop, and HireVue. These systems utilize text messages to communicate with you throughout the application, interview, and pre-hire processes. You can set your communication preferences or opt out of text messages from each system at any time following the initial message. Message and data rates may apply.


What Rentokil employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Rentokil logo

About Rentokil

Sourced by ZipRecruiter

Rentokil is the most recognised commercial pest control brand in the world, offering a greater global reach than any other. We provide innovative services and solutions in over 80 countries across 1,800 local branches, employing over 19,000 qualified pest control specialists Our mission is to protect people and enhance lives by providing pest control services that ensure public health and protect the environment through energy efficient and sustainable solutions. We offer a complete range of services for commercial and residential properties, including common pests such as rodents, flies, stored product insects, biting insects and birds to other kinds of wildlife. Driven by customer-centric innovation, our pest control solutions incorporate both preventative and responsive strategies to enhance protection for your business sector through a consistent, continuous pest management programme.

Industry

Environmental quality programs administration

Company size

10,000+ Employees

Headquarters location

Reading, PA, US

Social media