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Commercial Planning Activation Manager Jobs (NOW HIRING)

Crayola

Brand Activation Manager

Easton, PA · On-site

Marketing Activation Planning & Execution: * Support the planning and development of annual ... Strong focus on commercial performance, ROI, and continuous improvement. * Agility & Adaptability:

Crayola

Brand Activation Manager

Easton, PA · On-site

Marketing Activation Planning & Execution: * Support the planning and development of annual ... Strong focus on commercial performance, ROI, and continuous improvement. * Agility & Adaptability:

Crayola LLC

Brand Activation Manager

Easton, PA

Marketing Activation Planning & Execution: * Support the planning and development of annual ... Strong focus on commercial performance, ROI, and continuous improvement. * Agility & Adaptability:

Lime Media Group, Inc.

Activation Manager

Rockwall, TX · On-site

Commercial Awareness - Manage assigned budgets, forecasts, vendor spend, scope, and change impacts ... Lead pre-activation planning and Gate 5/readiness activities; confirm that asset, staffing, travel ...

Roku

Brand Activation Manager

New York, NY · Hybrid

$115K - $120K/yr

... media planning at an agency * Excellent time-management skills and the ability to work ... Familiar with commercial digital ad serving tools for video and display #LI-SR3

IQVIA, Inc.

Site Activation Manager

Durham, NC · On-site

Essential Functions • Provides strategic planning and project oversight accelerating Site ... Req IQVIA is a leading global provider of clinical research services, commercial insights and ...

IQVIA

Site Activation Manager

Durham, NC

Essential Functions Provides strategic planning and project oversight accelerating Site Activation ... Req IQVIA is a leading global provider of clinical research services, commercial insights and ...

IQVIA

Site Activation Manager

Durham, NC · On-site

Essential Functions Provides strategic planning and project oversight accelerating Site Activation ... Req IQVIA is a leading global provider of clinical research services, commercial insights and ...

Curaleaf

Retail Activation Manager

Scottsdale, AZ · On-site

Activation Manager, Retail Location: Arizona Job Type: Full Time | Exempt About the Role: We're ... Support regional product launches through creative promotional planning and flawless execution.

worldwide.com

Site Activation Manager

Durham, NC · On-site

## Site Activation ManagerApplyremote type: Remotelocations: Durham, North Carolinatime type: Full ... Strong leadership and organizational management skills in planning, strategizing, managing ...

CTI

Study Activation Manager

Raleigh, NC · On-site

Partner with Regulatory Affairs and country teams to support submission planning, document ... of activation dependencies. * Coordinate with Project Management to align start-up milestones ...

ThirdChannel

adidas Activation Manager

Portland, OR · On-site

$85K - $100K/yr

Day to day, you will own seasonal planning, CRM and app activations, promotions, retail events, and the creative briefs that bring them to life across the U.S. fleet - partnering closely with US and ...

Yerba Madre

Commercial Planning Manager

Oakland, CA · Hybrid

We're seeking a Commercial Planning Manager to serve as the analytical backbone of our sales organization. In this role, you will own the sales forecasting process, lead monthly performance reviews ...

ThirdChannel

adidas Activation Manager

Portland, OR · On-site

$85K - $100K/yr

Day to day, you will own seasonal planning, CRM and app activations, promotions, retail events, and the creative briefs that bring them to life across the U.S. fleet partnering closely with US and ...

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Commercial Planning Activation Manager information

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$27.5K

$65.3K

$135.5K

How much do commercial planning activation manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for commercial planning activation manager in the United States is $65,270.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $85,000.00 per year, depending on experience, location, and employer.

What are popular job titles related to Commercial Planning Activation Manager jobs?

For Commercial Planning Activation Manager jobs, the most frequently searched job titles are:

Manager, Global Franchise & Wholesale Commercial Planning & Activation

Pittsburgh, PA • On-site

General Nutrition Centers
Retail • 10K+ employees
Learn more about General Nutrition Centersexternal

Full-time

Posted 23 days ago

GNC rating

5.0

Company rating: 5.0 out of 10

Based on 156 frontline employees who took The Breakroom Quiz

Job description

About GNC
Since 1935, GNC has been a global leader in health and wellness innovation, inspiring people to achieve their goals with a trusted and dynamic range of products. As #TeamGNC, we prioritize our consumers, constantly collaborating and developing new ideas to deliver cutting-edge solutions. Our team is passionate about driving change and turning aspirations into actions. We believe that good health is the greatest gift, and there's nothing more rewarding than helping others achieve it. Join us in empowering others to Live Well!
What We're Looking For:
At GNC we embrace a "Live Well" philosophy, fostering a dynamic environment where innovation meets passion. Whether someone is an athlete or just starting to focus on their health, we want to deliver the cutting-edge products they deserve. We are looking for an individual who is excited and eager to play a pivotal role in driving excellence in the health and wellness industry. This position offers the opportunity to engage in a collaborative environment where you will make a personal impact every day.
The Manager, Global Franchise and Wholesale Commercial Activation serves as a shared operational resource across Global Franchise and Wholesale Merchandising, Marketing, Innovation, key cross-functional stakeholders, and partner-facing teams. This role is responsible for translating commercial priorities into coordinated execution plans that support product launches, partner activations, business reporting, and market execution across various International Franchise, US Franchise, and US Wholesale channels. The position owns the planning, coordination, tracking, follow-up, and hands-on implementation needed to bring executional excellence to each initiative efficiently and consistently.
What You'll Do:
This is a Full-Time Salary Position
JOB RESPONSIBILITIES:
  • Own integrated commercial and planning calendars and trackers, including execution milestones, commercialization deliverables, partner communication timelines, enterprise priorities, channel-specific activations, launches, and major project deadlines across global franchise and wholesale initiatives
  • Translate merchandising, marketing, innovation, and commercial strategies and business decisions into coordinated execution plans
  • Manage launch and activation readiness by coordinating item and promotion setup, samples, go-to-market checklists, launch documentation, partner materials, marketing calendars, toolkit distribution, promotion tracking, franchise follow-ups, and post-activation recaps in partnership with cross-functional teams
  • Own activation tracking and scorecards across launches, promotions, partner participation, execution readiness, milestone adherence, and post-activation learnings to improve visibility to business impact and execution quality
  • Coordinate franchise and wholesale partner activations, including partner collaboration cadences, shared information decks, communications, external resources, event logistics, sampling requests, yearly planning processes, and partner follow-up
  • Serve as the day-to-day liaison and operational hub across Merchandising, Marketing, Innovation, Communications, Finance, Analytics, Operations, cross-functional stakeholders, and partner-facing teams, coordinating inputs, maintaining visibility to project status and dependencies, and reducing manual coordination burden on senior leaders
  • Support localized and channel-specific execution by working with strategic owners to adapt approved priorities, materials, calendars, and activation plans to the needs of International Franchise, US Franchise, US Wholesale, and relevant partner-facing teams
  • Partner with Finance, Analytics, and Wholesale to organize recurring sales, loyalty, launch, promotional, retail performance, wholesale promotion, opt-in, and partner participation reporting; support recap development and visibility to translate into key business outcomes
  • Proactively identify gaps, risks, dependencies, and barriers across project and/or commercialization deliverables, such as timing, content, item setup, samples, partner materials, communications, reporting, and market requirements; recommend solutions, coordinate follow-up, and escalate when needed
  • Prepare agendas, pre-reads, meeting materials, notes, and follow-ups for key internal, cross-functional, partner, and vendor meetings; represent teams in tactical planning meetings as needed
  • Develop or refine and maintain standardized tools, templates, playbooks, intake processes, operating rhythms, execution standards, and shared resource libraries that create scalable, repeatable ways of working and improve visibility, consistency, accountability, and efficiency
  • Additional duties as assigned

SUPERVISORY RESPONSIBILITIES:
  • Responsible for supervising multiple projects.

PHYSICAL ASPECTS/WORK ENVIRONMENT:
  • Hybrid work environment, 3 days in-person attendance (Pittsburgh, PA) in addition to ability to work remotely.
  • Regularly required to stand; walk; sit; use hands or fingers to handle or feel; reach with hands and arms; stoop, kneel, crouch, or crawl; and talk or hear.
  • Regularly/Occasionally lift and/or move up to 50 pounds.
  • Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
  • The noise level in the work environment is usually low/moderate.

* Reasonable accommodations may be made to enable individuals to perform the essential functions
QUALIFICATIONS:
  • Bachelor's Degree in Business, Marketing, Merchandising, Sales, or related field; or an equivalent combination of education and experience sufficient to successfully perform the key accountabilities of the job required
  • Advanced degree (MBA, Master's) preferred
  • 8+ years progressive marketing, commercial planning, merchandising, franchise, wholesale, retail, project management, or related field required
  • 5+ years in a leadership role (direct or indirect)
  • 3+ years in project management, process improvement, and/or change management
  • Prior managerial/supervisory experience preferred
  • Experience supporting franchise, wholesale, retail, merchandising, marketing operations, commercial planning, product launch, partner activation, or omnichannel execution environments required; global or international experience preferred
  • Secondary language skills a plus
  • High degree of proficiency MS Office Suite, Outlook & Internet applications
  • Experience building or improving commercial calendars, launch trackers, scorecards, dashboards, meeting cadences, playbooks, templates, or execution processes
  • Strong business acumen with ability to understand sales, loyalty, launch, promotional, retail performance, opt-in, partner participation, and execution-readiness metrics
  • Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management, and planning skills, with ability to synthesize reporting, partner feedback, and project status into clear recaps, risks, decisions needed, and next steps
  • Ability to build collaborative relationships, influence peers and senior management, clarify ownership, drive accountability, and advance execution through follow-up and cross-functional coordination
  • Impeccable verbal and written communication skills in a variety of business models, including active listening, presentation, meeting facilitation, and preparation of clear internal and partner-facing materials
  • Solid understanding and application of mathematical concepts, especially retail math and data analysis
  • Ability to adapt and excel both autonomously (within) and with a team in an ambiguous, fast-paced and deadline-oriented environment
  • Self-motivated with critical attention to detail, deadlines and reporting
  • Ability to work and lead meetings during various global time zones (e.g., calls prior to 8am and after 5pm)

What GNC employees say

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About GNC

Sourced by ZipRecruiter

As the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry. As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to the forefront and testing new solutions to translate goals into action. Our team members are advocates for change and innovation. There is no greater gift than good health and no greater satisfaction than helping others to achieve it. Be a part of helping others to Live Well!

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Pittsburgh, PA, US

Social media

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