1

Child Marketing Jobs (NOW HIRING)

Child Care Director

Concord, NC · On-site

$39K - $53K/yr

This rewarding position will oversee center operations for a 200 child+ facility, staffing administration of 30+ individuals, and marketing enrollment. All applicant's must have a bachelors degree in ...

Child Care Director

Concord, NC · On-site

$38K - $51K/yr

This rewarding position will oversee center operations for a 200 child+ facility, staffing administration of 30+ individuals, and marketing enrollment. All applicant's must have a bachelors degree in ...

Child Care Director

Concord, NC

$38K - $51K/yr

This rewarding position will oversee center operations for a 200 child+ facility, staffing administration of 30+ individuals, and marketing enrollment. All applicant's must have a bachelors degree in ...

next page

Showing results 1-20

Child Marketing information

What is child marketing?

Child marketing refers to the strategies and techniques used by companies and organizations to promote products, services, or ideas specifically to children. This can include advertising through television, online platforms, social media, toys, and even educational materials. Child marketers must consider ethical guidelines and regulations to ensure that advertising is appropriate and does not exploit vulnerable audiences. The field often involves understanding children's psychology, media habits, and parental influence. Companies may target children directly or indirectly to influence family purchasing decisions.

How does a child marketing professional typically collaborate with educational institutions and parents to ensure ethical campaign delivery?

Child Marketing professionals often work closely with schools, educators, and parent groups to design campaigns that are both engaging and age-appropriate. This collaboration ensures that marketing messages are aligned with educational values and comply with regulations such as COPPA. Regular meetings and feedback sessions with stakeholders help address concerns, adapt messaging, and maintain transparency. Building these partnerships is key to gaining trust and achieving positive outcomes for both brands and young audiences.

What are the key skills and qualifications needed to thrive as a child marketing specialist, and why are they important?

To thrive as a Child Marketing Specialist, you need a background in marketing, child psychology, and audience research, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, social media analytics tools, and compliance with regulations like COPPA is essential. Creativity, cultural sensitivity, and strong communication skills help connect effectively with young audiences and their caregivers. These skills ensure marketing campaigns are engaging, ethically responsible, and compliant with legal standards, contributing to brand trust and success.

What is the difference between Child Marketing vs Child Advertising?

AspectChild MarketingChild Advertising
FocusDeveloping marketing strategies targeting children and their familiesCreating specific advertisements aimed at children
SkillsMarket research, branding, consumer behavior analysisCreative ad design, media placement, messaging
Work EnvironmentMarketing agencies, corporate marketing teamsAdvertising agencies, media companies
CertificationsMarketing degrees, certifications in consumer behaviorAdvertising certifications, media planning credentials

Child Marketing involves strategic planning to reach children through various channels, focusing on branding and consumer engagement. Child Advertising specifically refers to creating and placing advertisements aimed directly at children. While both roles require marketing or advertising expertise, Child Marketing emphasizes overall strategy, whereas Child Advertising centers on ad creation and placement.

More about Child Marketing jobs
Infographic showing various Child Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution.

Marketing Associate, Science and Engineering

Child Mind Institute

Rochester, NY • On-site

$70 - $82/hr

Other

Medical, Retirement

Posted 5 days ago


Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing Associate, Science and Engineering

Full Time New York, NY, US 1 Attachments

23 days ago Requisition ID: 2635

Salary Range: $70,000.00 To $82,000.00 Annually

About Child Mind Institute

We're dedicated to transforming the lives of children and families struggling with mental health and learning disorders by giving them the help they need. We've become the leading independent nonprofit in children's mental health by providing gold-standard evidence-based care, delivering educational resources to millions of families each year, training educators in underserved communities, and developing tomorrow's breakthrough treatments.

As the Marketing Associate, Science and Engineering, you will support marketing and communications initiatives that increase awareness and amplify the work of the S&E teams at Child Mind Institute. Reporting to and working closely with the Marketing Manager, S&E you will execute digital marketing campaigns, develop compelling content, support social media, and email marketing efforts, and maintain web content that translates complex scientific and research concepts into engaging, accessible communications for diverse audiences.

This role requires exceptional organizational skills, strong attention to detail, and the ability to manage multiple projects simultaneously while collaborating across teams to ensure timely and successful execution of marketing initiatives.

Reporting to the Marketing Manager, Science and Engineering, this is a full-time non-exempt position requiring a minimum of 4 days in the office.

You Will:

  • Support the development and execution of integrated marketing campaigns across digital, email, social media, and web channels to promote S&E initiatives, including webinars, events, research publications, and product launches.

About Child Mind Institute

We're dedicated to transforming the lives of children and families struggling with mental health and learning disorders by giving them the help they need. We've become the leading independent nonprofit in children's mental health by providing gold-standard evidence-based care, delivering educational resources to millions of families each year, training educators in underserved communities, and developing tomorrow's breakthrough treatments.

Position Details:

As the Marketing Associate, Science and Engineering, you will support marketing and communications initiatives that increase awareness and amplify the work of the S&E teams at Child Mind Institute. Reporting to and working closely with the Marketing Manager, S&E you will execute digital marketing campaigns, develop compelling content, support social media, and email marketing efforts, and maintain web content that translates complex scientific and research concepts into engaging, accessible communications for diverse audiences.

This role requires exceptional organizational skills, strong attention to detail, and the ability to manage multiple projects simultaneously while collaborating across teams to ensure timely and successful execution of marketing initiatives.

Reporting to the Marketing Manager, Science and Engineering, this is a full-time non-exempt position requiring a minimum of 4 days in the office.

You Will:

  • Support the development and execution of integrated marketing campaigns across digital, email, social media, and web channels to promote S&E initiatives, including webinars, events, research publications, and product launches.
  • Create engaging content that translates complex scientific research and technical information into accessible messaging for diverse audiences.
  • Build, deploy, and monitor email marketing campaigns, webpages and social media including audience segmentation, testing, scheduling, and performance tracking.
  • Coordinate project timelines, deliverables, and communication across internal stakeholders.
  • Assist with the creation of marketing assets and collateral, including presentations, graphics, digital advertisements, and promotional materials.
  • Track, analyze, and report on campaign performance metrics, providing recommendations to improve engagement and effectiveness.
  • Maintain marketing calendars, campaign documentation, and project management tools to ensure visibility and accountability across projects.
  • Stay informed about emerging digital marketing trends, social media best practices, and opportunities to enhance audience engagement.
  • Perform additional job-related duties as assigned.

You Have:

  • Bachelor's Degree in marketing, communications, or a related field from an accredited college or university.
  • At least 2 years of experience in digital marketing, project management, or related field. Proficiency in digital marketing tools and platforms such as Google Analytics, Google/Microsoft/Meta Ads, and CRM/email marketing software (MailChimp, Salesforce).
  • Experience with website content management systems such as WordPress.
  • Understanding of the social media landscape, including platform-specific strategies.
  • Proficiency in Microsoft Office and design tools such as Adobe Creative Suite, Figma, or Canva.
  • Experience in project management and cross-functional collaboration.

#LI-hybrid

Our Benefits

Our great compensation package and benefits include medical insurance, 401(k), paid parental leave, dependent care, flexible work schedules, discounted tickets and entertainment perks programs. For more information about our benefits, please visit our employee benefits website .

Pay Range

The salary range for the position is posted. Factors such as candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations affect the salary offered within this range. In addition, this salary may be subject to a geographic adjustment (according to a specific city and state and depending on the role), if an authorization is granted to work outside of the location listed in this posting.

EEO Disclaimer

Child Mind Institute is committed to fostering an inclusive and equitable workplace where all individuals are treated with respect and dignity. We are proud to be an equal opportunity employer and prohibit discrimination and harassment of any kind.

We provide equal employment opportunities to all employees and applicants for employment, regardless of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, age, national origin, ancestry, citizenship status, marital status, military or veteran status, physical or mental disability, genetic information, medical condition, or any other characteristic protected by applicable federal, state, or local laws.

In compliance with California law, we also prohibit discrimination based on reproductive health decision-making, status as a victim of domestic violence, sexual assault, or stalking, or any other category protected by the California Fair Employment and Housing Act (FEHA). In New York, we extend this prohibition to include status as a victim of domestic violence, familial status, or any other characteristic protected by the New York State Human Rights Law (NYSHRL).

Child Mind Institute is dedicated to ensuring accessibility and reasonable accommodations for individuals with disabilities or medical conditions. If you require an accommodation to participate in the application process or perform your job, please contact our HR Department at hr@childmind.org

This policy applies to all aspects of employment, including recruitment, hiring, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, benefits, and training.

Attachments (1)

Marketing Associate Science and Engineering JD.pdf

#J-18808-Ljbffr