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Content Programming Specialist Jobs (NOW HIRING)

Pearson

$60 - $80/hr

As a Specialist, Content Developer (English Language Arts) within the Asset Creation team, you will work as both a content and assessment expert to develop K-12 assessments for our state and district ...

WHYY

Marketing Specialist

State College, PA · On-site

The Marketing Specialist develops and executes marketing and communications initiatives that ... Collaborate with content, programming, development, education, community engagement, and other ...

WHYY Inc

Marketing Specialist

State College, PA · On-site

The Marketing Specialist develops and executes marketing and communications initiatives that ... Collaborate with content, programming, development, education, community engagement, and other ...

WHYY INC

Marketing Specialist

State College, PA · On-site

The Marketing Specialist develops and executes marketing and communications initiatives that ... Collaborate with content, programming, development, education, community engagement, and other ...

WHYY

The Marketing Specialist develops and executes marketing and communications initiatives that ... Collaborate with content, programming, development, education, community engagement, and other ...

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Content Programming Specialist information

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$12

$31

$55

How much do content programming specialist jobs pay per hour?

As of Sep 10, 2026, the average hourly pay for content programming specialist in the United States is $31.28, according to ZipRecruiter salary data. Most workers in this role earn between $22.12 and $35.58 per hour, depending on experience, location, and employer.

What is a content programming specialist?

A Content Programming Specialist is a professional responsible for curating, scheduling, and managing digital content across various platforms such as streaming services, websites, or social media. They analyze audience data and trends to decide what content should be featured, when it should be released, and how it should be promoted to maximize engagement and reach. Their role often involves close collaboration with marketing, editorial, and production teams. Content Programming Specialists ensure that the right content reaches the right audience at the optimal time, aligning with strategic goals and user interests.

What are the key skills and qualifications needed to thrive as a content programming specialist?

To thrive as a Content Programming Specialist, you need expertise in content strategy, data analysis, and a solid understanding of audience engagement, usually supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and scheduling platforms is typically required. Strong organizational skills, creativity, and effective collaboration are important soft skills for excelling in this role. These skills ensure that content is curated, scheduled, and optimized to maximize audience reach and business objectives.

How does a content programming specialist typically collaborate with other departments to optimize content performance?

Content Programming Specialists frequently work cross-functionally with marketing, analytics, and production teams to ensure content is effectively scheduled and promoted. They analyze audience data and feedback to adjust programming strategies, working closely with analytics teams to interpret trends. Regular meetings with marketing and creative teams help align content releases with campaigns and brand objectives. This collaborative environment ensures that content is timely, relevant, and reaches the right audiences, maximizing engagement and impact.

What is the difference between Content Programming Specialist vs Content Producer?

AspectContent Programming SpecialistContent Producer
Primary FocusCurating, scheduling, and managing content for platformsCreating, developing, and producing content
Skills & CertificationsKnowledge of content management systems, editing, and scheduling toolsWriting, editing, multimedia production skills
Work EnvironmentMedia companies, streaming services, digital platformsMedia outlets, production studios, digital agencies
Industry UsageCommonly used in broadcasting, streaming, and digital mediaUsed across media, advertising, and entertainment industries

The main difference is that a Content Programming Specialist focuses on managing and scheduling content to ensure it aligns with platform strategies, while a Content Producer is responsible for creating and producing the actual content. Both roles often collaborate but serve distinct functions within media and digital industries.

What states have the most Content Programming Specialist jobs?

States with the most job openings for Content Programming Specialist jobs include:

What are popular job titles related to Content Programming Specialist jobs?

For Content Programming Specialist jobs, the most frequently searched job titles are:

Content Programming Specialist jobs near you
Infographic showing various Content Programming Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $65,053 per year, or $31.3 per hour.

Director, Programming & Independent Productions - RMPBS, RMPBS+

Denver, CO • On-site

Rocky Mountain Public Media
See more jobs at Rocky Mountain Public Mediaexternal

$105K - $135K/yr

Full-time

Posted 17 days ago

Key responsibilities

  • Lead the strategic development, curation, and execution of programming content across broadcast and digital platforms.

  • Oversee program acquisitions, manage original production partnerships, and connect local production partners with distribution opportunities.

  • Supervise the Programming team, manage departmental budget, and collaborate with cross-departmental teams to promote content and ensure broadcast quality.

Job description

Director, Programming & Independent Productions - RMPBS, RMPBS+
Denver, CO
Rocky Mountain Public Media, Inc. (RMPM) is the parent company of Rocky Mountain PBS, KUVO Jazz, and The Drop. Over a million Coloradans turn to Rocky Mountain PBS, KUVO Jazz, and The Drop to discover provocative and inspiring local, national, and international programming; find diverse viewpoints; score front row center seats to world-class performances; and experience lifelong learning opportunities every month.
Director, Programming & Independent Productions - RMPBS, RMPBS+ leads the strategic development, curation, and execution of content across local linear broadcast and digital streaming platforms. They oversee program acquisitions, manage original production partnerships, align content with audience needs, and ensure broadcasts comply with FCC, educational and public media standards. This role focuses on pipeline development and long-term strategic value (including revenue potential) rather than day-to-day programming or production execution.
Rocky Mountain Public Media is centered around a "friendship business model" - organizing content, revenue, and relationships around depth and reciprocity with our friends, investing in relationships rather than transactions. The Director plays a central role in shaping content and partnerships that deepen those relationships.
This role reports to the Chief Experience Officer.
Essential Duties & Responsibilities
  • Programming Strategy:
    • Set the overall broadcast and digital streaming strategy for RMPBS. Determine schedules. Analyze audience data, demographics, and trends to maximize viewership and digital streaming engagement.
    • Develop cohesive strategy to promote local and national content across social channels, newsletters, and across departments and brands when appropriate.
    • Synthesize and communicate critical audience data and trends, including ratings, viewership, and performance metrics, to internal stakeholders to inform programming decisions, schedule optimization, and organizational strategic planning.
  • Independent Production Partnerships:
    • Lead the creative process for independent production partnerships that deliver original content to RMPBS audiences across broadcast and streaming platforms.
    • Work closely with producers and on-air talent to guide storytelling and production values and connect partners with tools and resources to help support the successful funding and completion of projects.
    • Connect independent production partners with national distribution opportunities to elevate their work. Establish governance for programming decisions.
    • Build external partnerships that expand audience and community impact. Build and manage relationships with festivals, creators, and institutions to source new content and partnership opportunities.
  • Content Acquisition & Curation:
    • Lead strategy on selecting and licensing local, national and international programs for RMPBS to meet audience needs. Ensure proper legal clearances and appropriate contract negotiations.
    • Build and maintain relationships with distributors, producers, and content providers to expand programming opportunities.
    • Assess content opportunities based on audience relevance, strategic value, and platform performance.
  • Team Management:
    • Supervise Programming team (currently: Programming Manager, Independent Programming Specialist, Assistant Manager of Programming, Technical Programming Specialist) alongside managing relationships with key vendors and partners.
    • Oversee hiring, training, and performance evaluations for the Programming Department.
    • Lead continuous improvement across programming operations and creative direction.
  • Budgeting and Operations:
    • Develop and manage departmental budget, allocate resources and capacity effectively.
    • Collaborate with RMPM's philanthropy team to develop grant programs to support independent productions.
    • Collaborate with Membership to design revenue-generating fundraising schedules, balancing financial outcomes with audience experience and brand integrity.
  • Cross-Departmental Collaboration:
    • Partner with Marketing, Journalism, Membership, Traffic, Technology and Content Teams to promote content, seed collaborative opportunities internally and externally, and ensure technical broadcast and digital streaming quality to ensure a great experience for RMPM's friends.
    • Identify key programming opportunities and initiatives that warrant promotional support across platforms and extend to live events.
    • Lead cross-functional meetings on programming strategy, promotion, local content planning, and independent productions. Foster collaboration among departments to ensure consistency in programming priorities, branding, and audience engagement strategies.
    • Maintain and distribute an editorial calendar to denote key programming initiatives and integration with RMPM tentpoles.
    • Collaborate with Marketing to develop and implement on-air promotions and thematic campaigns.

Qualifications of Position
Education and Experience: Bachelor's degree required. At least 5-7 years of experience in media production and/or content management. Experience with PBS programming strongly preferred. Management experience required.
Production Experience: Hands-on experience in field production or the development and production of original content, with fluency in production workflows, budgets, and timelines. This experience is essential for effectively liaising with local producers and creative partners, guiding storytelling and production values, and helping projects move from concept to completion.
Editorial Judgment: Strong editorial skills, journalistic integrity, and an understanding of public broadcasting values, ethics, and FCC broadcast regulations.
Leadership: Proven ability to build and lead creative teams, develop talent, manage tight deadlines, and troubleshoot broadcast and scheduling issues.
Audience Analytics: Proficiency in using audience measurement tools and reports (Nielsen, Google Analytics, DOMO, etc.) to inform programming decisions. Desire to root data and decisions in a community-feedback loop to meet explicit audience needs and engage in ongoing dialogue with our friends.
Don't meet every single requirement? Studies have shown that women and/or people of color are less likely to apply to a job unless they meet every qualification. We're committed to building a diverse, inclusive, and authentic workforce. If you're excited about this role, feel a passion for our mission, this feels like it could be your dream job, but your previous experience doesn't align perfectly with every qualification, we encourage you to apply!
PROCEDURE FOR APPLICATION:
Persons interested in this position must apply at www.rmpbs.org/jobs. Please submit the following items:
  1. A cover letter detailing how the applicant's qualifications fit the needs of RMPM and information on how the applicant found out about the job opening.
  2. A resume detailing education, training, and employment experience.

Position will be posted at www.rmpbs.org/jobs until filled. No phone calls please. KRMA-TV/KTSC-TV/KRMJ-TV/KRMU-TV/KRMZ-TV and KUVO-FM/KVJZ-FM are licensed to and operated by Rocky Mountain Public Media, Inc. as non-commercial public television and radio.
EEO Statement
Rocky Mountain Public Media embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. As such, Rocky Mountain Public Media does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

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