1

Content Strategist Jobs in Rochester, NY (NOW HIRING)

Sports Content Creator

Rochester, NY · On-site

$16.50 - $18/hr

WROC/RochesterFirst is hiring a Sports Content Creator to join our award-winning team. With the credibility and strength of our 75-year trusted brand, WROC/RochesterFirst is Rochester, NY's universal ...

Paid Search Strategist

Rochester, NY · On-site

$49K - $72K/yr

... speaking content QUALIFICATIONS Required: • Bachelor's degree in Marketing, Advertising ... with strategic planning and applied experience of bringing plans to execution. • Proven track ...

New

Skilled at teaching social media profile creation, content strategy, and online safety practices. Guides students through optimizing LinkedIn profiles for professional networking, creating engaging ...

Digital Media Tutor

Rochester, NY · Remote

$18 - $40/hr

Deep knowledge of digital content creation, social media strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques.

Digital Marketing Strategist

Rochester, NY · On-site +1

$79K - $124K/yr

Overview The Digital Marketing Strategist supports the development and execution of digital campaigns. This role collaborates closely with cross-functional teams across marketing and sales operations ...

Advanced knowledge of SEO/SEM best practices and content strategy, including technical SEO, on-page and off-page optimization, and keyword research. * Strong analytical skills with the ability to ...

Advanced knowledge of SEO/SEM best practices and content strategy, including technical SEO, on-page and off-page optimization, and keyword research. * Strong analytical skills with the ability to ...

Showing results 41-60

Content Strategist information

See Rochester, NY salary details

$16

$44

$74

How much do content strategist jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for content strategist in Rochester, NY is $44.39, according to ZipRecruiter salary data. Most workers in this role earn between $34.13 and $52.16 per hour, depending on experience, location, and employer.

What is a content strategist?

As a content strategist, you work with an organization’s marketing team to create compelling content for print and online media. Your job duties include developing a content strategy, overseeing team members, and creating new promotional material. The goal is to shape your company’s public brand image in a favorable light. You regularly use social media and search engine marketing to develop effective digital content and drive online traffic. Positions are available at private organizations and advertising agencies. Another option is freelancing or consulting.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists work closely with various teams such as marketing, design, product, and sales to ensure consistent messaging and effective content delivery. They often participate in cross-functional meetings to gather insights, align content goals with business objectives, and integrate feedback into content planning. This collaboration helps ensure that content supports broader company initiatives and resonates with target audiences, making strong communication and project management skills essential in this role.

What is the average salary of a content strategist?

The average salary of a content strategist varies by experience and location but typically ranges from $60,000 to $100,000 annually in the United States. Entry-level roles may start around $50,000, while experienced professionals with specialized skills can earn over $120,000.

What qualifications do you need to be a content strategist?

A content strategist typically needs a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include strong writing, editing, research abilities, and experience with content management systems and analytics tools. Professional experience in content creation or digital marketing is often required or preferred.

What are the key skills and qualifications needed to thrive as a content strategist, and why are they important?

To thrive as a Content Strategist, you need expertise in content creation, SEO, editorial planning, and a background in communications or marketing. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and SEO platforms such as SEMrush or Ahrefs is typically required. Strong soft skills include creativity, strategic thinking, and collaborative communication to align content with business goals. These skills ensure that content effectively engages audiences, supports brand objectives, and drives measurable results.

What does a content strategist do?

A Content Strategist is responsible for planning, developing, and managing content to meet a company's business goals. They analyze target audiences, create content plans, and ensure that all content aligns with the brand's voice and objectives. Content Strategists work closely with writers, designers, and marketers to produce effective and engaging content across various platforms. Their work helps drive traffic, engagement, and conversions for the organization.

What is the difference between Content Strategist vs Content Marketing Manager?

AspectContent StrategistContent Marketing Manager
Primary FocusDeveloping content plans and strategies to align with brand goalsExecuting marketing campaigns and managing content distribution
Skills & CredentialsContent creation, SEO, analytics, strategic planningContent creation, marketing tactics, campaign management
Work EnvironmentCollaborates with content teams, marketing, and designLeads marketing campaigns, manages content teams
Industry UsageUsed across digital, media, and corporate sectorsPrimarily in marketing and advertising industries

The main difference is that a Content Strategist focuses on planning and developing content strategies to meet organizational goals, while a Content Marketing Manager handles the execution and promotion of content to drive marketing results. Both roles require strong content and SEO skills but differ in scope and responsibilities.

What are popular job titles related to Content Strategist jobs in Rochester, NY? For Content Strategist jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Content Strategist jobs in Rochester, NY look for? The top searched job categories for Content Strategist jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Content Strategist jobs? Cities near Rochester, NY with the most Content Strategist job openings:
Infographic showing various Content Strategist job openings in Rochester, NY as of August 2026, with employment types broken down into 1% Internship, 72% Full Time, 22% Part Time, 1% Temporary, and 4% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $92,339 per year, or $44.4 per hour.

2026 Technical Content Specialist - Photonics (R17986)

MKS

Spencerport, NY • On-site, Remote

$38.46 - $57.69/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 29 days ago


MKS Inc. rating

9.5

Company rating: 9.5 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

R17986 Technical Content Specialist – Photonics

A Day in Your Life at MKS

As a Technical Content Specialist - Photonics at MKS, you will collaborate closely with Product Management, Engineering, Sales, and Corporate Marketing to create highquality, technically accurate content that showcases our photonics solutions and supports customer understanding. You will be responsible for developing engaging technical materials that help communicate the value, performance, and applications of our products. This onsite role is based at our Irvine, California facility, and you will report to the Senior Manager, Technical Content Marketing within the Strategic Marketing organization.

You Will Make an Impact By:

  • Developing clear, accurate, and compelling technical content such as application notes, product descriptions, white papers, technical guides, and educational resources.

  • Partnering with engineers, scientists, and product managers to gather technical insights and translate them into customerfocused messaging.

  • Supporting content needs for product launches, marketing campaigns, and lifecycle materials across multiple channels.

  • Ensuring all content aligns with brand standards, technical accuracy, and regulatory or compliance guidelines.

  • Helping maintain content libraries and documentation processes for version control, consistency, and crossfunctional accessibility.

  • Collaborating with the marketing and creative teams to support multimedia content such as diagrams, videos, and animations.

  • Using analytics and stakeholder feedback to refine and improve content effectiveness over time.

Skills You Bring:

  • Bachelor’s degree in Engineering, Physics, Optics, Photonics, or a related technical field.

  • 2–4 years of relevant experience in technical writing, content development, or technical marketing within photonics, optics, lasers, or other hightechnology sectors.

  • Strong ability to convert complex technical information into clear, engaging content for both technical and nontechnical audiences.

  • Experience collaborating with technical subjectmatter experts and crossfunctional teams.

  • Proficiency with content management systems, digital marketing tools, and basic analytics platforms.

  • Excellent written communication skills, attention to detail, and ability to manage multiple projects simultaneously.

Preferred Skills:

  • Advanced degree (MS or PhD) in Photonics, Physics, Engineering, or a closely related discipline.

  • Handson experience working with photonics systems, optics setups, lasers, or related instrumentation.

  • Familiarity with visual content development (diagrams, schematics, or basic multimedia editing).

  • Experience supporting product launches or global marketing campaigns.

  • Understanding of SEO and digital content best practices.

  • Strong organizational and projecttracking skills in a fastpaced, matrixed environment.

Physical Demands and Working Conditions:

  • Standard office environment with extended periods of computer use.

  • Occasional travel to trade shows, internal sites, or customer locations may be required.

  • Ability to participate in meetings, interviews, and collaborative workshops across global teams.

While Irvine, CA is the preferred location for this position, we are open to considering candidates based in Beaverton, OR or Rochester, NY.

This position offers flexibility to work 3 days per week onsite and 2 days from your home office.

We are interested in a qualified candidate who is eligible to work in the United States. However, we will not be sponsoring work visas for this position, at this time. 

Compensation and Benefits:  

Salary Pay Range: $80,000 - $120,000 per year. This range is a good faith estimate of the expected salary range for this position, based on a wide range of factors including qualifications, experience and training, operational and business needs and other considerations permitted by law.   

 Bonus: This position is eligible for a discretionary annual bonus, in an amount to be determined by MKS [or as applicable]. 

 Benefits: MKS offers a comprehensive benefits package, including health insurance coverage (medical, dental and vision), 401(k) with company match, life and disability insurance, 11 paid holidays, sick time, 15 paid vacation days, [6 weeks fully paid] parental leave, adoption assistance and tuition reimbursement [and for participation in any stock programs, signing bonus, etc.].

MKS is an equal opportunity employer, including disability, veteran status and all categories protected by law. Please review our EOE statements for additional details. MKS is generally only hiring candidates who reside in states where we are registered to do business.

MKS will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act for Employers. 

#LI-EKI

Globally, our policy is to recruit individuals from wide and diverse backgrounds. However, certain positions require access to controlled goods and technologies subject to the International Traffic in Arms Regulations (ITAR) or Export Administration Regulations (EAR). Applicants for these positions may need to be “U.S. persons.” “U.S. persons” are generally defined as U.S. citizens, noncitizen nationals, lawful permanent residents (or, green card holders), individuals granted asylum, and individuals admitted as refugees.

MKS Inc. and its affiliates and subsidiaries (“MKS”) is an affirmative action and equal opportunity employer: diverse candidates are encouraged to apply. We win as a team and are committed to recruiting and hiring qualified applicants regardless of race, color, national origin, sex (including pregnancy and pregnancy-related conditions), religion, age, ancestry, physical or mental disability or handicap, marital status, membership in the uniformed services, veteran status, sexual orientation, gender identity or expression, genetic information, or any other category protected by applicable law. Hiring decisions are based on merit, qualifications and business needs. We conduct background checks and drug screens, in accordance with applicable law and company policies.  MKS is generally only hiring candidates who reside in states where we are registered to do business.

MKS is committed to working with and providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation during the application or interview process due to a disability, please contact us at: accommodationsatMKS@mksinst.com .

If applying for a specific job, please include the requisition number (ex: RXXXX), the title and location of the role


What MKS Inc. employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


MKS logo

About MKS

Sourced by ZipRecruiter

Industry

Software development

Company size

11 - 50 Employees

Headquarters location

King of Prussia, PA, US

Year founded

1987