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Consumer Insight Analyst Jobs in Philadelphia, PA

Performs analysis and prepares forecasts and recommendations in the areas of product preferences ... Distill disparate data and insights into meaningful narratives that influence our most senior ...

This role assists the Business Insights and Analytics (I&A) team to uncover insights which drive ... Lead consumer communication/messaging strategy * Lead workstreams that monitor engagement with ...

This role assists the Business Insights and Analytics (I&A) team to uncover insights which drive ... Lead consumer communication/messaging strategy * Lead workstreams that monitor engagement with ...

Translate consumer, shopper, retailer, and digital performance data into insights that inform brand ... Strong analytical skills with the ability to synthesize complex data into clear business ...

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Consumer Insight Analyst information

See Philadelphia, PA salary details

$39

$49

$57

How much do consumer insight analyst jobs pay per hour?

As of Aug 30, 2026, the average hourly pay for consumer insight analyst in Philadelphia, PA is $49.17, according to ZipRecruiter salary data. Most workers in this role earn between $44.62 and $53.85 per hour, depending on experience, location, and employer.

What is a consumer insight analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges consumer insight analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.

What are popular job titles related to Consumer Insight Analyst jobs in Philadelphia, PA?

For Consumer Insight Analyst jobs in Philadelphia, PA, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Analyst jobs in Philadelphia, PA look for?

The top searched job categories for Consumer Insight Analyst jobs in Philadelphia, PA are:

What cities near Philadelphia, PA are hiring for Consumer Insight Analyst jobs?

Cities near Philadelphia, PA with the most Consumer Insight Analyst job openings:

Infographic showing various Consumer Insight Analyst job openings in Philadelphia, PA as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $102,283 per year, or $49.2 per hour.

Associate Director, Consumer Insights - Salty

Campbell's

Camden, NJ • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Re-posted 13 hours ago


Job description

Since 1869, we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao's Homemade, Snack Factory, Snyder's of Hanover.Swanson, and V8.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell's...

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell's offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here...

You will serve as a strategic insights leader supporting Campbell Snacks, with a focus on the Salty Snacks portfolio. As part of Campbell's Growth Office, you will help shape brand, innovation, and portfolio strategies through deep human understanding, consumer empathy, and actionable business insights.

This role sits between strategy and execution - translating insights into clear business action while influencing cross-functional partners across brand marketing, innovation, analytics, and commercialization. You will play a critical role in driving sustainable growth across iconic snack brands by uncovering opportunities rooted in consumer behavior, category dynamics, and emerging trends.

Now is an exciting time to join Campbell's and help accelerate growth across one of the company's most dynamic businesses. You will partner closely with the Senior Director, Insights for Campbell Snacks to lead foundational and forward-looking insights work that informs innovation pipelines, brand positioning, communication strategies, and portfolio growth initiatives.

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What you will do...

Lead through insights that illuminate possibilities, inspire action, and integrate with business priorities.

Illuminate possibilities by connecting multiple sources of data, analytics, and human insights to identify growth opportunities and shape strategic direction across the Salty Snacks portfolio

Inspire action through compelling storytelling, strategic recommendations, and consumer-centered thinking that influences decision making across functions

Integrate insights into business priorities, innovation processes, and commercial strategies to enable sustainable category and brand growth

Lead and execute the consumer learning agenda across key brands, including foundational brand strategy, innovation, communications, packaging, and shopper insights

Drive insight-led innovation from idea generation through commercialization, helping build a strong pipeline within total addressable markets

Partner with Brand, Innovation, Analytics, and Commercial teams to develop winning strategies grounded in consumer, shopper, and category understanding

Deliver best-in-class foundational insights that serve as the strategic bedrock for brand positioning, renovation, communications, and portfolio expansion

Apply a broad range of quantitative and qualitative methodologies to uncover actionable insights and drive business impact

Identify emerging cultural, consumer, competitive, and marketplace trends to proactively influence strategic priorities

Act as a strong voice of the consumer within the organization, helping build empathy and consumer-centric thinking across teams

Support functional excellence and continuous improvement across insights processes, tools, vendor partnerships, and ways of working

Mentor and develop team members and may manage direct report(s)

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Who you will work with...

Campbell Snacks Brand Teams

Growth Office Insights & Analytics Team

Brand Innovation and Commercialization Teams

Consumer Analytics and Strategy partners

External research and agency partners

Senior Director, Insights - Campbell Snacks

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What you bring to the table (must haves)...

Bachelor's degree required; MBA preferred

8+ years of Consumer Insights experience, preferably within CPG or food and beverage

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It would be great if you have (nice to haves)...

MBA or advanced degree

Food and beverage or Salty Snacks category experience

Experience working in highly matrixed organizations

Knowledge of behavioral science and consumer decision-making frameworks

Passion for translating human understanding into business growth opportunities

Strong strategic thinking and ability to connect insights to business outcomes

Expertise across quantitative and qualitative research methodologies

Proven ability to influence cross-functional teams and drive action through insights and storytelling

Experience leading insight development across innovation, brand strategy, communications, and commercialization

High learning agility, curiosity, and collaborative mindset

Strong project leadership and vendor management capabilities

Experience mentoring junior talent and/or managing direct reports preferred

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between

$142,300-$195,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.