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Conversion Manager Jobs in Burr Ridge, IL (NOW HIRING)

Maersk

Conversion - Operations Support

Northlake, IL · On-site

Fulfillment & Logistics Operations Execution includes roles that manage and execute inventory, warehouse and fulfilment activities (planning and execution, distribution is covered by carrier ...

Follett Software, LLC

Senior Product Manager

Chicago, IL

$130K - $172K/yr

POSITION SUMMARY The Senior Product Manager, Titlewave owns the B2c ecommerce experience and conversion strategy for Titlewave, Follett Software's educator-focused digital marketplace serving ...

Maersk

Conversion - Warehouse Associate

Northlake, IL · On-site

$15.50 - $18.50/hr

Dependability - Follows instructions, responds to management direction; Keeps commitments; Commits to long hours of work when necessary to reach goals.. Qualifications To perform this job ...

Maersk

Conversion - Warehouse Associate

Melrose Park, IL · On-site

$15.50 - $18.50/hr

Dependability - Follows instructions, responds to management direction; Keeps commitments; Commits to long hours of work when necessary to reach goals.. Qualifications To perform this job ...

Maersk

Conversion - Warehouse Associate

Northlake, IL · On-site

$15.50 - $18.50/hr

Dependability - Follows instructions, responds to management direction; Keeps commitments; Commits to long hours of work when necessary to reach goals.. Qualifications To perform this job ...

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Conversion Manager information

What is a conversion manager?

Conversion Managers are professionals responsible for optimizing a business’s website or digital campaigns to increase the percentage of visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and implement strategies to improve conversion rates. Their role involves close collaboration with marketing, design, and development teams to ensure that user experience and messaging are aligned with business goals. Conversion Managers often use data analytics and user feedback to inform their decisions and measure the effectiveness of their efforts.

What skills and qualifications are needed to thrive as a conversion manager?

To thrive as a Conversion Manager, you need strong analytical skills, experience with conversion rate optimization (CRO), and a background in digital marketing or related fields. Familiarity with A/B testing platforms, web analytics tools like Google Analytics, and CRO certifications are commonly required. Exceptional communication, creativity, and project management skills help in collaborating with teams and driving innovative solutions. These competencies are vital for maximizing website performance, improving user experience, and achieving business growth targets.

How does a conversion manager typically collaborate with marketing and product teams to optimize user experience?

A Conversion Manager works closely with both marketing and product teams to analyze user behavior, identify drop-off points, and recommend improvements to increase conversion rates. This often involves sharing insights from A/B tests, aligning on messaging strategies, and coordinating website or app updates. Regular cross-functional meetings and data sharing are essential to ensure everyone is working toward common goals. By fostering open communication, Conversion Managers help bridge the gap between technical development and marketing initiatives for optimal user experience.

What is the difference between Conversion Manager vs Digital Marketing Specialist?

AspectConversion ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; experience in conversion optimization toolsBachelor's in Marketing, Communications, or related; proficiency in digital channels
Work EnvironmentCollaborates with marketing, design, and analytics teams to optimize user journeysDevelops and executes digital campaigns across platforms like social media, email, and search
Employer & Industry UsageCommon in e-commerce, SaaS, and online servicesUsed across various industries for online brand promotion and lead generation

The Conversion Manager focuses on improving website or app conversion rates through data analysis and user experience enhancements. In contrast, the Digital Marketing Specialist manages digital campaigns to attract and engage audiences. Both roles require marketing knowledge but differ in their primary objectives and daily tasks.

What job categories do people searching Conversion Manager jobs in Burr Ridge, IL look for?

The top searched job categories for Conversion Manager jobs in Burr Ridge, IL are:

What cities near Burr Ridge, IL are hiring for Conversion Manager jobs?

Cities near Burr Ridge, IL with the most Conversion Manager job openings:

Conversion Manager jobs near you

Search Engine Marketing Manager

Northern Safety Co., Inc.

Chicago, IL • On-site

$80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday

Key responsibilities

  • Own end-to-end paid search and intent-based strategy across multiple platforms to drive pipeline, revenue, and growth

  • Build, launch, and optimize campaigns to capture high-intent B2B demand and improve performance metrics

  • Manage keyword strategy, audience targeting, ad creatives, and landing page optimization to maximize ROI and conversions

Job description

POSITION SUMMARY
The Search Engine Marketing (SEM) Manager drives qualified pipeline, ecommerce revenue, and profitable growth through paid search and intent-based channels. This role owns strategy, execution, and optimization across platforms like Google Ads, Microsoft Advertising and LinkedIn focusing on capturing high-intent B2B demand and converting it into measurable outcomes across both lead generation and online sales.
Working across marketing, sales, and ecommerce, the SEM Manager builds full-funnel strategies aligned to complex B2B buying cycles-owning keywords, structure, bidding, ad copy, product feeds, and landing page alignment. This includes optimizing both lead-based conversions (RFQs, sign-ups) and transactional performance (AOV, conversion rate) to improve CPL, revenue, and ROAS.
Are you passionate about digital marketing, search strategy, and driving measurable growth? We're looking for a talented Search Engine Marketing Manager to join our team and lead high-impact SEM initiatives.
Applicants must have a solid 5 years' experience working for a product-based business handling search engine marketing to be considered for this role.
ESSENTIAL DUTIES AND RESPONSIBILITIES
  • Own end-to-end paid search and intent-based strategy across Google Ads, Microsoft Advertising, LinkedIn, and other paid channels to drive pipeline, ecommerce revenue, and profitable growth
  • Build, launch, and optimize campaigns across search, shopping, Performance Max, and LinkedIn paid programs to capture high-intent B2B demand
  • Manage keyword strategy, audience targeting, account structure, bidding, and budget allocation to maximize ROI and scale efficiently
  • Develop and test ad copy, creatives, and messaging aligned to B2B personas (procurement, operations) and product value propositions
  • Own product feed optimization (titles, attributes, taxonomy) to improve visibility and performance in shopping campaigns
  • Partner with ecommerce and UX teams to optimize landing pages and onsite conversion (CRO), including checkout and product detail pages
  • Drive both lead generation (RFQs, quote requests, account sign-ups) and transactional performance (conversion rate, AOV, revenue)
  • Monitor and optimize to key KPIs including CPL, ROAS, CAC, pipeline contribution, and revenue
  • Leverage audience targeting, remarketing, and account-based strategies to improve conversion rates across the funnel
  • Analyze performance data and translate insights into actionable recommendations for marketing, merchandising, and sales
  • Ensure accurate tracking and attribution across platforms (e.g., Google Analytics, CRM systems)
  • Collaborate with sales and marketing teams to align SEM and LinkedIn strategies with campaigns, promotions, and ABM initiatives
  • Test and scale new opportunities (e.g., new channels, bid strategies, audience segments) to unlock incremental growth
  • Manage agency or vendor relationships as needed, ensuring performance accountability and continuous optimization
  • Provide regular reporting and executive-ready insights on performance, trends, and growth opportunities

EDUCATION, QUALIFICATIONS, SKILLS & ABILITIES
  • Bachelor's degree in marketing, Business, Analytics, Computer Science, or related field required; advanced degree a plus
  • 5-8+ years of hands-on experience working in a product-based business in paid search / performance marketing within B2B and ecommerce environments
  • Proven success managing and scaling campaigns in Google Ads, Microsoft Advertising, and LinkedIn
  • Experience driving both lead generation (RFQs, forms) and ecommerce outcomes (revenue, conversion rate, AOV)
  • Strong experience integrating media performance with CRM platforms (e.g., HubSpot, Salesforce) to measure pipeline and revenue impact
  • Advanced expertise in SEM strategy, keyword architecture, bidding algorithms, and audience targeting across search and paid social
  • Deep analytical skillset with ability to manipulate and analyze large datasets (Excel, SQL preferred; experience with BI tools)
  • Strong understanding of attribution modeling, incrementality testing, and full-funnel performance measurement
  • Hands-on experience with tracking frameworks, tagging, and data pipelines (conversion tracking, pixels, offline conversions, APIs)
  • Proficiency in Google Analytics (GA4), including event-based tracking, funnel analysis, and audience segmentation
  • Ecommerce expertise including product feed optimization, shopping campaigns, and conversion rate optimization
  • Ability to connect media performance to business outcomes (CPL, CAC, ROAS, pipeline, revenue) and optimize accordingly
  • Experience with A/B testing, experimentation frameworks, and continuous optimization methodologies
  • Strong understanding of B2B buying behavior, long sales cycles, and account-based marketing (ABM) strategies
  • Excellent problem-solving skills with a bias toward data-driven decision making and continuous improvement
  • Effective cross-functional collaboration with marketing, sales, ecommerce, and data/engineering teams

Position Location: The role can be filled either hybrid schedule in Columbus, OH or remote in the vicinity of either Chicago, IL or Charlotte, NC.
Starting Pay: $80,000/yr.
Pay is based on several factors which vary based on position. These include labor markets and, in some instances, may include education, skills, work experience and certifications. You may also be eligible to participate in an annual incentive bonus. An incentive bonus, if any, depends on various factors such as organizational performance.
The Würth Difference:
  • Proactive supply chain solutions customized to your business, your industry
  • Industrial products and services delivered with prompt, personal attention
  • Inventory management solutions that keep your production line moving smoothly
  • Complete program support from initial design, to implementation, training, to ongoing analysis

Why Würth:
  • Health benefits and programs - medical, vision, dental, life insurance and more
  • Maternity/Paternal leave after 1 year of service
  • Tuition Reimbursement eligible after 1 year of service
  • Additional benefits 401(k), short term disability, long term disability
  • Paid Time Off, accrued per pay period, additional day earned per year of service
  • 10 paid holidays

FIND OUT MORE ABOUT OUR COMPANY CULTURE:
    • LinkedIn - https://www.linkedin.com/company/wurthnsi
    • Facebook - https://www.facebook.com/WurthNSI

EEOC STATEMENT:
Würth MRO, Safety & Metalworking Division is an Equal Opportunity Employer. We do not discriminate based on an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, genetic trait or predisposition, carrier status, citizenship, veteran or military status, and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. Wurth will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state, and local laws.
#LI-ES1
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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