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Consumer Research Jobs in Minnesota (NOW HIRING)

Creative Strategist

Minneapolis, MN · On-site

$93K - $121K/yr

We offer Sales, Account Management, Category Management, Consumer Research, Business Insights, Creative Strategy + Experience and Retail Services support for numerous brands at Target. Our team comes ...

Consumer CX Insights Consultant

Minneapolis, MN · On-site

$119.76 - $140.90/hr

We're seeking a Consumer CX Insights Consultant to help shape and elevate the experiences that ... In this highly visible role, you'll combine analytics, research, client feedback, and market ...

Analyze the competitive landscape and consumer trends to inform strategic decisions, deriving insights from market research, collaboration and event execution * Lead the development of consumer ...

We offer Sales, Account Management, Category Management, Consumer Research, Business Insights, Creative Strategy + Experience and Retail Services support for numerous brands at Target. Our team comes ...

Research Intern Deft Research Minneapolis, MN Deft Research is the leading resource for timely, reliable health insurance consumer insights and market information. For over 18 years, the Company has ...

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Showing results 1-20

Consumer Research information

See Minnesota salary details

$8

$33

$57

How much do consumer research jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for consumer research in Minnesota is $33.78, according to ZipRecruiter salary data. Most workers in this role earn between $19.39 and $46.71 per hour, depending on experience, location, and employer.

What is consumer research?

Consumer research is the process of gathering and analyzing data about consumers' preferences, behaviors, needs, and motivations. It helps businesses understand their target audiences to make informed decisions about product development, marketing strategies, and customer service. Consumer research can involve surveys, focus groups, interviews, and market analysis. The insights gained enable companies to tailor their offerings and improve customer satisfaction.

What are some common challenges faced by professionals in consumer research roles, and how can they be addressed?

Professionals in consumer research often encounter challenges such as obtaining representative samples, interpreting complex data, and keeping pace with rapidly evolving consumer behaviors. Addressing these requires a combination of methodological rigor, ongoing training in data analysis tools, and effective communication with cross-functional teams to ensure insights are actionable. Staying updated on industry trends and regularly engaging with stakeholders also helps consumer researchers provide relevant and timely recommendations.

What are the key skills and qualifications needed to thrive as a consumer researcher, and why are they important?

To thrive as a Consumer Researcher, you need strong analytical skills, a background in market research or psychology, and experience with data collection and interpretation. Proficiency in statistical software (such as SPSS, SAS, or R), survey platforms, and data visualization tools is typically required. Exceptional communication, critical thinking, and attention to detail help you translate complex data into actionable insights for stakeholders. These skills are crucial for accurately understanding consumer behavior and informing strategic business decisions.

What is the difference between Consumer Research vs Market Analyst?

AspectConsumer ResearchMarket Analyst
Primary FocusUnderstanding consumer behaviors, preferences, and motivationsAnalyzing market trends, competition, and industry data
Skills & CredentialsResearch methods, data analysis, consumer psychologyData analysis, industry knowledge, economic understanding
Work EnvironmentMarket research firms, consumer goods companies, retailFinancial institutions, consulting firms, corporate strategy

Consumer Research and Market Analyst roles both involve data analysis but differ in focus. Consumer Research centers on understanding consumer behaviors, while Market Analysts examine broader market trends. Both roles require analytical skills and are vital in strategic decision-making within their industries.

How to get into consumer research?

To enter consumer research, candidates typically need a bachelor's degree in marketing, psychology, sociology, or a related field. Gaining experience through internships, developing skills in data analysis and research methods, and becoming familiar with tools like SPSS or Excel can improve prospects. Advanced roles may require a master's degree or specialized training.

What does a consumer researcher do?

A consumer researcher studies consumer behaviors, preferences, and trends to help companies understand their target markets. They collect and analyze data through surveys, interviews, and data analysis tools to inform marketing strategies and product development. Strong analytical skills and knowledge of research methods are essential for this role.

What are popular job titles related to Consumer Research jobs in Minnesota?

For Consumer Research jobs in Minnesota, the most frequently searched job titles are:

Infographic showing various Consumer Research job openings in Minnesota as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 82% Full Time, 12% Part Time, 3% Contract, and 1% Nights. Highlights an 83% Physical, 4% Hybrid, and 13% Remote job distribution, with an average salary of $70,271 per year, or $33.8 per hour.

Consumer Testing Associate (Part-Time)

Plymouth, MN • On-site


Eurofins
Scientific Research and Development Services • 10K+ employees

7.5

Company rating: 7.5 out of 10

Based on 181 frontline employees who took The Breakroom Quiz

64th of 120 rated laboratories

Good employer

Recommended by students

Recommended by parents


$16 - $17/hr

Part-time

Re-posted 12 days ago


Job description

Company Description
SAM is a fast-growing and global sensory and consumer research consultancy. Our mission is to allow consumers a voice in the development of outstanding food, beverage, pet, and health & beauty products so as to create high quality and memorable experiences. We help our clients:
  • Develop new product ideas
  • Re-energize a well-established product
  • Assess product-concept fit or packaging effectiveness
  • Understand the product, brand and category competitive landscapes
  • Protect product quality from inception to the end of shelf life

SAM Sensory & Market Research is the division of SAM that provides these services for all USA-based clients. Our sensory science program resides in our USA headquarters in Minneapolis, MN.
Job Description
Pay Range: $16/Hr.- $17/Hr.
Shift: Part-Time Position
The statements below reflect the general responsibilities and requirements of the Consumer Testing Associate position but may not describe all the work requirements that may be inherent in the job.
Responsibilities include, but are not limited to, the following:
  • Server - Delivering testing product and ensuring proper consumer test instructions are being followed.
  • Kitchen - Preparing testing product using the protocols designated by the client.
  • Host - Respondent check-in, communicate with recruiter, incentive payouts, light computer and administrative duties.
  • Moderator/Facilitator - Lead respondents through testing & coordinate sample distribution with servers.

The ideal candidate would possess:
  • Attention to detail and ability to follow instructions
  • Critical thinking and ability to solve problems quickly and efficiently
  • Interpersonal skills to interact with both the public and Eurofins National Food Labs' clients
  • Basic computer skills and ability to navigate the computer easily (particularly Internet, Microsoft Office and Outlook programs and systems)
  • Pride in self by maintaining a professional appearance and demeanor
  • Flexibility regarding scheduling including long hours

Qualifications
  • Basic knowledge of computers and software programs
  • Must be able to work on your feet for up to 12 hours (with lunch & breaks in between)
  • Authorization to work in the United States indefinitely without restriction or sponsorship

Required Licenses or Certificates:
  • Valid Driver's License and Proof of Insurance

Additional Information
This is a part-time position offering a flexible schedule with shifts available from Sunday to Saturday. On average, candidates can expect to work 10-18 hours per week (some weeks may offer fewer hours, and some may offer more, depending on business needs). Candidates who are able to work at least 1 day per week or have consistent availability (after school, weekends, seasonally, etc.) are encouraged to apply.
The pay for this role starts at $16 per hour.
Candidates residing within a commutable distance to Plymouth, MN are encouraged to apply.
Work Environment & Physical Demands:
The work environment characteristics and physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • While performing the duties of this job, the employee is regularly required to stand; walk; sit and talk or hear. The employee is occasionally required to use hands to finger, handle, or feel; reach with hands and arms; climb or balance and stoop, kneel, crouch, or crawl.
  • The employee must occasionally lift and/or move up to 35 pounds (50 lbs. with assistance).
  • The employee must have the ability to stand for long periods of time.
  • Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
  • The noise level in the work environment is usually moderate.

Eurofins USA Food Testing is a Disabled and Veteran Equal Employment Opportunity employer.

Eurofins logo

About Eurofins

Sourced by ZipRecruiter

Industry

Scientific research and development services, biotechnology research and development and environmental consulting services

Company size

10,000+ Employees

Headquarters location

Leacock, PA, US


What Eurofins employees say

Pay

Benefits

Hours and flexibility

Workplace

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