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Content Creating Jobs in Ontario (NOW HIRING)

Baselane

Content Marketing Specialist

Toronto, ON · On-site +1

CA$60K - CA$75K/yr

Proven track record in creating high-quality content across channels that supports acquisition, activation, and retention across the customer journey. * Skilled at developing customer-focused content ...

Clio

Staff Editor & Content Strategist

Toronto, ON · Hybrid

CA$113K - CA$170K/yr

Content Strategy sits at the center of Clio's storytelling engine. The team is responsible for ... We have developed a series of programs and processes to ensure we are creating fair and competitive ...

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Content Creating information

Do content creators get paid well?

Content creators' earnings vary widely based on factors such as platform, audience size, niche, and monetization methods like ads, sponsorships, or product sales. Successful creators with large followings can earn substantial income, while many earn modest or supplemental income. Income potential often depends on skills, consistency, and audience engagement.

What are the key skills and qualifications needed to thrive as a content creator?

To thrive as a Content Creator, you need strong writing, storytelling, and editing skills, often supported by experience in digital marketing or a related field. Familiarity with content management systems (CMS), graphic design tools like Adobe Creative Suite or Canva, and social media analytics platforms is typically required. Creativity, adaptability, and time management are crucial soft skills for consistently producing engaging and relevant content. These abilities ensure that content resonates with target audiences, aligns with brand goals, and adapts to evolving digital trends.

What is a content creator?

A content creator is someone who produces engaging material for digital platforms, such as blogs, social media, YouTube, or podcasts. Their work can include writing, video production, photography, or graphic design, depending on the platform and audience. Content creators aim to inform, entertain, or inspire viewers and often build communities around their content. Many content creators work independently, while others are employed by brands or media companies to boost online presence and engagement.

What are some common challenges content creators face when working with cross-functional teams?

Content creators often collaborate with marketing, design, and product teams to produce cohesive and engaging material. One common challenge is aligning creative ideas with broader business objectives and timelines, which can sometimes require compromise or quick adjustments. Additionally, frequent feedback from multiple stakeholders can lead to revisions and scope changes, so effective communication and adaptability are essential. Building strong relationships and understanding the goals of each team helps ensure smoother collaboration and more successful content outcomes.

What does a content creating do as a job?

A content creator develops, produces, and publishes digital content such as articles, videos, social media posts, or blogs to engage audiences and promote brands or ideas. They often use tools like content management systems and editing software, and may need skills in writing, design, or video production. The role typically involves planning, researching, and adhering to deadlines in a flexible schedule.

Is there a career in content creating?

Yes, a career in content creating involves producing digital content such as articles, videos, or social media posts, often requiring skills in writing, editing, and familiarity with content management tools. Many content creators work freelance or for companies, and building a portfolio and understanding platform algorithms can enhance job prospects.

What is the difference between Content Creating vs Content Writing?

AspectContent CreatingContent Writing
Primary FocusDeveloping various types of content, including videos, graphics, and multimediaWriting and editing text-based content
Skills RequiredCreativity, multimedia skills, content strategyWriting, editing, grammar, SEO
Work EnvironmentMarketing teams, media agencies, digital platformsPublishing houses, online platforms, marketing teams
Common UsageCreating engaging content across multiple formatsProducing written content for blogs, articles, scripts

While both roles involve content development, Content Creating encompasses a broader range of media and formats, focusing on multimedia content production. Content Writing specifically centers on producing high-quality written material. Understanding these differences helps employers and professionals align skills with job expectations.

How do I get a job as a content creating?

To get a job as a content creator, build a strong portfolio showcasing your work, develop skills in writing, editing, and multimedia tools, and gain experience through internships or freelance projects. Networking and using online platforms like LinkedIn or content-specific sites can also help you find opportunities in this field.
What are popular job titles related to Content Creating jobs in Ontario? For Content Creating jobs in Ontario, the most frequently searched job titles are:
What job categories do people searching Content Creating jobs in Ontario look for? The top searched job categories for Content Creating jobs in Ontario are:
What cities in Ontario are hiring for Content Creating jobs? Cities in Ontario with the most Content Creating job openings:
Content Creating jobs near you
Infographic showing various Content Creating job openings in Ontario as of August 2026, with employment types broken down into 71% Full Time, 27% Part Time, and 2% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution.

Content Marketing Specialist

Baselane

Toronto, ON • On-site, Remote

CA$60K - CA$75K/yr

Full-time

Medical, Dental, Vision, Life

Re-posted yesterday

Job description

About Baselane

At Baselane, our mission is to empower landlords with tools and insights to help them save time, increase their returns, and grow their investment portfolios. Traditional financial institutions have been a growth limiter for landlords - we are looking to change that. We are building the future of financial services for the 12+ million landlords and real estate investors who own over 25 million homes in the United States. 

We are a rapidly growing banking and financial management platform for individual landlords and real estate investors. Backed by leading FinTech investors, including Matrix Partners, Activant Capital, Collaborative Fund, Conversion Capital, Diagram Ventures, ThomVest, and many FinTech leaders from PayPal, eBay, Google, and more.

About the role

The Content Marketing Specialist sits within the Brand Marketing team and is responsible for managing content production across channels to support acquisition, activation, and retention efforts. This role is extremely collaborative and will work across various teams, including Growth, Product, Design, Sales, and Partnerships.

This role offers the opportunity to significantly influence Baselane's content strategy and overall company growth. You'll serve as the voice of the customer in our content while holding a high bar for brand quality. You'll leverage our unique data and customer insights to inform content decisions, optimize outputs, and support initiatives that drive channel performance and business goals. If you thrive in a fast-paced environment, can manage several complex projects, and want to play a pivotal role in shaping the next phase of our growth journey, then Baselane is the place for you.

What you'll be doing
  • Develop content for target audiences that supports growth initiatives and channel performance, including blogs, web pages, landing pages, market reports, webinars, social media content, paid ads, emails, and more.

  • Manage editorial workflows end-to-end, coordinating with internal teams and external contributors to scale blog production and organic growth.

  • Use customer, product, and performance data insights to inform content decisions, identify opportunities, and continuously improve outputs that drive qualified leads and conversions. 

  • Ensure content consistently reflects Baselane's customer voice, product positioning, and brand quality standards across all channels and touchpoints.

  • Leverage AI tools to accelerate and improve content production workflows across research, drafting, editing, and optimization.

  • Collaborate cross-functionally with Growth, Product, Design, Sales, and Partnerships teams to ensure content is accurate, strategically aligned, and delivered on time.

  • Stay up-to-date on industry trends and competitor offerings to inform content development.

Please note that this is a hybrid role that will require at least 2 days a week in our downtown Toronto office, a few blocks from Union Station.

Who you are
  • Bachelor's degree in marketing, communications, or related field.

  • 2-3 years of experience in content marketing, ideally in a tech or B2B environment.

  • Proven track record in creating high-quality content across channels that supports acquisition, activation, and retention across the customer journey.

  • Skilled at developing customer-focused content that clearly communicates product value, solutions, and differentiated positioning.

  • Strong cross-functional collaborator with experience working alongside Sales, Marketing, and Product teams.

  • Analytical thinker who uses data to inform strategy, identify emerging topics, and produce content to drive business outcomes.

  • Exceptional attention to detail and commitment to high standards for quality and accuracy.

  • Highly organized project manager capable of prioritizing high-impact work and operating independently.

  • Proficient with CMS (WordPress, Webflow), AI (Claude, ChatGPT, Gemini, Grammarly), and project management tools (HubSpot, Notion, Asana), with a working knowledge of SEO platforms and best practices.

Benefits & perks

  • Competitive compensation

  • Equity - Ownership in what we are building!

  • High-quality Medical, Vision, and Dental Insurance

  • Life Insurance and Disability Coverage

  • Generous time off

  • Flexible working hours and location

  • Remote working stipend to set up

$60,000 - $75,000 a year
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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