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Consumer Insight Manager Jobs in Pasadena, CA (NOW HIRING)

Munchkin

Brand Manager

Van Nuys, CA · On-site

$125K - $150K/yr

Collaborate closely with Consumer Insights to leverage data and market research to guide decisions ... Manage and measure the execution of marketing and promotional plans to align with brand and ...

Munchkin

Brand Manager

Van Nuys, CA

Collaborate closely with Consumer Insights to leverage data and market research to guide decisions ... Manage and measure the execution of marketing and promotional plans to align with brand and ...

Breville Group

Product Manager, Coffee

Torrance, CA · On-site

$100K - $120K/yr

Product Manager, Coffee About Breville Over the past 90+ years Breville has grown to become an ... Acting as the regional product expert, you'll combine consumer insights, market intelligence ...

Pharmavite

Manager, Marketing Innovation

Los Angeles, CA · On-site

THE ROLE The Manager, Marketing Innovation will play an important role inshaping the future growth ... Consumer & Market Insights Analyze and synthesize consumer insights, market trends, and competitive ...

Breville

Product Manager, Coffee

Torrance, CA · On-site

Product Manager, Coffee About Breville Over the past 90+ years Breville has grown to become an ... Acting as the regional product expert, you'll combine consumer insights, market intelligence ...

Cesna Group

Category Manager

Buena Park, CA · On-site

$100K - $200K/yr

Manage products by closely monitoring and analyzing sales volumes, market share trends and ... Lead the development of annual marketing plan for the categories, through deep consumer insights ...

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Consumer Insight Manager information

See Pasadena, CA salary details

$57.8K

$106K

$145.6K

How much do consumer insight manager jobs pay per year?

As of Aug 23, 2026, the average yearly pay for consumer insight manager in Pasadena, CA is $105,957.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,300.00 and $118,400.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Pasadena, CA?

For Consumer Insight Manager jobs in Pasadena, CA, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Pasadena, CA look for?

The top searched job categories for Consumer Insight Manager jobs in Pasadena, CA are:

What cities near Pasadena, CA are hiring for Consumer Insight Manager jobs?

Cities near Pasadena, CA with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Pasadena, CA as of August 2026, with employment types broken down into 84% Full Time, 15% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $105,957 per year, or $50.9 per hour.

Brand Manager

Munchkin

Van Nuys, CA • On-site

$125K - $150K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 1 hour ago

Job description

Who We Are:
WHY Brands Inc., a parent company of Munchkin, Inc., focuses on creating, incubating, and growing the next generation of consumer lifestyle brands. Founded in 1990, Munchkin is the leading consumer product company and most loved baby lifestyle brand behind the innovative gear and products for children, mothers, and caregivers. Munchkin has sold billions of dollars of products through our key retail partners: Target, Walmart, and Amazon and has global distribution in over 50 countries. With over 350+ patents under our belt and over 250 international product and brand design awards, we continue to create solutions that leave our customers asking, "how did I ever live without this?" Innovation is the core of our company DNA and has been driving our designs for over 30 years! Recognized as #8 on America's Most Innovative Companies list by Fortune Magazine, innovation is the core of our company DNA and has been driving our designs for 30 years!
We lead with our core values and believe that investing in the community is our responsibility. We create opportunities for every child's potential and well-being through the Radiant Colors program, work to create a sustainable future, and in partnership with the International Fund for Animal Welfare have committed to animal conservation.
There is no better time than now to join WHY Brands as we embark on our next and biggest growth journey, and you could be the next influential leader to play a key role in driving enormous customer-centered value and rapid growth.
What You'll Do
As a Brand Manager, you will lead and oversee the day-to-day management of brand activities to grow and expand the Munchkin brand. You will play a critical role in developing marketing strategies that align with company goals, leveraging the 4 P's of marketing-Product, Pricing, Promotion, and Sales & Distribution-to drive market share and achieve financial objectives. You will also serve as the Category Captain for a key product line, providing expertise on the competitive landscape, consumer insights, and trends to shape strategic decisions.
How you will contribute:
Product Innovation
  • Serve as the Category Captain and internal expert for a key product line, staying up-to-date on competitive trends, consumer insights, and category dynamics to inform strategic decisions
  • Lead new product launches from concept to execution, including defining pricing, positioning, packaging, and product strategy for white space categories with high-growth potential
  • Make strategic growth recommendations through analyzing related categories and identifying opportunities for line extensions, gap filling, and category leadership
  • Monitor category performance across eCommerce and brick-and-mortar retailers, identifying opportunities to improve shelf performance, drive reviews, and enhance consumer engagement

Pricing Strategy
  • Develop and recommend pricing strategies to optimize long-term market share and profitability while maintaining brand value
  • Monitor pricing trends, analyze promotional pricing effectiveness, and evaluate competitive activity to ensure sustainability and competitive advantage
  • Collaborate with finance and sales teams to align pricing strategies with financial and retailer objectives

Go-to-Market Strategy
  • Create and execute integrated marketing campaigns, including advertising, media planning, and digital marketing. Collaborate with social media team to drive engagement
  • Collaborate with DTC teams to develop web-exclusive promotions and optimize eCommerce performance, leveraging digital tools and data insights to refine marketing strategies
  • Partner with Brand Design to execute creative assets that ensure cohesive and consistent messaging across all platforms and campaigns

Sales & Distribution Support:
  • Work closely with sales teams to support retail strategy, in-store/online merchandising, and execution of promotional activities
  • Provide tools and category insights for retail buyers, including sales presentations, competitive analysis, and support for trade marketing initiatives
  • Partner with operations to ensure smooth distribution and availability of products across all channels, driving sales and customer satisfaction

Consumer Insights
  • Collaborate closely with Consumer Insights to leverage data and market research to guide decisions across product development, pricing, and promotional strategies

Cross-Functional Collaboration
  • Partner with key stakeholders across Product Design, Brand Design, Operations, Finance, and Sales to ensure alignment and seamless execution of brand strategies
  • Influence and persuade key internal stakeholders, including executives and cross-functional partners, to support business strategies and initiatives

General Responsibilities
  • Manage relationships with external vendors and partners, including contract initiation, strategic planning, and accountability for results
  • Manage and measure the execution of marketing and promotional plans to align with brand and financial objectives
  • Additional duties as assigned

You will have:
  • 5 plus years of prior marketing brand management experience within CPG
  • BA degree required, MBA degree highly preferred
  • Experience managing teams and leading cross-functional teams
  • Product launch experience
  • Strong presentation skills for senior management and retailer presentations
  • Strong organizational, analytical, and writing skills

We Got You Covered!
As a Great Place to Work Certified™ company, we are committed to offering the best to our employees. We offer a comprehensive benefits package that includes medical, vision, dental, prescription drug coverage, life insurance, wellness benefits, generous employer-matched 401(k) plan, Paid Childcare Leave, among other benefit plans. Our total rewards are top of market and include competitive salary, bonus, and opportunities to earn equity. We focus on supporting employee development and growth.
We regularly hold social functions to foster a genuine camaraderie that enhances teamwork. At our company-wide award functions, we take time to recognize the talent and dedication of the people who make Munchkin the most loved baby lifestyle brand in the world.
To give our people flexibility, we offer hybrid work environment. Munchkin's Hybrid Schedule is where an employee works in the office on Monday, Wednesday, and Thursday, and remotely from home on Tuesday and Friday.We also provide annual weeklong global office closures giving our people a chance to recharge.
Salary range: $125,000 - $150,000 (DOE)
To learn more, visit us at www.munchkin.com.
Munchkin welcomes and values what makes everyone unique. We're proud to be an equal opportunity and affirmative action employer. All hires for our team are based on qualifications, merit, and business needs. We recruit, employ, train, and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic, or any other protected status.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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