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Conversion Manager Jobs in Orem, UT (NOW HIRING)

AlterMe

Lifecycle Marketing Manager

Lehi, UT · On-site

We're hiring a Lifecycle Marketing Manager to own how we communicate with leads and customers from ... Lift conversion rates without lifting CAC. * E-commerce revenue. Build the automated and triggered ...

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Conversion Manager information

What are the key skills and qualifications needed to thrive as a Conversion Manager, and why are they important?

To thrive as a Conversion Manager, you need strong analytical skills, experience with conversion rate optimization (CRO), and a background in digital marketing or related fields. Familiarity with A/B testing platforms, web analytics tools like Google Analytics, and CRO certifications are commonly required. Exceptional communication, creativity, and project management skills help in collaborating with teams and driving innovative solutions. These competencies are vital for maximizing website performance, improving user experience, and achieving business growth targets.

How does a Conversion Manager typically collaborate with marketing and product teams to optimize user experience?

A Conversion Manager works closely with both marketing and product teams to analyze user behavior, identify drop-off points, and recommend improvements to increase conversion rates. This often involves sharing insights from A/B tests, aligning on messaging strategies, and coordinating website or app updates. Regular cross-functional meetings and data sharing are essential to ensure everyone is working toward common goals. By fostering open communication, Conversion Managers help bridge the gap between technical development and marketing initiatives for optimal user experience.

What are Conversion Managers?

Conversion Managers are professionals responsible for optimizing a business’s website or digital campaigns to increase the percentage of visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and implement strategies to improve conversion rates. Their role involves close collaboration with marketing, design, and development teams to ensure that user experience and messaging are aligned with business goals. Conversion Managers often use data analytics and user feedback to inform their decisions and measure the effectiveness of their efforts.

What is the difference between Conversion Manager vs Digital Marketing Specialist?

AspectConversion ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; experience in conversion optimization toolsBachelor's in Marketing, Communications, or related; proficiency in digital channels
Work EnvironmentCollaborates with marketing, design, and analytics teams to optimize user journeysDevelops and executes digital campaigns across platforms like social media, email, and search
Employer & Industry UsageCommon in e-commerce, SaaS, and online servicesUsed across various industries for online brand promotion and lead generation

The Conversion Manager focuses on improving website or app conversion rates through data analysis and user experience enhancements. In contrast, the Digital Marketing Specialist manages digital campaigns to attract and engage audiences. Both roles require marketing knowledge but differ in their primary objectives and daily tasks.

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What cities near Orem, UT are hiring for Conversion Manager jobs? Cities near Orem, UT with the most Conversion Manager job openings:
Conversion Manager jobs near you

Product Manager - EV Charging

Power Innovations International

American Fork, UT • On-site

Full-time

Posted 19 days ago

Job description

Salary:

This position will provide leadership of the EV Charging & Power Conversion product line for Power Innovations International (Pii). Included is managing the revenue and margin of the product line along with the new product development roadmap and its execution. This role will manage the existing hardware and embedded firmware, formulate and implement the product line strategy, marketing plans and profitable growth programs for Piis Power Conversion, Uni-Directional & Bi-Directional EV Chargers and other associated assemblies using Piis Power Conversion. Involved with business development activities for Power Conversion.


  • Manage the sales, margin, product roadmap/life cycle and operational footprint of Piis EV Chargers and Power Conversion, inclusive of hardware and firmware.
  • Evaluate program financial viability and product family profitability, working closely with sales, application engineering, marketing and project management.
  • Gathers/Documents voice of customer and market knowledge to implement in new product development projects and matching Pii products to customer/market needs.
  • Coordinate with Marcom and Application Engineering to create and update sales team enablement/training along with helping a positive digital end-customer experience.
  • Maintain the Price List for EV Charging and Power Conversion products.
  • Manage the long term forecast (>6 month) forecast on EV Chargers and Power Conversion.
  • Perform competitive analysis and develop product competitive comparisons as needed.
  • Support higher power module strategy and Go To Market on Tower of Power/Low Voltage SST.
  • Provide guidance to Program Management office for NPI execution to drive sales and gross margin improvement.
  • Travel as required in position to gather VOC.
  • Provide application support of Piis EV Charging portfolio for Uni-Directional and Bi-Directional products.


Experience:


  • Five years relevant product management or application engineering experience in electrical industry
  • Knowledge of electrical systems applications, NEC code and relevant UL standards
  • Preferred two years experience in electric vehicle, energy storage or power conversion field