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Consumer Insight Manager Jobs in Philadelphia, PA

Therakos

Manager, Consumer Marketing

Malvern, PA · On-site

Job Title Manager, Consumer Marketing Requisition JR000015886 Manager, Consumer Marketing (Open ... This role assists the Business Insights and Analytics (I&A) team to uncover insights which drive ...

Mallinckrodt

Manager, Consumer Marketing

Malvern, PA · On-site

Job Title Manager, Consumer Marketing Requisition JR000015886 Manager, Consumer Marketing (Open ... This role assists the Business Insights and Analytics (I&A) team to uncover insights which drive ...

Medela

Category Manager

Philadelphia, PA · Hybrid

Category Manager-Consumer Products Medela LLC in McHenry, IL www.medela.com Hybrid: Three days in ... Develop compelling customer presentations that communicate category insights, consumer trends, and ...

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Consumer Insight Manager information

See Philadelphia, PA salary details

$53.5K

$98K

$134.7K

How much do consumer insight manager jobs pay per year?

As of Aug 23, 2026, the average yearly pay for consumer insight manager in Philadelphia, PA is $98,019.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,700.00 and $109,500.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Philadelphia, PA?

For Consumer Insight Manager jobs in Philadelphia, PA, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Philadelphia, PA look for?

The top searched job categories for Consumer Insight Manager jobs in Philadelphia, PA are:

What cities near Philadelphia, PA are hiring for Consumer Insight Manager jobs?

Cities near Philadelphia, PA with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Philadelphia, PA as of August 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 100% In-person job distribution, with an average salary of $98,019 per year, or $47.1 per hour.

Associate Director, Consumer Insights - Salty

Campbell's

Camden, NJ

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 24 days ago

Job description

Since 1869, we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao's Homemade, Snack Factory, Snyder's of Hanover.Swanson, and V8.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell's...

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell's offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here...

You will serve as a strategic insights leader supporting Campbell Snacks, with a focus on the Salty Snacks portfolio. As part of Campbell's Growth Office, you will help shape brand, innovation, and portfolio strategies through deep human understanding, consumer empathy, and actionable business insights.

This role sits between strategy and execution - translating insights into clear business action while influencing cross-functional partners across brand marketing, innovation, analytics, and commercialization. You will play a critical role in driving sustainable growth across iconic snack brands by uncovering opportunities rooted in consumer behavior, category dynamics, and emerging trends.

Now is an exciting time to join Campbell's and help accelerate growth across one of the company's most dynamic businesses. You will partner closely with the Senior Director, Insights for Campbell Snacks to lead foundational and forward-looking insights work that informs innovation pipelines, brand positioning, communication strategies, and portfolio growth initiatives.

________________________________________

What you will do...

Lead through insights that illuminate possibilities, inspire action, and integrate with business priorities.

Illuminate possibilities by connecting multiple sources of data, analytics, and human insights to identify growth opportunities and shape strategic direction across the Salty Snacks portfolio

Inspire action through compelling storytelling, strategic recommendations, and consumer-centered thinking that influences decision making across functions

Integrate insights into business priorities, innovation processes, and commercial strategies to enable sustainable category and brand growth

Lead and execute the consumer learning agenda across key brands, including foundational brand strategy, innovation, communications, packaging, and shopper insights

Drive insight-led innovation from idea generation through commercialization, helping build a strong pipeline within total addressable markets

Partner with Brand, Innovation, Analytics, and Commercial teams to develop winning strategies grounded in consumer, shopper, and category understanding

Deliver best-in-class foundational insights that serve as the strategic bedrock for brand positioning, renovation, communications, and portfolio expansion

Apply a broad range of quantitative and qualitative methodologies to uncover actionable insights and drive business impact

Identify emerging cultural, consumer, competitive, and marketplace trends to proactively influence strategic priorities

Act as a strong voice of the consumer within the organization, helping build empathy and consumer-centric thinking across teams

Support functional excellence and continuous improvement across insights processes, tools, vendor partnerships, and ways of working

Mentor and develop team members and may manage direct report(s)

________________________________________

Who you will work with...

Campbell Snacks Brand Teams

Growth Office Insights & Analytics Team

Brand Innovation and Commercialization Teams

Consumer Analytics and Strategy partners

External research and agency partners

Senior Director, Insights - Campbell Snacks

________________________________________

What you bring to the table (must haves)...

Bachelor's degree required; MBA preferred

8+ years of Consumer Insights experience, preferably within CPG or food and beverage

________________________________________

It would be great if you have (nice to haves)...

MBA or advanced degree

Food and beverage or Salty Snacks category experience

Experience working in highly matrixed organizations

Knowledge of behavioral science and consumer decision-making frameworks

Passion for translating human understanding into business growth opportunities

Strong strategic thinking and ability to connect insights to business outcomes

Expertise across quantitative and qualitative research methodologies

Proven ability to influence cross-functional teams and drive action through insights and storytelling

Experience leading insight development across innovation, brand strategy, communications, and commercialization

High learning agility, curiosity, and collaborative mindset

Strong project leadership and vendor management capabilities

Experience mentoring junior talent and/or managing direct reports preferred

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between

$142,300-$195,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

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