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Consumer Insight Manager Jobs in Denver, CO (NOW HIRING)

Product Line Manager - Apparel

Denver, CO · On-site

$70K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The PLM translates market intelligence, sales data & consumer insights into line plan recommendations that support revenue growth, margin targets & assortment efficiency. The PLM manages the seasonal ...

Product Line Manager - Apparel

Denver, CO · Remote

$70K - $85K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The PLM translates market intelligence, sales data & consumer insights into line plan recommendations that support revenue growth, margin targets & assortment efficiency. The PLM manages the seasonal ...

Senior Manager, Lifecycle Marketing

Denver, CO · On-site

$130 - $190/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

You understand consumers -- you balance data with real consumer insight, not just what the numbers ... Manager Interview: with Stang Gappa, our VP of Growth. A deep dive into the specifics of the role ...

Manager - Analytics and Insights Full Time Manager Broomfield, CO, US 2 days ago Requisition ID ... Job Summary The Analytics & Insights function supports the company in its effort to be a consumer ...

Senior Manager, Lifecycle Marketing

Denver, CO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

You understand consumers - you balance data with real consumer insight, not just what the numbers ... Manager Interview: with Stang Gappa, our VP of Growth. A deep dive into the specifics of the role ...

Showing results 41-60

Consumer Insight Manager information

See Denver, CO salary details

$54.6K

$100K

$137.4K

How much do consumer insight manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for consumer insight manager in Denver, CO is $99,980.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,300.00 and $111,700.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What are popular job titles related to Consumer Insight Manager jobs in Denver, CO?

For Consumer Insight Manager jobs in Denver, CO, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Denver, CO look for?

The top searched job categories for Consumer Insight Manager jobs in Denver, CO are:

Infographic showing various Consumer Insight Manager job openings in Denver, CO as of August 2026, with employment types broken down into 100% Full Time. Highlights an 56% In-person, and 44% Hybrid job distribution, with an average salary of $99,980 per year, or $48.1 per hour.

Global Senior Director Merchandising - Women's & Kids Apparel

Vans

Denver, CO • On-site

$223 - $279/hr

Other

Posted yesterday

New


Vans rating

6.5

Company rating: 6.5 out of 10

Based on 90 frontline employees who took The Breakroom Quiz

38th of 104 rated fashion retailers


Job description

## Global Senior Director Merchandising – Women's & Kids ApparelApplylocations: USCA > USA > Colorado > Denver HQ - VFCtime type: Full timeposted on: Posted Todayjob requisition id: R-20260810-0055# **Global Senior Director Merchandising – Women's & Kids Apparel**## Position SummaryDrives the Global Women's and Kids Apparel business strategy by defining consumer-led visions that serve the unique needs of Women's and Kids consumers across all activities, channels, and regions. Leads the long-range product strategy, global line architecture, assortment direction, pricing framework, and marketplace segmentation to accelerate growth and strengthen TNF's position in Women's and Kids.Acts as the primary voice of the Women's and Kids consumers, ensuring product strategies are built around the unique needs of each consumer rather than adapted from Men's product strategies. Aligns category, activity, and regional teams around cohesive Women's and Kids visions that deliver against brand, consumer, and financial objectives.# **Accountabilities**## **Women's & Kids Business Strategy & Leadership**· Drives the Global 3YP Women's and Kids Apparel strategy and category vision.* Defines the long-range (3–5 year) Women's and Kids product and merchandising strategy across all Apparel activities and classifications.* Serves as the voice of the Women's and Kids consumers, translating consumer insights, marketplace trends, athlete feedback, and regional opportunities into product strategies.* Identifies future growth opportunities, whitespace opportunities, and marketplace shifts to strengthen the Women's and Kids businesses globally.* Ensures Women's and Kids product strategy is developed from the needs of the Women's and Kids consumers rather than as an extension of Men's assortments.* Establishes clear strategic priorities across technical, outdoor, sportstyle, and lifestyle segments.* Ensures alignment across Women's and Kids businesses while developing distinct consumer, product, and marketplace strategies unique to each consumer.## **Global Line Planning & Assortment Architecture**· Owns the Global Women's and Kids line plans and assortment architecture across Apparel.* Develops product range strategies across classifications, defining core assortments, segmentation, and growth opportunities.* Drives segmentation across consumer, category, channel, distribution tier, and region to support sustainable growth.* Balances regional curation needs with a clear and consistent Global vision.* Ensures Women's and Kids product stories, franchises, and innovations are prioritized appropriately throughout the line.## **Pricing, Marketplace & Commercial Partnership**· Defines Global pricing architecture for Women's and Kids Apparel.* Establishes IMU targets, pricing ladders, and margin frameworks to optimize revenue, profitability, and consumer value.* Defines promotional and markdown guardrails in partnership with Planning and Regional Merchandising teams.* Drives omni-channel merchandising strategies to ensure a seamless consumer experience across DTC, Wholesale, Marketplace, and Key Accounts.* Partners with Planning teams to optimize in-season performance and business results.* Drives analytics, consumer insights, and business performance reviews to identify opportunities and recommend actions.## **Organizational Leadership & Merchandising Governance**· Leads the Global Women's and Kids Apparel Merchandising organization.* Directly leads the Women's Classification Merchandising teams:o Jackets* + Tops + Bottoms + Fleece* Leads the Kids Merchandising organization.* Leads the Global Merchandising team based in Shanghai responsible for:o UE Product Management* + ELSA Product Management + Regional Project Product Execution* Establishes merchandising standards, decision frameworks, and operating processes across the Women's and Kids businesses.* Builds organizational capability and develops high-performing talent across the Women's and Kids Merchandising and Product Management organizations.## **Activity & Category Alignment**· Provides strategic leadership across all Women's and Kids Apparel activities.* Ensures alignment between Classification Merchandising, Activity Merchandising, Planning, Design, Development, and Regional Merchandising teams.* Provides functional oversight to the Global Merchandising Director, High Performance & Collaborations, for all Women's and Kids product within Summit Series, Snowsports, Collaborations, Speed Projects, and Project Podium.* Ensures Women's and Kids business objectives are embedded within all activity strategies and category decisions.* Governs trade-offs across activities and classifications to deliver a cohesive Women's and Kids marketplace presentation.## **Cross-Functional & Go-To-Market Leadership**· Partners with Design, Development, Planning, Brand Marketing, Sales, Regional Merchandising, and DTC teams to bring the Women's and Kids vision to life.* Participates in cross-functional Go-To-Market workstreams ensuring alignment from concept through marketplace execution.* Reconciles Global line plans with regional financial targets and marketplace needs at key milestones.* Presents Women's and Kids business strategies, opportunities, and seasonal plans to Executive Leadership.* Acts as the senior advocate for Women's and Kids Apparel across the organization.## **Financial Accountability**· Accountable for overall Women's and Kids Apparel business performance.* Drives achievement of revenue, margin, productivity, and growth targets.* Ensures line plans support financial objectives while maintaining a consumer-first approach.* Partners with Planning to ensure forecasts and business targets are accurate and actionable.## **Skills for Success**· Deep expertise in Global Merchandising, line planning, assortment architecture, and product management.* Strong understanding of Women's and Kids consumer trends, marketplace dynamics, and product strategy.* Proven ability to build consumer-led growth strategies.* Strong commercial acumen across pricing, margin, segmentation, and marketplace management.* Ability to influence senior leaders across a complex matrix organization.* Exceptional leadership, communication, and presentation skills.* Strong analytical capability with the ability to translate insights into action.* Experience leading global merchandising and product management organizations.## **Experience**· 15+ years of Merchandising, Product Strategy, Product Management, or Category Leadership experience.* Significant experience leading large-scale Apparel businesses.* Strong understanding of Women's and/or Kids consumers and product creation.* Experience managing multi-layer organizations and global teams.* Proven track record driving growth through consumer-led merchandising strategies.* Experience leading and developing merchandising and product management talent within complex matrix organizations.## **Why This Role Matters**The Global Senior Director Merchandising – Women's & Kids Apparel creates a dedicated leadership structure for two of TNF's most significant growth opportunities. By bringing Women's and Kids consumers to the center of product strategy, assortment architecture, pricing, and marketplace execution, this role ensures TNF builds businesses that are distinct, relevant, and capable of delivering accelerated long-term growth globally.**Hiring Range:**$223,344.00 USD - $279,180.00 USD annually #J-18808-Ljbffr

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About Vans

Sourced by ZipRecruiter

Vans is a reputable company in the footwear industry with its headquarters located in Costa Mesa, CA, US. Established in 1966 by James Van Doren, Paul Van Doren, Gordon C. Lee, and Serge Delia, it started as Van Doren Rubber Company. Vans specializes in producing uniquely-designed shoes, although they also offer apparel and accessories for action sports like skateboarding and BMX. Known globally, the company operates in the consumer goods sector, particularly focusing on the fashion and apparel segment. Central to the company's values is the expression of creativity, individuality, and authenticity. Its mission is to deliver high-quality products that convey personal style while maintaining robustness for sports activities.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Costa Mesa, CA, US

Year founded

1966

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