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Consumer Behavior Intern Jobs in California (NOW HIRING)

Teamwass

Intern, Creators, Next Gen

Los Angeles, CA · On-site +1

$16.25 - $21.50/hr

We are looking for a Creator Partnerships intern to join our rapidly growing team of college and ... Share insights into current student consumer habits and behaviors. What We're Looking For: * You ...

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Consumer Behavior Intern information

What does a Consumer Behavior Intern do?

A Consumer Behavior Intern assists organizations in understanding how customers make purchasing decisions by collecting and analyzing data on consumer habits, preferences, and motivations. They may support surveys, focus groups, or data analysis to help businesses tailor their marketing strategies. Interns often work closely with marketing and research teams to interpret findings and offer recommendations for product development and customer engagement. This role provides valuable hands-on experience in market research and consumer psychology.

What are the key skills and qualifications needed to thrive as a Consumer Behavior Intern?

To thrive as a Consumer Behavior Intern, you typically need a background in psychology, marketing, or business, with strong analytical and research skills. Familiarity with data analysis tools such as SPSS, Excel, or Google Analytics, as well as experience in survey platforms, is highly valuable. Strong communication, attention to detail, and curiosity help you interpret data insights and effectively collaborate with team members. These competencies are crucial for understanding consumer motivations and providing actionable recommendations that drive business strategies.

What is the difference between Consumer Behavior Intern vs Market Research Intern?

AspectConsumer Behavior InternMarket Research Intern
Required CredentialsEnrolled in marketing, psychology, or related fields; some internships may prefer coursework in consumer insightsEnrolled in marketing, business, or social sciences; coursework in research methods is common
Work EnvironmentTypically in marketing departments, consumer insights teams, or advertising agenciesOften in market research firms, marketing departments, or consulting agencies
Employer & Industry UsageUsed by companies focusing on understanding consumer preferences and behaviorsUsed by firms conducting market analysis and competitive research

The Consumer Behavior Intern focuses on understanding consumer preferences and insights, often working closely with marketing teams. In contrast, the Market Research Intern conducts broader market analysis, including data collection and competitive research. Both roles require similar educational backgrounds but differ in their specific focus areas within marketing and research industries.

How to get a job in consumer behavior?

To get a job as a consumer behavior intern, candidates should have a background in marketing, psychology, or related fields, and develop skills in data analysis, research methods, and consumer insights. Gaining experience through internships, projects, or coursework, along with proficiency in tools like Excel or SPSS, can improve chances. Networking and applying to companies with consumer research departments also help in securing such roles.

What jobs can you get with a consumer behavior intern degree?

A consumer behavior intern degree can lead to roles such as market research analyst, consumer insights specialist, marketing coordinator, or brand assistant. These positions involve analyzing customer data, developing marketing strategies, and understanding purchasing patterns, often requiring skills in data analysis tools and consumer psychology.

What are popular job titles related to Consumer Behavior Intern jobs in California?

For Consumer Behavior Intern jobs in California, the most frequently searched job titles are:

What job categories do people searching Consumer Behavior Intern jobs in California look for?

The top searched job categories for Consumer Behavior Intern jobs in California are:

What cities in California are hiring for Consumer Behavior Intern jobs?

Cities in California with the most Consumer Behavior Intern job openings:

Consumer Behavior Intern jobs near you
Infographic showing various Consumer Behavior Intern job openings in California as of August 2026, with employment types broken down into 20% Internship, 67% Full Time, and 13% Part Time. Highlights an 80% In-person, 7% Hybrid, and 13% Remote job distribution.

Brand Strategy & Consumer Insights Intern

Los Angeles, CA • On-site

The Familie
Arts, Entertainment, and Recreation • 11 - 50 employees
Learn more about The Familieexternal

Internship

Posted 4 days ago

Job description

Internship Opportunity: Brand Strategy & Consumer Insights Intern

Location: Los Angeles, CA (Hybrid; candidate must be available to work in-office 1–2 days per week.)

About Us:

Unlisted is a consumer brand incubator and creative marketing agency that builds, grows, and transforms brands across fashion, sports, music, beauty, media, and entertainment. The company combines brand strategy, creative, marketing, partnerships, and access to influential talent to identify market opportunities and accelerate brand growth.

The Familie is a full-service sports and music management and representation agency representing talent across the entertainment and athletic industries. Headquartered in Nashville, The Familie also has offices in Los Angeles and Scottsdale.

Position Overview:

Unlisted and The Familie are seeking a curious, analytical, and strategically minded Brand Strategy & Consumer Insights Intern.

This internship is an educational opportunity designed to provide hands on exposure to the process of building, positioning, and growing consumer brands. Working primarily with the Unlisted team, the intern will work alongside our strategy and creative teams to learn how market research, consumer insights, cultural trends, and competitive analysis inform brand strategy and go to market decisions.

**Please note this is an unpaid internship, applicants MUST be eligible for class credit.**

Responsibilities/ Learning Opportunities:

  • Market & Category Research: Learn how to evaluate industries and product categories, including identifying emerging trends, market shifts, and potential areas of white space.
  • Consumer Research: Explore how to identify and understand target consumers, including demographics, behaviors, preferences, purchasing habits, and cultural influences
  • Competitive Landscape Analysis: Learn how to assess competitors, positioning, messaging, product offerings, pricing, and opportunities for differentiation.
  • White Space Identification: Participate in guided exercises to understand how unmet consumer needs and market opportunities can inform new brand, product, and category concepts.
  • Trend & Cultural Research: Explore emerging consumer, lifestyle, cultural, social, and industry trends and how they can influence brand strategy.
  • Brand Building: Gain exposure to the full brand-development process, from early research and positioning through creative development, product strategy, marketing, and go-to-market planning.
  • Strategic Thinking & Presentation: Learn how research and insights are synthesized into clear findings, strategic recommendations, and presentations.

This internship will include mentorship and guidance from members of the team, opportunities to observe real-world brand strategy projects, and feedback designed to help you develop foundational skills in consumer insights, research, strategy, and brand

Details:

Duration: 3 months, with flexible start and end dates based on academic calendar (Fall 2026)

Hours: 15- 20 hours per week

Compensation: Unpaid; student MUST eligible for academic credit

Requirements

Qualifications:

  • Must be enrolled in a university and continue to be enrolled for the duration of the internship
  • Preferably pursuing a degree in marketing, advertising, business, communications, consumer psychology, sociology, or a related field
  • Strong interest in brand strategy, consumer insights, market research, marketing, or brand development
  • Naturally curious with an interest in consumer behavior, culture, brands, and emerging trends
  • Strong research and analytical skills with the ability to identify key themes and insights
  • Strong written and verbal communication skills
  • Comfortable organizing information and presenting findings in a clear and concise way
  • Detail oriented, organized, and able to manage multiple projects and research assignments
  • Working knowledge of Microsoft PowerPoint, Excel, Google Slides, Google Sheets, or similar platforms
  • Ability to take direction, ask thoughtful questions, and collaborate with a team
  • Interest in consumer brands, sports, music, entertainment, fashion, beauty, culture, and/or lifestyle is a plus
  • Preferably juniors or seniors