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Content Manager Jobs in Rochester, MI (NOW HIRING)

Leverage AI tools - Use AI-assisted content and analytics tools to enhance efficiency and ... Manage external vendors - Oversees agencies, freelancers, media partners, and creative contractors.

Strong working knowledge of Microsoft SharePoint, document control systems, and content management platforms. * Experience managing software configurations, version control processes, and software ...

Strong working knowledge of Microsoft SharePoint, document control systems, and content management platforms. * Experience managing software configurations, version control processes, and software ...

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Content Manager information

See Rochester, MI salary details

$13

$35

$71

How much do content manager jobs pay per hour?

As of Aug 11, 2026, the average hourly pay for content manager in Rochester, MI is $35.81, according to ZipRecruiter salary data. Most workers in this role earn between $24.13 and $41.59 per hour, depending on experience, location, and employer.

What is a content manager?

A Content Manager is responsible for planning, creating, editing, and publishing content across various platforms to engage target audiences and support organizational goals. They often oversee a team of writers, designers, and other contributors, ensuring that all content aligns with brand guidelines and marketing strategies. Content Managers also analyze content performance and make data-driven decisions to improve engagement and reach.

What is the difference between Content Manager vs Content Strategist?

AspectContent ManagerContent Strategist
Primary FocusOverseeing content creation, editing, and publishing processesDeveloping overall content plans and long-term strategies
ResponsibilitiesManaging content teams, ensuring content quality, and maintaining schedulesResearching target audiences, setting content goals, and aligning content with brand strategy
Required SkillsContent management systems, editing, project managementMarket research, content planning, analytics
Work EnvironmentCollaborative teams, marketing or media companiesStrategic planning sessions, cross-department collaboration

While both roles focus on content, the Content Manager handles day-to-day content operations, whereas the Content Strategist focuses on creating and guiding the overall content strategy to meet business goals.

What are some common challenges content managers face in balancing creativity with brand consistency?

Content Managers often navigate the challenge of fostering creativity while ensuring that all content aligns with established brand guidelines and messaging. Striking this balance requires close collaboration with creative teams and regular communication with marketing or branding stakeholders. Additionally, Content Managers must stay updated on brand strategy changes and provide clear feedback to contributors to maintain consistency across all channels. Successfully managing this balance not only strengthens brand identity but also keeps content fresh and engaging.

What are the key skills and qualifications needed to thrive as a content manager, and why are they important?

To thrive as a Content Manager, you need strong writing, editing, and organizational skills supported by a background in communications, marketing, or journalism. Familiarity with content management systems (CMS), SEO tools, analytics platforms, and sometimes certifications like HubSpot Content Marketing are typically required. Creativity, attention to detail, and effective collaboration ensure high-quality, engaging content and smooth workflow within teams. These skills are vital for maintaining brand consistency, driving audience engagement, and meeting organizational goals.

What is a content manager?

A content manager, or a web content manager, creates and oversees content produced for a website. In most cases, they lead or collaborate with a marketing team to develop online material relevant to a site’s overall purpose. The content manager’s responsibilities often include creating, editing, posting, or updating content. This content is often in various media formats, like written pieces, videos, and photos.

What are the most commonly searched types of Content jobs in Rochester, MI? The most popular types of Content jobs in Rochester, MI are:
What are popular job titles related to Content Manager jobs in Rochester, MI? For Content Manager jobs in Rochester, MI, the most frequently searched job titles are:
What job categories do people searching Content Manager jobs in Rochester, MI look for? The top searched job categories for Content Manager jobs in Rochester, MI are:
What cities near Rochester, MI are hiring for Content Manager jobs? Cities near Rochester, MI with the most Content Manager job openings:
Infographic showing various Content Manager job openings in Rochester, MI as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, 1% Contract, and 1% Nights. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $74,494 per year, or $35.8 per hour.

Senior Writer and Content Strategist

Wayne State University

Detroit, MI • On-site

$68K/yr

Full-time

Re-posted 3 days ago


Wayne State University rating

7.6

Company rating: 7.6 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

288th of 617 rated colleges and universities


Job description

Senior Writer and Content Strategist
Wayne State University is searching for an experienced Senior Writer and Content Strategist at its Detroit campus location.
Wayne State is a premier, public, urban research university located in the heart of Detroit, Michigan where students from all backgrounds are offered a rich, high-quality education. Our deep-rooted commitment to excellence, collaboration, integrity, diversity and inclusion creates exceptional educational opportunities which prepare students for success in a global society.
Essential functions (job duties):
JobPurpose
Support effortsto create a variety of integrated fundraising initiatives, as well as informativeand inspiring messages that promote the mission, priorities, and values ofWayne State University. Develop partnerships with university leaders, fundraisingprofessionals and faculty to gain an understanding of impactful projects andprograms throughout the university, develop pathways to funding, and articulatetheir relevance to the university's mission, through high-quality written casestatements, proposals, and other fundraising materials. Support fundraisingactivities by helping to strengthen communications within the division, acrosscampus and in the community to encourage long-term investment with Wayne Statefrom diverse audiences. This position reports to the Senior Director, AdvancementCommunications.
EssentialFunctions
(Essentialfunctions are the primary duties/major job responsibilities that an employeemust be able to perform, with or without reasonable accommodation. Theessential functions are listed in order of importance.)
Support the development of written and designed materials for principal and major gift fundraising, including case statements, proposals, executive summaries, special letters, briefing materials, reports, and white papers.
Partner with university leadership, development professionals, university faculty, and staff to identify projects and programs for fundraising initiatives, from dean-approved and faculty-led projects to university-wide strategic initiatives. Develop associated materials.
Support and create comprehensive campaign and fundraising materials for the university and for each school and college in collaboration with university and division leadership. Support work to identify communication strategies for fundraising initiatives within comprehensive and micro-campaigns.
Strategize with frontline fundraisers in the units as well as division leadership, University-wide Philanthropy, Donor Experience, and others to develop unified language and materials that help achieve fundraising goals.
Partner with division colleagues to develop and support their content creation as needed, including but not limited to Annual Giving, Donor Experience, University-wide Philanthropy and Planned Giving.
Assist team with copyediting and proofreading.
Perform other related duties as assigned.
Unique duties:
Qualifications:
MINIMUMQUALIFICATIONS
Education: Bachelor's degree
Bachelor'sdegree from an accredited college or university with a concentration in English,communications, marketing, or journalism. Master's degree preferred.
Experience: Intermediate (3 to 4 years job-related experience)
At leastthree years professional writing experience within advancement or fundraisingcommunications for a college, university or nonprofit preferred.
Strongresearch, interviewing, writing, and editing skills with demonstratedproofreading skills.
Strongknowledge and understanding of fundraising and stewardship processes andcommunications.
Experiencein a higher education fundraising environment preferred.
KNOWLEDGE, SKILLS, AND ABILITIES
Analytical and PresentationSkills: Ability to evaluate,interpret, and present complex information effectively in professionally prepared documents orpresentations. Must possess a demonstrated attention to detail in order toachieve a high degree of accuracy.
Collaboration: Exhibits a willingness to partner withunits across the university with integrity and high character to reach unifiedgoals. Possesses the ability to navigate difficult situations with grace andunderstanding.
Communication Skills: Ability to communicate clearly, concisely andprofessionally both orally and in writing. Strong interpersonal skills are amust. Demonstrates the ability to plan and deliveroral and written communications that are impactful and persuasive includingpresentations to university management and committees.
Editing and Proofreading Skills: Ability to accurately edit and proofread a variety of materials undertight deadlines.
Learning Agility: Independent and innovative self-starter who displaysan ability to learn quickly and easily adapts to changing situations.Experience researching topics to gain knowledge and understanding wheninformation gaps exist.
Planning and Organization: Ability to manage several projects simultaneously,prioritize and plan work activities while meeting respective deadlines. Strongorganizational and time-management skills required. Maturity, sound judgmentand ability to handle multiple tasks simultaneously in a deadline-orientedenvironment.
Teamwork: Ability to collaborate effectively with colleagueswithin the division and other units to gain full understanding of the projectand desired outcome; ability to produce high quality and consistent resultswith assistance of team members; provide support to teammates when tacklingcomplex projects.
Technical Skills: Proficient in the use of complex administrativesystems software, preferably in the higher education environment. Proficientwith Microsoft Office suite, especially Word, Excel and Teams. Ability tounderstand and translate complex concepts into lay terms.
Writing Skills: Ability to conduct research, interview subjects and write materialsthat are creative and interesting, with strong attention to detail, grammar,and style rules.
Preferred qualifications:
School/College/Division:
H86 - Development & Alumni Affairs
Primary department:
H8605-Development
Employment type:
  • Regular Employee
  • Job type: Full Time
  • Job category: Staff/Administrative
Funding/salary information:
  • Compensation type: Annual Salary
  • Hourly rate:
  • Salary minimum: $68,000
  • Salary hire maximum: $75,000
Working conditions:
Normal office environment. Hybrid schedule.Adhere to confidentiality and data usage policy for the division.
Job openings:
  • Number of openings: 1
  • Reposted position: No
  • Reposted reason: None (New Requisition)
  • Prior posting/requisition number:
Background check requirements:
University policy requires certain persons who are offered employment to undergo a background check, including a criminal history check, before starting work. If you are offered employment, the university will inform you if a background check is required.

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