... CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field * Experience supporting commercialization of innovation and go-to-market strategies across channels ...
... CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field * Experience supporting commercialization of innovation and go-to-market strategies across channels ...
SKILLS AND EXPERIENCE REQUIRED 5+ years of experience in CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field; Experience supporting commercialization of ...
SKILLS AND EXPERIENCE REQUIRED 5+ years of experience in CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field; Experience supporting commercialization of ...
... CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field * Experience supporting commercialization of innovation and go-to-market strategies across channels ...
... CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field * Experience supporting commercialization of innovation and go-to-market strategies across channels ...
General Manager - CPG
Rowland Heights, CA · Hybrid
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
Quick apply
General Manager - CPG
Rowland Heights, CA · Hybrid
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
Commercial Strategy Manager (high-impact individual contributor) responsible for driving category ... within CPG, retail, or Oral Care (Marketing/Commercial Strategy a plus). * Strong omnichannel ...
Commercial Strategy Manager (high-impact individual contributor) responsible for driving category ... within CPG, retail, or Oral Care (Marketing/Commercial Strategy a plus). * Strong omnichannel ...
General Manager - CPG
Rowland Heights, CA · Hybrid
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
General Manager - CPG
Rowland Heights, CA · Hybrid
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
Fractal is a strategic AI partner to Fortune 500 companies with a vision to power every human ... Strong commercial acumen and solution-oriented mindset* Comfortable working in fast-paced ...
Fractal is a strategic AI partner to Fortune 500 companies with a vision to power every human ... Strong commercial acumen and solution-oriented mindset* Comfortable working in fast-paced ...
Associate Brand Marketing Manager - CPG
Penns Grove, NJ · On-site
$80 - $95/hr
Associate Brand Marketing Manager - CPG Penns Grove, NJ, US Experience: Mid Level Salary: $80,000 ... S. market, working closely with Marketing, Sales, Commercial Strategy, Operations and outside ...
Associate Brand Marketing Manager - CPG
Penns Grove, NJ · On-site
$80 - $95/hr
Associate Brand Marketing Manager - CPG Penns Grove, NJ, US Experience: Mid Level Salary: $80,000 ... S. market, working closely with Marketing, Sales, Commercial Strategy, Operations and outside ...
Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition partner to ... strategic pursuits, proposals, and pre‑sales activities. * Strong commercial acumen and ability ...
Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition partner to ... strategic pursuits, proposals, and pre‑sales activities. * Strong commercial acumen and ability ...
Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition partner to ... strategic pursuits, proposals, and pre‑sales activities. * Strong commercial acumen and ability ...
Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition partner to ... strategic pursuits, proposals, and pre‑sales activities. * Strong commercial acumen and ability ...
Commercial Strategy Manager, North America City: Columbia, MD Country/Region: United States State: Maryland Business Area: Marketing Department: Marketing, ST USA Employment Type: Full-time Req ID ...
Commercial Strategy Manager, North America City: Columbia, MD Country/Region: United States State: Maryland Business Area: Marketing Department: Marketing, ST USA Employment Type: Full-time Req ID ...
Commercial Strategy Manager
New York, NY · Hybrid
$123K - $153K/yr
About the Role The Commercial Strategy Manager will play a critical role in building data-driven payor narratives that demonstrate Charlie Health's clinical and financial value proposition to our ...
Quick apply
Commercial Strategy Manager
New York, NY · Hybrid
$123K - $153K/yr
About the Role The Commercial Strategy Manager will play a critical role in building data-driven payor narratives that demonstrate Charlie Health's clinical and financial value proposition to our ...
Engagement Manager - CPG + Retail Fractal is a strategic AI partner to Fortune 500 companies with a ... Strong commercial acumen and solution-oriented mindset * Comfortable working in fast-paced ...
Engagement Manager - CPG + Retail Fractal is a strategic AI partner to Fortune 500 companies with a ... Strong commercial acumen and solution-oriented mindset * Comfortable working in fast-paced ...
General Manager CPG (California)
California, MO · On-site
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
General Manager CPG (California)
California, MO · On-site
$200K/yr
General Manager, U.S. (CPG) A growing, international CPG brand is hiring a U.S. General Manager to ... The focus is commercial leadership: sales strategy, distributors, retail partnerships, trade spend ...
Commercial Strategy Manager
New York, NY · Hybrid
$136K - $168K/yr
About the Role The Commercial Strategy Manager will play a critical role in building data-driven payor narratives that demonstrate Charlie Health's clinical and financial value proposition to our ...
Commercial Strategy Manager
New York, NY · Hybrid
$136K - $168K/yr
About the Role The Commercial Strategy Manager will play a critical role in building data-driven payor narratives that demonstrate Charlie Health's clinical and financial value proposition to our ...
Account Growth Manager, CPG
New York, NY · On-site
In this client-facing leadership role, you will drive strategic growth, account development, and ... Commercial Acumen: Proven track record and ambition in driving enterprise client relationships ...
Quick apply
Account Growth Manager, CPG
New York, NY · On-site
In this client-facing leadership role, you will drive strategic growth, account development, and ... Commercial Acumen: Proven track record and ambition in driving enterprise client relationships ...
Commercial Strategy Manager
Mechanicsville, VA · On-site
$110K - $120K/yr
The Commercial Strategy Manager is responsible for driving annual planning processes with alignment between sales, marketing, products, and finance. The role establishes sales priority frameworks and ...
Commercial Strategy Manager
Mechanicsville, VA · On-site
$110K - $120K/yr
The Commercial Strategy Manager is responsible for driving annual planning processes with alignment between sales, marketing, products, and finance. The role establishes sales priority frameworks and ...
Role : Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition ... strategic pursuits, proposals, and pre-sales activities. Strong commercial acumen and ability to ...
Quick apply
Role : Engagement Manager (CPG + Retail) HRforGrowth ® is engaged as the talent acquisition ... strategic pursuits, proposals, and pre-sales activities. Strong commercial acumen and ability to ...
Account Manager, CPG
San Francisco, CA · On-site
In this role, you will manage the ads strategy across a focused portfolio of accounts, and drive ... You will report into a CPG Industry Manager in our Enterprise Sales & Business Development ...
Account Manager, CPG
San Francisco, CA · On-site
In this role, you will manage the ads strategy across a focused portfolio of accounts, and drive ... You will report into a CPG Industry Manager in our Enterprise Sales & Business Development ...
Commercial Strategy Manager
Mechanicsville, VA · On-site
$110K - $120K/yr
The Commercial Strategy Manager is responsible for driving annual planning processes with alignment between sales, marketing, products, and finance. The role establishes sales priority frameworks and ...
Commercial Strategy Manager
Mechanicsville, VA · On-site
$110K - $120K/yr
The Commercial Strategy Manager is responsible for driving annual planning processes with alignment between sales, marketing, products, and finance. The role establishes sales priority frameworks and ...
Commercial Strategy Manager Cpg information
See salary details
$34.9K is the 25th percentile. Wages below this are outliers.
$27.5K - $37.3K
33% of jobs
$37.3K - $47.1K
15% of jobs
The median wage is $49.1K / yr.
$47.1K - $57K
11% of jobs
$57K - $66.8K
7% of jobs
$66.8K - $76.6K
7% of jobs
$78.4K is the 75th percentile. Wages above this are outliers.
$76.6K - $86.4K
9% of jobs
$86.4K - $96.2K
4% of jobs
$96.2K - $106K
4% of jobs
$106K - $115.9K
3% of jobs
$115.9K - $125.7K
3% of jobs
$125.7K - $135.5K
3% of jobs
$27.5K
$65.3K
$135.5K
How much do commercial strategy manager cpg jobs pay per year?
What does a commercial strategy manager in CPG do?
What skills and qualifications are needed to thrive as a commercial strategy manager in CPG?
How does a commercial strategy manager in CPG typically collaborate with cross-functional teams to drive business initiatives?
What is the difference between Commercial Strategy Manager Cpg vs Brand Manager?
| Aspect | Commercial Strategy Manager Cpg | Brand Manager |
|---|---|---|
| Primary Focus | Developing and executing commercial strategies to drive sales and market share in CPG | Managing brand identity, positioning, and marketing campaigns |
| Required Skills | Market analysis, sales strategy, cross-functional collaboration | Brand development, advertising, consumer insights |
| Work Environment | Cross-departmental teams, sales, marketing, product development | Marketing teams, creative agencies, consumer research |
The Commercial Strategy Manager Cpg focuses on creating strategies to boost sales and market presence in the consumer packaged goods industry, while the Brand Manager concentrates on building and maintaining a strong brand identity. Both roles require strategic thinking and industry knowledge but differ in their core objectives and daily activities.
What are popular job titles related to Commercial Strategy Manager Cpg jobs?
For Commercial Strategy Manager Cpg jobs, the most frequently searched job titles are:

Senior Commercial Strategy Manager
White Plains, NY • On-site
Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Posted 24 days ago
Key responsibilities
Support the execution of category and commercial strategies by translating brand priorities into channel and customer-specific plans.
Develop insight-led selling stories and analyze business performance to identify growth opportunities and risks.
Partner cross-functionally with Sales, Marketing, Planning, and Global teams to ensure successful in-market execution and support commercial priorities.
Job description
As proud bakers and chocolatiers and custodians of iconic global brands, we don't compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits.
To succeed at pladis you need to be purpose-led, resilient and positive to succeed here because we expect pace and agility, we insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impact
Click "Apply" to get started.
PURPOSE:
This role supports the execution of pladis NA's category and commercial strategies, translating brand priorities into actionable channel and customer plans that drive profitable growth.
The Senior Manager Commercial Strategy develops insight-led selling stories, analyzes business performance, identifies opportunities to drive profitable growth, and translates insights into actionable commercial recommendations.
This role partners cross-functionally with Sales, Marketing, Planning, Category Management and Global teams to deliver strong in-market execution, support key commercial priorities, and ensure innovation and commercial strategies are successfully translated into customer execution plans.
KEY ACCOUNTABILITIES AND DELIVERABLES:
Commercial Strategy
- Support commercialization of brand strategies into channel and customer-specific plans aligned to segmentation priorities.
- Support the integration of innovation into customer and channel plans, ensuring alignment with commercial and regional priorities while supporting innovation volume validation and commercialization planning.
- Develop insight-led selling stories using syndicated data, shopper insights, category trends, and competitive intelligence.
- Analyze business performance across distribution, velocity, pricing, promotion, and assortment to identify growth opportunities and commercial risks.
- Translate data into clear, actionable recommendations that improve in-market execution and support commercial decision-making.
- Manage and continuously enhance weekly and monthly commercial performance reporting, leveraging key KPIs and business insights to identify trends, support business decision-making, and drive continuous improvement.
- Monitor competitive activity, category trends, and customer dynamics to identify whitespace opportunities and inform go-to-market strategies.
- Partner with Commercial Marketing to prioritize customer-specific opportunities and activation strategies aligned with commercial objectives.
- Serve as the commercial strategy representative for Sweets & Snacks Expo, coordinating commercial priorities and partnering with Sales and Marketing to support customer engagement and commercialization initiatives.
Price Pack Architecture Support
- Support pricing and pack architecture analysis to ensure competitiveness across channels and customers.
- Provide data-driven insights and recommendations to support pricing and pack architecture decisions.
- Monitor everyday retail pricing trends, price tiers, and competitive positioning to identify opportunities and maintain marketplace competitiveness.
- Partner with Commercial Marketing to identify customer and channel-specific pack architecture opportunities, recommending optimal assortment and pack configurations aligned with shopper needs, commercial strategy, and customer priorities.
Sales Planning Support
- Assess competitive promotional activity by channel and pack type to identify market gaps and opportunities
- Identify and assess key drivers of performance vs plan and provide actionable recommendations to improve results
- Support innovation forecasting with data inputs and assumptions
- Partner with Sales and Planning to monitor business performance, identify risks and opportunities, and support commercial decision-making
SKILLS AND EXPERIENCE REQUIRED:
- 5+ years of experience in CPG, preferably in Category Management, Sales Analytics, Commercial Strategy, or a related field
- Experience supporting commercialization of innovation and go-to-market strategies across channels and customers.
- Experience leveraging syndicated data (e.g. Circana/Nielsen) and shopper insights to develop commercial recommendations
- Strong analytical and strategic thinking skills with the ability to translate complex data into actionable business insights
- Experience developing insight-led selling stories and customer-facing commercial materials using data, shopper insights, and category trends
- Demonstrated ability to influence cross-functional teams and drive alignment across Sales, Marketing, Planning, and Commercial functions
- Experience managing multiple priorities and delivering high-quality work in a fast-paced environment
- Advanced proficiency in Microsoft Excel and PowerPoint
QUALIFICATIONS REQUIRED:
Bachelor's degree in Category Management, Sales Analytics, Commercial Strategy or related field; advanced degree preferred.
PERSONAL ATTRIBUTES REQUIRED:
- Strong collaborator who builds trusted cross-functional partnerships and influences without direct authority
- Strategic thinker with the ability to connect data, customer needs, and commercial objectives into actionable recommendations
- Proactive problem solver who identifies opportunities, anticipates business risks, and drives continuous improvement
- Excellent communication and storytelling skills with the ability to tailor insights for diverse audiences
- Highly organized and adaptable, with the ability to manage multiple priorities in a dynamic environment
- Comfortable navigating ambiguity while maintaining a strong sense of ownership and accountability
ADDITIONAL JOB DETAILS:
Base starting salary ranges from $150,000 - $180,000 per year. The base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. This role is also eligible for an annual incentive opportunity, awarded based on individual and company performance.
At pladis, our people are at the heart of everything we do. That's why we offer a competitive and comprehensive benefits package designed to support your health and well-being, including but not limited to:
- Medical, Prescription Drug, Dental, and Vision Coverage
- Life and Disability Insurance
- Voluntary Supplemental Benefits, including Hospital Indemnity, Accident, and Critical Illness Coverage
- 401(k) Retirement Plan with Company Match
- Education Assistance, including Tuition Reimbursement and Student Loan Repayment Programs
- Paid Time Off
- Generous Paid Parental Leave
- Employee Assistance Program (EAP)
- Wellness reimbursement program
- Employee Product Discounts
pladis is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.
We operate a strict Preferred Supplier List. If you are a recruitment agency and wish to submit candidate to be considered for this vacancy, you must have agreed to, and signed, our terms of business.
We will not accept CVs from any other sources other than those currently on our PSL. We will not pay a fee for any candidate that has not been represented by a provider on our PSL.