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Content Optimization Manager Jobs in Illinois (NOW HIRING)

Structure content for LLM ingestion, including entity optimization, semantic markup, schema.org ... Report on program status to Account Manager or client team. * Support Account team on client calls ...

Structure content for LLM ingestion, including entity optimization, semantic markup, schema.org ... Report on program status to Account Manager or client team. * Support Account team on client calls ...

... optimizing content across digital channels. This role is responsible for bringing campaigns and ... Regularly sync with Digital Assets Manager to ensure all appropriate visual content is uploaded and ...

Be Seen First

Develop and manage SEO-driven content plans, editorial calendars, and content workflows that support organic growth and lead-generation objectives. * Optimize content to be cited and surfaced in AI ...

New

Develop and manage SEO-driven content plans, editorial calendars, and content workflows that support organic growth and lead-generation objectives. * Optimize content to be cited and surfaced in AI ...

Develop and manage SEO-driven content plans, editorial calendars, and content workflows that support organic growth and lead-generation objectives. * Optimize content to be cited and surfaced in AI ...

Content Marketing Manager

Chicago, IL · On-site

$132K - $165K/yr

Develop and manage multi-channel content programs including paid media content, landing pages ... Support SEO-driven growth initiatives in collaboration with the organic/SEO team. * Track and ...

... content to accelerate customer lifecycle journeys and fuel organic growth.Execute advanced SEO and ... Partner with cross-functional CRM leads and lifecycle writers to continuously deliver tailored ...

Support SEO strategy and execution for NA in partnership with internal and external partners to increase organic traffic and inbound engagement. * Identify content, keywords, and on-site enhancements ...

... content architecture, to AI search optimization, local market dominance, and brand authority ... Reporting to the SEO Manager, you will leverage advanced technical skills-from large-scale log ...

Showing results 41-60

Content Optimization Manager information

What are the key skills and qualifications needed to thrive as a content optimization manager, and why are they important?

To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.

What is the difference between Content Optimization Manager vs Content Strategist?

AspectContent Optimization ManagerContent Strategist
Primary FocusImproving content performance through SEO, keywords, and technical enhancementsDeveloping overall content plans, themes, and messaging strategies
Skills & CertificationsSEO certifications, analytics tools, content management systemsContent marketing, branding, audience analysis
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesContent teams, marketing departments, media agencies

While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.

What are some common challenges content optimization managers face when aligning content strategies with SEO goals?

Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.

What does a content optimization manager do?

A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.

What are the most commonly searched types of Content Optimization jobs in Illinois?

The most popular types of Content Optimization jobs in Illinois are:

What are popular job titles related to Content Optimization Manager jobs in Illinois?

For Content Optimization Manager jobs in Illinois, the most frequently searched job titles are:

What job categories do people searching Content Optimization Manager jobs in Illinois look for?

The top searched job categories for Content Optimization Manager jobs in Illinois are:

What cities in Illinois are hiring for Content Optimization Manager jobs?

Cities in Illinois with the most Content Optimization Manager job openings:

AI SEO Marketing Specialist

The Aspen Group

Chicago, IL • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago


Job description

The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories: dental care, urgent care, medical aesthetics, and animal health. Working in partnership with independent practice owners and clinicians, the team is united with a single purpose: to prove that healthcare can be better and smarter for everyone. TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and Lovet. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.
As a reflection of our current needs and planned growth we are very pleased to offer a new opportunity to join our dedicated team as a AI SEO Marketing Specialist.
Job Description:
We are looking for a strategic and data-driven AI SEO Marketing Specialist to lead organic search initiatives that drive patient acquisition and support sustainable growth. In this role, you will own SEO and AI search strategies end-to-end - from technical site health and local listing management to content optimization and performance analysis. You'll partner closely with Product, Engineering, and Content teams to embed search best practices across the organization and translate complex performance data into clear, actionable insights. This is an opportunity to make a measurable impact at the intersection of search, AI, and growth in a fast-moving healthcare environment.
AI/SEO/Optimization & Analysis
  • Lead SEO/AIO strategies to drive high-value patient acquisition and improve organic visibility across the website.
  • Conduct ongoing keyword and content gap analysis to uncover optimization opportunities and inform content development.
  • Analyze organic search performance to identify technical issues, ranking opportunities, and areas for improvement in site structure, content, and crawlability.
  • Monitor site health including indexation, crawl behavior, and the SEO impact of web tests or site changes and report actionable insights to stakeholders.
  • Partner with Product, Engineering, and Development teams to ensure SEO best practices are embedded from design through launch and that enhancements support long-term search performance.
  • Manage local listings and oversee testing, deployment, and scaling of AI-driven content strategies; maintain Local SEO hygiene across location profiles including accuracy, consistency, and completeness of business information; and support measurement of how location-level visibility and engagement signals contribute to the impact of broader location efforts.
  • Analyze website performance and user behavior using analytics tools to identify friction points, conversion drop-offs, and opportunities to optimize the user experience.

Growth Strategy & Impact Measurement
  • Evaluate how website and SEO initiatives contribute to broader growth and acquisition goals.
  • Quantify the business impact of testing, site changes, and new feature rollouts.
  • Identify patterns in user behavior that inform future growth opportunities.
  • Translate SEO and AI performance signals into clear, accessible insights that equip stakeholders with the context needed to support forward progress on organic growth goals
  • Track and communicate the performance of SEO and AI search initiatives - including rankings, visibility, and engagement trends - to guide ongoing optimization and demonstrate contribution to appointment growth.

Skills & Qualifications
  • 3-5 years of experience in SEO, digital marketing, or a related field, with demonstrated ability to manage and execute across multiple workstreams independently.
  • Solid understanding of technical SEO fundamentals including crawlability, indexation, site architecture, and schema markup.
  • Experience with Local SEO at scale, including multi-location listing management, citation hygiene, and Google Business Profile optimization.
  • Familiarity with AI search landscape developments (AI Overviews, SGE, AIO) and comfort applying AI prompting techniques to support content, research, and workflow efficiency.
  • Proficiency in SEMRush for keyword research, competitive analysis, and site auditing; Google Analytics and Google Search Console for performance analysis and opportunity identification.
  • Working knowledge of Contentful or a comparable CMS, with the ability to navigate content workflows and support SEO-aligned content updates.
  • Strong analytical and communication skills, with the ability to translate performance data into clear insights and actionable recommendations for cross-functional partners.
  • Comfortable working in a fast-paced, matrixed environment with the ability to manage competing priorities, meet deadlines, and collaborate effectively across teams.

Annual Salary Range: $75,000-$90,000/year, with a generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match.
If you are an applicant residing in California, please view our privacy policy here: https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees